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Creativity ... The Missing Link Between Data and Common Sense

Jeff Parks
October 14, 2012

Creativity ... The Missing Link Between Data and Common Sense

Data overwhelms almost every industry and sector today. Our collective inability to see through this “fog” of over analysis has created a kind of creative paralysis. The need has never been greater to ask ourselves are we disagreeing with the individual or the idea? Are we open to learning from other experiences and professions or are we resolute in our process and job title?

We huddle up in scrums through Agile, trim the fat in UX approaches in Lean UX, and some still believe in the hierarchical waterfall to get work done. But in an era of never ending wind-sprints focusing who can be first I will demonstrate through stories of other creatives – and my own experiences in the health care and IT communities – this essential human need to not just create but to engage in the creative process every day.

Drawing on the stories of children’s TV producer Bruktawit Tagabu in Ethiopia, authors Ayn Rand, Austin Kleon, IBM, Jon Cleese, and the Canadian rock band Rush I will illustrate this need to focus more on the creative process in our professional endeavours – imagining what is possible rather than justifying what is not.

Jeff Parks

October 14, 2012
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  1. Creativity ...
    The Missing Link Between
    Data and Common Sense
    @jeffparks
    Sunday, 14 October, 12

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  2. Sunday, 14 October, 12

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  3. Value the Idea
    Sunday, 14 October, 12

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  4. Sunday, 14 October, 12

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  8. Sunday, 14 October, 12

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  9. Data and Choice
    Sunday, 14 October, 12

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  10. Sunday, 14 October, 12

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  11. 2003 Seth Godin at TED
    “Be remarkable!”
    Sunday, 14 October, 12

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  12. Technology started out encouraging
    creative ideas for what could be...
    Sunday, 14 October, 12

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  13. “When I wrote ‘The
    World Is Flat’ in 2005...
    Facebook wasn’t in it!”
    Thomas Friedman
    Sunday, 14 October, 12

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  14. ...today technology has prevented
    the sharing of meaningful discussions
    that truly inspire.
    Sunday, 14 October, 12

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  15. Where Is The Architectural Focus?
    Sunday, 14 October, 12

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  16. Where Is The Architectural Focus?
    Sunday, 14 October, 12

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  17. Sunday, 14 October, 12

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  18. “The Paradox of Choice: Why More Is Less” by Dr. Barry Schwartz
    Published 2004
    Sunday, 14 October, 12

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  20. Sunday, 14 October, 12

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  21. Sources of Inspiration
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  27. Sunday, 14 October, 12

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  28. So If There Are No Original
    Ideas...
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  30. Sunday, 14 October, 12

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  31. Sunday, 14 October, 12

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  32. Bruktawit Tigabu
    TV Producer and
    Creator of ‘Tsehai Loves
    Learning’
    Sunday, 14 October, 12

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  33. People Are The Foundation
    of Every Organization
    [Corporate Culture]
    Sunday, 14 October, 12

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  34. “We need to
    interact in them
    [physical
    environments], not
    pose in them!” -
    John Thackara
    Sunday, 14 October, 12

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  35. “Yeaaaa so if you
    could make sure to
    do that from now on
    that would be
    grrreat!”
    Sunday, 14 October, 12

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  36. “...let your vigilance slip
    for one moment and
    you could find yourself
    surrounded by happy,
    enthusiastic, and
    creative people who
    you might never be able
    to completely control
    again... so be careful!” -
    John Cleese
    Sunday, 14 October, 12

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  37. “You obviously can't teach heart, but
    [John Jeffries] taught me things like
    how to never give up and I think he's
    made me a better person by making
    sure we always respect everybody." -
    Student Athlete Coached by Jeffries
    Sunday, 14 October, 12

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  38. * Everyone experiences a sense of individuality
    and self-expression
    * There is an ability to reason and exchange ideas
    with others.
    * There is a drive towards actions, self-expression
    and creative experiences
    * There is a capacity to express compassion to
    develop close relationships
    * A way of reacting with spontaneity, integrity, and
    integration exists.
    Nature of the Organization
    Sunday, 14 October, 12

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  39. “We need to shift the conversation
    from what we ‘could’ be doing to
    what we ‘should’ be doing”
    Sunday, 14 October, 12

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  40. “Connectivity is a given. And we all
    have an interest in working
    together. But for all the wonders
    that technology can do, here’s what
    it can’t do. It cannot make our
    choices for us!” - King of Jordan
    Sunday, 14 October, 12

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  41. Socrates Austin Kleon DuPont Yahoo! Google GE Rush Ayn Rand Bruktawit Tagabu Larry Lessig Ken
    Robinson Kris Mausser John Jefferies John Hunter Peter Morville Louis Rosenfeld Jesse James Garrett Dan
    Klyn Andrea Resmini Valeska O’Leary Adam Connor Mike Parks Marilyn Parks Ken Fletcher Simon Sinek
    Chris Baum Christina Wodtke Andrew Hinton Matthew Bailey Jason Long Jordan Paris Krista Heyfron
    Sunni Brown Dave Grey Thomas Vander Wal Eric Reiss Stephen Covey Charles Krone Jeroen Van Geel
    Peter Merholtz Kate Maslen “Buddha” my St. Bernard Laura Creekmore Shari Thurow Ian Fenn Kurt
    Rufelds Volunteers Pam Dauphin Marc Bolduc Gary Broomhead Ron Hungerford Louis CK Lewis Black
    John Hunter Stephen P Anderson Mrs. Miller Dennis Hamilton Bill Parks Paul Croft Ray Oliver Hank “The
    Tank” Joe Sokhol Steve Oliver Stephen Covey Charles Krone The Author of every book I’ve ever read
    Jared Spool Sara Crooks Scott Thorburn Fam Mirza Neil Peart Buddy Rich John Bonham Neil Quigley Phil
    Collins University of Waterloo ITI Information Architecture Institute Interaction Design Association
    CapCHI Human Factors Groups Dr. Elizabeth Gould Mike Lartis Sean Smith E. J. James Public School W. J.
    Fricker Public School Hubert Anyzewski Wieslaw Kotecki Toby Biddle Andrew Mayfield Marcin Treder
    Trent Mankelow Jack Westrate Holly Lamacraft Steve Baty Chris Avore Indi Young Kip Voytek Brandon
    Schauer Lynne Polischuik Kara Pecknold Dorian Taylor Shmuli Goldberg Dane Howard Whitney
    Quesenberry Steve Krug Mark Hurst Colleen Jones Jason Hobbs Jeff Gothelf Samantha Ladner Ginny
    Reddish Aaron Irizarry Rachel Hinman Gerry Gaffney Steve Portigal Jill Christ Elizabeth Thapliyal Daniel
    Szuc Debra Gelman Paul Kahn Yu-Hsiu Li Nick Fink Thomas Vander Wal Karen McGrane Jon Kolko Nate
    Bolt Mike Atherton Keith Anderson Margot Bloomstein Nate Bolt Dan Brown Dave Burke Dan Chisnell
    Josh Clark Justin Davis Christian Crumlish Inge De Bleecker Karl Fast Kevin Hoffman Erin Jo Richey Scott
    Kubie Erin Malone Michele Marut Harry Max Jess McMullin Matthew Milan Matt Nish-Lapidus Patrick
    Quattlebaum Ben Reason Anders Ramsay Leisa Reichelt Chris Risdon Kyle Soucy Donna Spenser Peter
    Stahl Adam Ungstad John Yuda Noreen Whysel Genevieve Bell Amber Case Luke Williams Elizabeth Buie...
    Steal Like An Artist - My Short List
    Sunday, 14 October, 12

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  42. Thank You!
    @jeffparks
    http://www.digiaux.com
    Sunday, 14 October, 12

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