There is no silver bullet in design methods, except this simple approach - the Modeless Design.
From my 20 years of design consulting experience, 90 percent of business apps have serious usability problems because they are composed of functional modes. However, you can dramatically improve or innovate them by transforming your perspective from modal to modeless.
In this presentation, I will talk about the philosophy and technique of Modeless Design that turns your service/product much more meaningful.
(Presented in World IA Day 2018 Hong Kong)
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