Upgrade to Pro — share decks privately, control downloads, hide ads and more …

The Entrepreloper - Bring your idea to life

5f83ef806155b403c3393160ce51f955?s=47 Jose L
April 10, 2013

The Entrepreloper - Bring your idea to life

This presentation intends to guide you through the challenges and barriers of bringing your own project to life, ideally turning it into a company. From the idea to fund raising or constitution it'll cover the crucial and pain points of the whole process, the typical blockers, boosters and general assumptions that normally accompany this concept. Interestingly enough, the same errors, techniques and strategies appear to be repeated over and over again around a topic that has evolved dramatically fast over the past years. The proposed approach will put all that into value, analyzing the factors needed nowadays in any early stage tech/software project, all together visioned from the perspective of an engineering side.


Jose L

April 10, 2013


  1. Inventor + constructor all in one The Entrepreloper @Jl_ugia

  2. Entrepreloper The Concept

  3. the entrepreneur ‣ passion ‣ curiosity ‣ energy ‣ imagination

    ‣ risk taker
  4. the developer ‣ competitiveness ‣ perseverance ‣ efficiency ‣ abstraction

    ‣ laziness
  5. the entrepreloper ‣ competitiveness + passion = joy ‣ perseverance

    + energy = resilience ‣ efficiency + curiosity = achievement ‣ abstraction + imagination = quality ‣ laziness + risk taker = outcome
  6. the entrepreloper ‣ joy ‣ resilience ‣ achievement ‣ quality

    ‣ outcome
  7. why? change in tech ‣ uncertainty about top jobs in

    5 years time ‣ no idea about main jobs in 10 years time ‣ 20+ different jobs in your entire life ‣ no long living experts (ie.: mobile)
  8. why? skills 0 0.9 Entrepreloper Engineer Management HR PR Engineering

    Marketing Design Product
  9. why? it is easy! ‣ lighter + faster than startups

    and big corps ‣ low entry barriers ‣ simplest minimum iteration ‣ impossible to lose - already have nothing
  10. why? ‘cause you can ...and that is your biggest asset.

    Because you can’t stand your life differently...
  11. got it but how do i start? i am serious

  12. Key Points The Operation

  13. define yourself ‣ skills ‣ abilities ‣ needs self swot

    - know yourself before you know the world Strengths Weaknesses Opportunities Threats
  14. define your idea ‣ product ‣ target ‣ why ‣business

  15. build your team ‣ keep it basic...but cover your needs

    ‣ look for other entrepreneurial souls ‣ encourage experience in their fields ‣ be patient...but do not fall asleep
  16. define a plan ‣ short steps ‣ encourage commitment ‣

    celebrate achievements ‣ keep two eyes into motivation
  17. take what you need ‣ training ‣ code ‣ infrastructure

    ‣ documentation ‣ man - power
  18. take what you need 0 initial cost CPU comsumption billing

    Easier scaling Only Java, Python and Go Less flexibility Programming language freedom No locks, full access Minimum fee Scaling is on your side Monthly system costs / instance ~ 165 € ~ 150 € Monthly storage costs / instance ~ 85 € ~ 95 € 100K USERS 1 PICTURE /DAY / USER 1 TB TRANSFER 1 TB STORAGE photo app
  19. just “make” it

  20. Your New Religion The Unforgettable Rules

  21. do not make it a secret

  22. forget about the next billion dollars idea ‣ if this

    was your main goal, maybe this is not for you ‣ it will undermine your most pure motivations ‣ it is as likely as to win the lottery
  23. don’t follow the big lie ‣ it is unusual to

    meet success right away ‣ even the guys above failed in first place ‣ never stop learning ‣ experience will make you better
  24. celebrate your “defeats”

  25. keep dreaming, no give up

  26. make it fun ...need to be your monthly wage Joy

    ownership achievement fun
  27. thanks a million Jose L Ugia @Jl_ugia ugiagonzalez.com THE NOUN