The Power of Simplicity: WordPress as a CMS

6f63f4d34302710d781d9c2a5f2f454b?s=47 John Eckman
December 03, 2015

The Power of Simplicity: WordPress as a CMS

WordPress is the dominant market leader in content management, yet often gets overlooked when companies consider their alternatives. The simplicity of the core engine masks the power of the APIs.

By focusing on the authoring experience, and tailoring your customization / extension of the core platform, you can develop very powerful content management platforms on the same WordPress core that 25% of the web relies on.

6f63f4d34302710d781d9c2a5f2f454b?s=128

John Eckman

December 03, 2015
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  1. 1.

    John Eckman • @jeckman • #gilbane WO R D P

    R E S S AS A C M S P L AT F O R M B U I L D I N G A B E T T E R AU T H O R I N G E X P E R I E N C E
  2. 3.

    John Eckman • @jeckman • #gilbane T H E E

    N T E R P R I S E D I S C O N N E C T
  3. 10.

    @jeckman • #wcnyc “Despite all these apparent strengths, very few

    organisations consider WordPress as an option when they go through a CMS selection exercise. Large and complex organisations seem to mostly ignore it.” http://jboye.com/blog/wordpress-the-most-used-cms-in-the-world-and-still-not-good-enough/
  4. 11.

    John Eckman • @jeckman • #gilbane W H Y D

    O P E O P L E I G N O R E WO R D P R E S S ?
  5. 14.

    John Eckman • @jeckman • #gilbane G A RT N

    E R M AG I C Q UA D R A N T, 2 0 1 4 [WordPress] appears significantly less than other vendors . . . where key scenarios require integration with other enterprise systems . . . .
  6. 15.

    John Eckman • @jeckman • #gilbane G A RT N

    E R M AG I C Q UA D R A N T, 2 0 1 4 [WordPress] appears significantly less than other vendors . . . where key scenarios require integration with other enterprise systems . . . . The downside of WordPress' usability and accessibility is . . . content sprawl and reduced governance.
  7. 16.

    John Eckman • @jeckman • #gilbane G A RT N

    E R M AG I C Q UA D R A N T, 2 0 1 4 [WordPress] appears significantly less than other vendors . . . where key scenarios require integration with other enterprise systems . . . . The downside of WordPress' usability and accessibility is . . . content sprawl and reduced governance. WordPress' simple elegance suits organizations with simple requirements, but the innovative aspirations of many enterprises . . . require more innovation and sophistication.
  8. 17.

    John Eckman • @jeckman • #gilbane “Everything should be made

    as simple as possible, but no simpler” - Einstein
  9. 18.

    John Eckman • @jeckman • #gilbane WO R D P

    R E S S I S N OT J U S T F O R B LO G G I N G
  10. 19.

    John Eckman • @jeckman • #gilbane P E R M

    I S S I O N S , WO R K F LOW, U S E R S
  11. 20.

    John Eckman • @jeckman • #gilbane C O N T

    E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
  12. 21.

    John Eckman • @jeckman • #gilbane C O N T

    E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
  13. 22.

    John Eckman • @jeckman • #gilbane C O N T

    E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
  14. 23.

    John Eckman • @jeckman • #gilbane C O N T

    E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
  15. 24.

    John Eckman • @jeckman • #gilbane C O N T

    E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
  16. 25.

    John Eckman • @jeckman • #gilbane C O N T

    E N T T Y P E S , M E TA DATA , & TA XO N O M I E S
  17. 26.

    John Eckman • @jeckman • #gilbane C U S TO

    M C O N T E N T T Y P E S , M E TA DATA , & TA XO N O M I E S • register_post_type( $post_type, $args ); • register_taxonomy( $taxonomy, $object_type, $args ); • add_post_meta($post_id, $meta_key, $meta_value, $unique); • add_user_meta( $user_id, $meta_key, $meta_value, $unique ); • add_comment_meta( $comment_id, $meta_key, $meta_value, $unique ); • add_term_meta() (in 4.4)
  18. 27.

    John Eckman • @jeckman • #gilbane M U LT I

    S I T E N E T WO R K S ( A N D N E T WO R K S O F N E T WO R K S )
  19. 28.

    John Eckman • @jeckman • #gilbane M U LT I

    L I N G UA L / I N T E R N AT I O N A L
  20. 32.

    John Eckman • @jeckman • #gilbane T H E VA

    LU E O F S I M P L I C I T Y A N D F O C U S
  21. 33.

    P H I LO S O P H Y- D

    R I V E N D E V E LO P M E N T • Out of the Box • Design for the Majority • Decisions, not Options • Clean, Lean, and Mean • Striving for Simplicity • Deadlines are not Arbitrary • The Vocal Minority • Our Bill of Rights https://wordpress.org/about/philosophy/
  22. 34.

    John Eckman • @jeckman • #gilbane “Simple can be harder

    than complex: You have to work hard . . . to make it simple. but . . . once you get there, you can move mountains” - Steve Jobs
  23. 35.

    John Eckman • @jeckman • #gilbane “What the detractors and

    critics of [WordPress] have been saying for years, is true. [WordPress] is not for everybody; . . . it can only meet the needs of 90% of [CMS stakeholders].” http://www.filmaluation.com/who1killed1the1electric1car.html John Eckman • @jeckman • #gilbane