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Design in Motion. The new frontier of Interaction Design

by Antonio De Pasquale

Published February 8, 2014 in Design

Animation can explain behaviours better than thousand of words that’s why interaction designer should learn from motion designer.

Technological advances have allowed, in the last few years, a big step forward in the dynamic behaviors and interactions patterns that we used to do with software in the past. Motion is one of the key element of this change but how can we imagine & sketch the way something feels & reacts? Starting from the basic of motion design, we’ll discover a set of “standard” motion patterns and how we can sketch & use them in a design project to increase affordance, to simplify complex interactions and to give a new dynamic brand identity to our products.

Presented @Interaction 14, Amsterdam

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