Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Sign up for free
Menu
Search
Features
All features
Private URLs
Password Protection
Custom URLS
Scheduled publishing
Remove Branding
Restrict embedding
Deck Collections
Notes
Features
All features
Private URLs
Password Protection
Custom URLS
Scheduled publishing
Remove Branding
Restrict embedding
Deck Collections
Notes
Explore
Featured decks
Featured speakers
Programming
Technology
Storyboards
Explore
Featured decks
Featured speakers
Programming
Technology
Storyboards
Pricing
Search
Sign in
Sign up for free
Hierarchy of Developer Needs -- adapting when t...
Search
juliaferraioli
September 25, 2014
Technology
2.6k
2
Share
Embed
Copy iframe code
Copy JS code
Copy link
Start on current slide
Hierarchy of Developer Needs -- adapting when things go wrong
Keynote at APIStrat Chicago 2014
juliaferraioli
September 25, 2014
More Decks by juliaferraioli
See All by juliaferraioli
Exploring the World Using Cloud Vision & Twilio
juliaferraioli
0
1.4k
Blocks in containers
juliaferraioli
2
1.6k
Diving into Machine Learning with TensorFlow
juliaferraioli
5
2.2k
In the Name of Whiskey
juliaferraioli
0
1.6k
When am I ever going to use this? ...tales from a career in industry
juliaferraioli
1
1.5k
1-Up Your DevOps Workflow
juliaferraioli
3
1.6k
cluster management, cognitive shifts, & kubernetes
juliaferraioli
1
1.7k
The W's of Diversity
juliaferraioli
2
3k
Hierarchy of Developer Needs
juliaferraioli
0
2.7k
Other Decks in Technology
See All in Technology
AI時代だからこそ、スケールしないことをやろう
yutashigemura
1
170
Tips for Building Useful Agent Skills
rstankov
0
100
銀行勘定系システムにおける開発プロセス刷新×AIによる環境モダナイゼーション / Development Process Transformation and AI-Driven Environment Modernization
muit
0
850
データ界隈LT祭 第1回LT登壇
taromatsui_cccmkhd
1
970
Claude in Chrome 入門 / Introduction to Claude in Chrome
cielo1985
0
660
消えない 動かない 効かない
yama3133
1
120
Podは生きているのにGoだけが落ちる:GOGCとGOMEMLIMITで追うInvisible OOM Killの謎
tkc66buzz
1
680
20260912_スクラムにジェネラリストは必要か
ryugen04
0
390
WAF 運用改善の承認サイクル/SRE_BizReach_MIXI_1
visional_engineering_and_design
2
620
Claude Code本って、 読む必要あるの?
oikon48
2
430
すぐできる衛星通信対応 あとは山奥に行くだけ
tatetate55
0
110
2026-09-10 【Snowflake World Tour Tokyo 2026】dbt Core と Snowflake で実現する多層的なデータガバナンス / Multi-Layered Data Governance Powered by dbt Core and Snowflake
civitaspo
0
360
Featured
See All Featured
Building Applications with DynamoDB
mza
96
7.2k
Understanding Cognitive Biases in Performance Measurement
bluesmoon
32
3k
How to build a perfect <img>
jonoalderson
1
6k
Unsuck your backbone
ammeep
672
58k
"I'm Feeling Lucky" - Building Great Search Experiences for Today's Users (#IAC19)
danielanewman
230
23k
WENDY [Excerpt]
tessaabrams
13
39k
Paper Plane
katiecoart
PRO
3
53k
Being A Developer After 40
akosma
91
590k
GraphQLとの向き合い方2022年版
quramy
50
15k
Become a Pro
speakerdeck
PRO
31
6.2k
Connecting the Dots Between Site Speed, User Experience & Your Business [WebExpo 2025]
tammyeverts
11
1k
ラッコキーワード サービス紹介資料
rakko
1
4.8M
Transcript
Hierarchy of Developer Needs Julia Ferraioli Senior Developer Maslow Advocate
@juliaferraioli google.com/+JuliaFerraioli
Financial gain Shiny objects Respect and recognition Utilitarianism Socialization Self
improvement What drives my community?
Creative Commons image courtesy of Luc Galoppin
Image courtesy of my bad planning
But I’m a developer! I know what my developers need.
Creative Commons image courtesy of Duncan Hull
My mistake Reference docs Code samples Tutorials Discussion forum Online
courses
This works... sometimes
Developer Profiles Enthusiasts Founder Enterprise Engineer
No one hierarchy to rule them all Image used with
permission of of Mirach Ravaia
Back to the mistake Reference docs Code samples Tutorials Discussion
forum Online courses
Time to shuffle Online courses Tutorials Libraries, SDKs, gems Code
samples Reference docs
Time to shuffle Reference docs Paid support Code samples Online
courses Libraries
Time to shuffle
Debugging your hierarchy
gdb devexp
Creative Commons image courtesy of Olga Mismatched...expectations
You have to ask your developers • Hit the pavement
• Structured engagement • Informal engagement • Research (costly)
What are the obstacles? • Cognitive disconnect • Lack of
direction • Absence of trust • Problematic community Creative Commons image courtesy of Grant Montgomery
Creative Commons image courtesy of Thomson Safaris Plan of Attack
Creative Commons image courtesy of Arne Hendriks
Thanks! Images by Connie Zhou @juliaferraioli google.com/+JuliaFerraioli
Creative Commons image courtesy of David Ashleydale