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Hierarchy of Developer Needs -- adapting when things go wrong

62b2249a42d624dc93357931f0f5d2f1?s=47 juliaferraioli
September 25, 2014

Hierarchy of Developer Needs -- adapting when things go wrong

Keynote at APIStrat Chicago 2014

62b2249a42d624dc93357931f0f5d2f1?s=128

juliaferraioli

September 25, 2014
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  1. Hierarchy of Developer Needs Julia Ferraioli Senior Developer Maslow Advocate

    @juliaferraioli google.com/+JuliaFerraioli
  2. Financial gain Shiny objects Respect and recognition Utilitarianism Socialization Self

    improvement What drives my community?
  3. Creative Commons image courtesy of Luc Galoppin

  4. Image courtesy of my bad planning

  5. But I’m a developer! I know what my developers need.

  6. Creative Commons image courtesy of Duncan Hull

  7. My mistake Reference docs Code samples Tutorials Discussion forum Online

    courses
  8. This works... sometimes

  9. Developer Profiles Enthusiasts Founder Enterprise Engineer

  10. No one hierarchy to rule them all Image used with

    permission of of Mirach Ravaia
  11. Back to the mistake Reference docs Code samples Tutorials Discussion

    forum Online courses
  12. Time to shuffle Online courses Tutorials Libraries, SDKs, gems Code

    samples Reference docs
  13. Time to shuffle Reference docs Paid support Code samples Online

    courses Libraries
  14. Time to shuffle

  15. Debugging your hierarchy

  16. gdb devexp

  17. Creative Commons image courtesy of Olga Mismatched...expectations

  18. You have to ask your developers • Hit the pavement

    • Structured engagement • Informal engagement • Research (costly)
  19. What are the obstacles? • Cognitive disconnect • Lack of

    direction • Absence of trust • Problematic community Creative Commons image courtesy of Grant Montgomery
  20. Creative Commons image courtesy of Thomson Safaris Plan of Attack

  21. Creative Commons image courtesy of Arne Hendriks

  22. Thanks! Images by Connie Zhou @juliaferraioli google.com/+JuliaFerraioli

  23. Creative Commons image courtesy of David Ashleydale