The Power of Simplicity: WordPress as a CMS

WordPress is the dominant market leader in content management, yet often gets overlooked when companies consider their alternatives. The simplicity of the core engine masks the power of the APIs.

By focusing on the authoring experience, and tailoring your customization / extension of the core platform, you can develop very powerful content management platforms on the same WordPress core that 25% of the web relies on.

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1. John Eckman • @jeckman • #gilbane WO R D P R E S S AS A C M S P L AT F O R M B U I L D I N G A B E T T E R AU T H O R I N G E X P E R I E N C E
2. John Eckman • @jeckman • #gilbane john@10up.com @jeckman johneckman.com
3. John Eckman • @jeckman • #gilbane T H E E N T E R P R I S E D I S C O N N E C T
4. John Eckman • @jeckman • #gilbane http://ma.tt/2015/11/seventy-five-to-go/
5. John Eckman • @jeckman • #gilbane http://ma.tt/2015/11/seventy-five-to-go/
6. John Eckman • @jeckman • #gilbane http://trends.builtwith.com/cms
7. John Eckman • @jeckman • #gilbane http://trends.builtwith.com/cms
8. John Eckman • @jeckman • #gilbane http://trends.builtwith.com/cms
9. @jeckman • #wcnyc http://jboye.com/blog/wordpress-the-most-used-cms-in-the-world-and-still-not-good-enough/
10. @jeckman • #wcnyc “Despite all these apparent strengths, very few organisations consider WordPress as an option when they go through a CMS selection exercise. Large and complex organisations seem to mostly ignore it.” http://jboye.com/blog/wordpress-the-most-used-cms-in-the-world-and-still-not-good-enough/
11. John Eckman • @jeckman • #gilbane W H Y D O P E O P L E I G N O R E WO R D P R E S S ?
12. John Eckman • @jeckman • #gilbane
13. John Eckman • @jeckman • #gilbane https://developer.wordpress.com/calypso/
14. John Eckman • @jeckman • #gilbane G A RT N E R M AG I C Q UA D R A N T, 2 0 1 4 [WordPress] appears significantly less than other vendors . . . where key scenarios require integration with other enterprise systems . . . .
15. John Eckman • @jeckman • #gilbane G A RT N E R M AG I C Q UA D R A N T, 2 0 1 4 [WordPress] appears significantly less than other vendors . . . where key scenarios require integration with other enterprise systems . . . . The downside of WordPress' usability and accessibility is . . . content sprawl and reduced governance.
16. John Eckman • @jeckman • #gilbane G A RT N E R M AG I C Q UA D R A N T, 2 0 1 4 [WordPress] appears significantly less than other vendors . . . where key scenarios require integration with other enterprise systems . . . . The downside of WordPress' usability and accessibility is . . . content sprawl and reduced governance. WordPress' simple elegance suits organizations with simple requirements, but the innovative aspirations of many enterprises . . . require more innovation and sophistication.
17. John Eckman • @jeckman • #gilbane “Everything should be made as simple as possible, but no simpler” - Einstein
18. John Eckman • @jeckman • #gilbane WO R D P R E S S I S N OT J U S T F O R B LO G G I N G
19. John Eckman • @jeckman • #gilbane P E R M I S S I O N S , WO R K F LOW, U S E R S
20. John Eckman • @jeckman • #gilbane C O N T E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
21. John Eckman • @jeckman • #gilbane C O N T E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
22. John Eckman • @jeckman • #gilbane C O N T E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
23. John Eckman • @jeckman • #gilbane C O N T E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
24. John Eckman • @jeckman • #gilbane C O N T E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
25. John Eckman • @jeckman • #gilbane C O N T E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
26. John Eckman • @jeckman • #gilbane C U S TO M C O N T E N T T Y P E S , M E TA DATA , & TA XO N O M I E S • register_post_type( $post_type, $args ); • register_taxonomy( $taxonomy, $object_type, $args ); • add_post_meta($post_id, $meta_key, $meta_value, $unique); • add_user_meta( $user_id, $meta_key, $meta_value, $unique ); • add_comment_meta( $comment_id, $meta_key, $meta_value, $unique ); • add_term_meta() (in 4.4)
27. John Eckman • @jeckman • #gilbane M U LT I S I T E N E T WO R K S ( A N D N E T WO R K S O F N E T WO R K S )
28. John Eckman • @jeckman • #gilbane M U LT I L I N G UA L / I N T E R N AT I O N A L
29. John Eckman • @jeckman • #gilbane W P- C L I
30. John Eckman • @jeckman • #gilbane E L AS T I C S E A R C H
31. John Eckman • @jeckman • #gilbane J S O N R E S T A P I
32. John Eckman • @jeckman • #gilbane T H E VA LU E O F S I M P L I C I T Y A N D F O C U S
33. P H I LO S O P H Y- D R I V E N D E V E LO P M E N T • Out of the Box • Design for the Majority • Decisions, not Options • Clean, Lean, and Mean • Striving for Simplicity • Deadlines are not Arbitrary • The Vocal Minority • Our Bill of Rights https://wordpress.org/about/philosophy/
34. John Eckman • @jeckman • #gilbane “Simple can be harder than complex: You have to work hard . . . to make it simple. but . . . once you get there, you can move mountains” - Steve Jobs
35. John Eckman • @jeckman • #gilbane “What the detractors and critics of [WordPress] have been saying for years, is true. [WordPress] is not for everybody; . . . it can only meet the needs of 90% of [CMS stakeholders].” http://www.filmaluation.com/who1killed1the1electric1car.html John Eckman • @jeckman • #gilbane
36. John Eckman • @jeckman • #gilbane Q & A