SEO lessons from the silver screen. What movies teach us about our work.

Lights, camera, SEO! Marjolein, Belgium's on-page SEO specialist and a true cinephile, takes you on a blockbuster journey in "SEO Lessons from the Silver Screen." In this star-studded session, she draws thrilling parallels between the magic of movies and the art of SEO. From epic storylines to unforgettable characters, Marjolein reveals how Hollywood’s greatest hits can inspire your SEO strategies and drive award-winning results. Whether you're a film fanatic or just looking for a fresh take on SEO, this is the must-see talk that promises to entertain, inspire, and deliver actionable insights.

Transcript

2. SPOILERS If you haven’t seen them by now, you weren’t going to.
3. Quality content Collaboration Audience expectations The meaning of success
4. Collaboration is key.
5. Build trust with the studio.
6. The Social Network (2010)
7. Gone Girl (2014)
8. The Curious Case of Benjamin Button (2008)
9. Zodiac (2007)
10. Mindhunter (2017-2019)
11. Alien3 (1992)
12. Fight Club (1999)
13. Get a good crew.
14. Bram Stoker’s Dracula (1992)
15. Mad Max: Fury Road
16. Get everyone on the same page.
19. Quality is not what you think.
20. Understand the difference between unique and good.
21. John Wick (2014)
22. The Equalizer (2014)
23. Use tools to better the story.
24. (2008)
25. Toy Story
26. It’s always about your audience.
27. Really understand what they need.
28. Sharknado (2013)
30. Listen to audience feedback.
31. X-Men Origins: Wolverine (2009)
32. Invest your resources wisely.
33. Do what you can with what you have.
34. Sh! The Octopus (1937)
35. Invest in talent.
38. Jurassic Park (1994)
39. What’s successful depends on your goals.
40. Box office alone is short term.
41. The Shawshank Redemption (1994)
42. Avatar (2009)
43. Consider impact, legacy & growth.
44. Avatar (2009)
45. Critical & audience reception determine success.
49. Recap.
50. Always add value for your audience.
51. Choose your format carefully.
52. Revisit old ideas & make room for growth.