opportunity to take notes, comment and provide feedback privately and publicly throughout the year builds a culture that acknowledges performance constantly. avoiding first impression/recency effects • creating a set of criteria to be graded on, using a fixed scale with clear definitions and examples. avoiding halo and horn effects • assigning a group of peers to provide feedback on the individual, in addition to public feedback tools for everyone. avoiding bias with a larger group of inputs • having managers review together, requiring justification for all ratings. avoiding bias via peer retrospection • creating reports that show anonymized data about ratings, cross referenced to inherent, and some acquired diversity components. look for company wide biases that can indicate cultural issues and manager level bias • creating reports that take feedback from individuals about the objectiveness of the performance report process continual improvement for performance management