Dealing with Fear

Transcript

1. Dealing with Fear Therapy for Start Ups Image Placehol +JoseLuisUgiaGonzalez

   @Jl_Ugia #GoogleLaunchpad #BER

2. What do you fear? #GoogleLaunchpad #BER

3. #GoogleLaunchpad #BER Fears coerce & pollute your opinion Failure |

   Try all the things

4. #GoogleLaunchpad #BER Fears coerce & pollute your opinion General rejection

   | Care about irrelevant opinions X

5. #GoogleLaunchpad #BER Fears coerce & pollute your opinion Bad design

   | Build beauty, not function

6. #GoogleLaunchpad #BER Fears coerce & pollute your opinion Broken system

   | Architecting something to go to the moon

7. You are not – and don’t have to be… YOU

   ARE NOT FUCKING MATTHEW

8. You are not – and don’t have to be…

9. And certainly you are not…

10. Think about it! #GoogleLaunchpad #BER The world does not need

    this start up to succeed, but that you succeed at some point

11. Deliver the promise, but take the short route 5 1

    client can be enough y Don’t reinvent things a Don’t worry about rules / conventions #GoogleLaunchpad #BER

12. Nobody cares about you …yet. #GoogleLaunchpad #BER

13. Google - Concrete Value Proposition UI Design UX " #GoogleLaunchpad

    #BER

14. Surf the tech adoption curve #GoogleLaunchpad #BER Innovators Early adopters

    Early majority Late majority Laggards

15. Facebook - Fast Development [ 1 month Time to market

    first audience s Entry audience Selected students as beach head #GoogleLaunchpad #BER

16. w Keep it simple Code as few as you can

    z Go around problems e Discard unnecessary features #GoogleLaunchpad #BER

17. Twitter - Tweet & SMS U Message length Option A

    Analyze tweets Split into parts Send in different batches Word splitting Option B Limit tweet length #GoogleLaunchpad #BER

18. Momenta - Picture processing A Image quality Option A Crop

    images Resize images Store different sizes Extra processing on clients Option B Unique size for images #GoogleLaunchpad #BER

19. You are not alone leanstack.io https://github.com/cjbarber/ToolsOfTheTrade Github/ToolsOfTheTrade $ Save on

    resources [ Save time å Increase quality #GoogleLaunchpad #BER

20. You are not alone Training PaaS / BaaS Documents +

    Code #GoogleLaunchpad #BER

21. My stack, my stories Life in Auto mode Build web

    service / API in few days Build clients in few weeks No down times #GoogleLaunchpad #BER

22. Comparing stacks IMAGE PLACEHOLDER IMAGE PLACEHOLDER #GoogleLaunchpad #BER

23. Time to market 6 months Time to market 2 years

    Facebook SDK Own hosting Backend PHP Zend GitHub Crashlytics Paw AFNetworking SVProgressHUD Facebook SDK TheAmazingAudioEngine JASidePanels Google App Engine Crashlytics GitHub Paw Trello PhraseApp

24. Your stories? Your stories are yours. …but I’ll be watching.

    #GoogleLaunchpad #BER

25. Image Placeholder @Jl_Ugia +JoseLuisUgiaGonzalez joseluis@ugia.io THANKS