あなたのアイデアは”Goo dアイデア!?” それとも”badアイデア!?”

͋ͳͨͷΞΠσΞ͸”GOODΞΠσΞ!?” ͦΕͱ΋”BADΞΠσΞ!?” ϓϩμΫτΦʔφʔࡇΓ2016 Copyright (C) 2016 Yahoo Japan Corporation. All
Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

INTRODUCE-MYSELF ߥ੉ தਓ ӿຊ ໌ਔ Ϡϑʔגࣜձࣾ גࣜձࣾOdd-e Japan Copyright (C)
2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ Ϡϑʔגࣜձࣾ ෌ࢁ ߳৫

४උ ෇ᝦࢴ ̏ʙ̑ଋ αΠϯϖϯ ਓ਺෼ Javelin Experiment Board 1ຕ !
! ! Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

AGENDA 1.ΠϯτϩμΫγϣϯ 10min 2.Javelin Experiment BoardϫʔΫ110min 3.Ϋϩʔδϯά 10min Copyright (C)
2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

JAVELIN EXPERIMENT BOARD Experiments ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ)
1 2 3 4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

1 2 3 4 5 Ծઆͷ ଥ౰৚݅ (ఆྔ) To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! ϒϨΠϯετʔϛϯά ϋΠϦεΫ ͳԾઆ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

1 2 3 4 5 Ծઆͷ ଥ౰৚݅ (ఆྔ) To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! ݕূɾֶश ϋΠϦεΫ ͳԾઆ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

Experiments ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2 3
4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! JAVELIN EXPERIMENT BOARD Ծઆ ݕূ ֶश Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

Experiment ސ٬ ՝୊ ιϦϡʔγϣϯ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2 3
4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! ՝୊ͷݕূ̍ճ ιϦϡʔγϣϯͷݕূ̍ճ ຊ೔ͷΰʔϧ ͜͜·Ͱ Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

՝୊ͷݕূʂ Step1.ϓϩμΫτΛ࢖͏ސ٬Λఆٛ͢Δ 5min Step2.ސ٬ͷ՝୊Λఆٛ͢Δ 5min Step3.ϋΠϦεΫͳԾઆΛఆٛ͢Δ 5min Step4.՝୊ͷ੒ཱ৚݅ΛܾΊΔ 10min Step5.՝୊ͷݕূ
15min Step6.ݕূ݁Ռ 5min Step7.ֶश 5min Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

Step1.ϓϩμΫτΛ࢖͏ސ٬Λఆٛ͢Δ Experiment ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2
3 4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

Experiment ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2 3
4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ Step1.ϓϩμΫτΛ࢖͏ސ٬Λఆٛ͢Δ ઓୂϞϊ͕େ޷͖ ϑΝϯλδʔ͕޷͖ 5෼ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

Step2.ސ٬ͷ՝୊Λఆٛ͢Δ Experiment ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2

Experiments ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2 3
4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ ੈքΛٹ͍͍ͨ খֶੜ Step2.ސ٬ͷ՝୊Λఆٛ͢Δ ٹ͍ઌ͸େ఍ ަ௨खஈ͕ͳ͍ 5෼ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

Step3.ϋΠϦεΫͳԾઆΛఆٛ͢Δ Experiments ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2

4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ Ͳ͜Ͱ΋υΞΛ ஔ͘৔ॴ͕ͳ͍ Step3.ϋΠϦεΫͳԾઆΛఆٛ͢Δ 5෼ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

STEP4.՝୊ͷ੒ཱ৚݅ΛܾΊΔ Experiment ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2

STEP4.՝୊ͷ੒ཱ৚݅ΛܾΊΔ Experiment ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2
3 4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ ♀ ♂ ♂ ♀ ♂ कΓ͍ͨ΋ͷ͕͋Δ 3/5 5෼ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

Step5.՝୊ͷݕূ Experiment ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2

Step6.ݕূ݁Ռ Experiment ސ٬ ՝୊ ղܾࡦ ݁Ռ ֶͼ (ؾ͖ͮ) 1 2
3 4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ 10෼ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ ιϦϡʔγϣϯ

4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ Ͳ͜Ͱ΋υΞ λέίϓλʔ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ ιϦϡʔγϣϯ

4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! 2ճ໨ Ծઆͷ ੒ཱ৚݅ (ఆྔ) ϋΠϦεΫ ͳԾઆ 15෼ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

݁Ռ Experiment ސ٬ ՝୊ ղܾࡦ ϋΠϦεΫ ͳԾઆ ݁Ռ ֶͼ (ؾ͖ͮ)
1 2 3 4 5 To form a Customer/Problem Hypothesis: I believe my customer has a problem achieving this goal. Need help? Use these sentences to help construct your experiment. To form a Problem/Solution Hypothesis: I believe this solution will result in quantiﬁable outcome. To form your Assumptions: In order for hypothesis to be true, assumption needs to be true. To identify your Riskiest Assumption: The assumption with the least amount of data, and core to the viability of my hypothesis is... Determine how you will test it: The least expensive way to test my assumption is... Determine what success looks like: I will run experiment with # of customers and expect a strong signal from # of customers. Start here. Brainstorm with stickies, pull it over to the right to start your experiment. GET OUT OF THE BUILDING! Ծઆͷ ੒ཱ৚݅ (ఆྔ) 10෼ Copyright (C) 2016 Yahoo Japan Corporation. All Rights Reserved. ແஅҾ༻ɾసࡌېࢭ

Ϋϩʔδϯά ސ٬ɾ՝୊ɾղܾࡦɺશͯΛม͑ΔͷͰ͸ͳ͘ গͮͭ͠ม͑Δ ! PIVOT ย଍Λ࣠ʹ͠਎ମͷํ޲Λม͑Δ (C) Aﬂo Copyright (C)

あなたのアイデアは”Goo dアイデア!?” それとも”badアイデア!?”

あなたのアイデアは”Goo dアイデア!?” それとも”badアイデア!?”

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