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Dealing with Fear
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Jose L
October 01, 2014
Technology
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Dealing with Fear
Therapy for start-ups
Jose L
October 01, 2014
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Transcript
Dealing with Fear Therapy for Start Ups Image Placehol +JoseLuisUgiaGonzalez
@Jl_Ugia #GoogleLaunchpad #BER
What do you fear? #GoogleLaunchpad #BER
#GoogleLaunchpad #BER Fears coerce & pollute your opinion Failure |
Try all the things
#GoogleLaunchpad #BER Fears coerce & pollute your opinion General rejection
| Care about irrelevant opinions X
#GoogleLaunchpad #BER Fears coerce & pollute your opinion Bad design
| Build beauty, not function
#GoogleLaunchpad #BER Fears coerce & pollute your opinion Broken system
| Architecting something to go to the moon
You are not – and don’t have to be… YOU
ARE NOT FUCKING MATTHEW
You are not – and don’t have to be…
And certainly you are not…
Think about it! #GoogleLaunchpad #BER The world does not need
this start up to succeed, but that you succeed at some point
Deliver the promise, but take the short route 5 1
client can be enough y Don’t reinvent things a Don’t worry about rules / conventions #GoogleLaunchpad #BER
Nobody cares about you …yet. #GoogleLaunchpad #BER
Google - Concrete Value Proposition UI Design UX " #GoogleLaunchpad
#BER
Surf the tech adoption curve #GoogleLaunchpad #BER Innovators Early adopters
Early majority Late majority Laggards
Facebook - Fast Development [ 1 month Time to market
first audience s Entry audience Selected students as beach head #GoogleLaunchpad #BER
w Keep it simple Code as few as you can
z Go around problems e Discard unnecessary features #GoogleLaunchpad #BER
Twitter - Tweet & SMS U Message length Option A
Analyze tweets Split into parts Send in different batches Word splitting Option B Limit tweet length #GoogleLaunchpad #BER
Momenta - Picture processing A Image quality Option A Crop
images Resize images Store different sizes Extra processing on clients Option B Unique size for images #GoogleLaunchpad #BER
You are not alone leanstack.io https://github.com/cjbarber/ToolsOfTheTrade Github/ToolsOfTheTrade $ Save on
resources [ Save time å Increase quality #GoogleLaunchpad #BER
You are not alone Training PaaS / BaaS Documents +
Code #GoogleLaunchpad #BER
My stack, my stories Life in Auto mode Build web
service / API in few days Build clients in few weeks No down times #GoogleLaunchpad #BER
Comparing stacks IMAGE PLACEHOLDER IMAGE PLACEHOLDER #GoogleLaunchpad #BER
Time to market 6 months Time to market 2 years
Facebook SDK Own hosting Backend PHP Zend GitHub Crashlytics Paw AFNetworking SVProgressHUD Facebook SDK TheAmazingAudioEngine JASidePanels Google App Engine Crashlytics GitHub Paw Trello PhraseApp
Your stories? Your stories are yours. …but I’ll be watching.
#GoogleLaunchpad #BER
Image Placeholder @Jl_Ugia +JoseLuisUgiaGonzalez joseluis@ugia.io THANKS