Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Rapid Design in the Real World

Rapid Design in the Real World

Integrating Jobs to be Done (#jtbd) into Lean Startup to get the best product design results.

Matthew Crist

July 24, 2014

More Decks by Matthew Crist

Other Decks in Design


  1. PROS Ship faster Better code* Fail gracefully * Only if

    you’re actually testing, using CI, etc CONS Cheats design Distractions Worse code* * Testing, CI, etc are usually first out