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WordCamp Phoenix 2013: Just Like Building a House
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Natalie MacLees
January 19, 2013
Technology
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WordCamp Phoenix 2013: Just Like Building a House
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Natalie MacLees
January 19, 2013
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Transcript
Just Like Building a House Getting a new WordPress site
started the right way IUUQXXXqJDLSDPNQIPUPTDPODSFUF@GPSNT
Who I am Purple Pen Productions GPVOEFS QSJODJQBM jQuery for
Designers BVUIPS SoCal WordPress Users’ Group PSHBOJ[FS jQuery la Users’ Group GPVOEFS PSHBOJ[FS !OBUBMJFNBDwOBUBMJFNBDDPN 1IPUPCZ"OESFT$BTUBOFEB
Business as Usual IUUQXXXQSPCMPHHFSOFUBSDIJWFTLFFQZPVSOFXZFBSTSFTPMVUJPOTFUVQBTPDJBMTFBSDIPQUJNJ[FEXPSEQSFTTCMPHUPEBZ
Business as Usual Step 1 3FHJTUFSZPVSEPNBJO IUUQXXXQSPCMPHHFSOFUBSDIJWFTLFFQZPVSOFXZFBSTSFTPMVUJPOTFUVQBTPDJBMTFBSDIPQUJNJ[FEXPSEQSFTTCMPHUPEBZ
Business as Usual Step 1 3FHJTUFSZPVSEPNBJO Step 2 $SFBUFBIPTUJOHBDDPVOU IUUQXXXQSPCMPHHFSOFUBSDIJWFTLFFQZPVSOFXZFBSTSFTPMVUJPOTFUVQBTPDJBMTFBSDIPQUJNJ[FEXPSEQSFTTCMPHUPEBZ
Business as Usual Step 1 3FHJTUFSZPVSEPNBJO Step 2 $SFBUFBIPTUJOHBDDPVOU Step
3 4FMFDUB8PSE1SFTTUIFNF IUUQXXXQSPCMPHHFSOFUBSDIJWFTLFFQZPVSOFXZFBSTSFTPMVUJPOTFUVQBTPDJBMTFBSDIPQUJNJ[FEXPSEQSFTTCMPHUPEBZ
WRONG WRONG WRONG IUUQXXXqJDLSDPNQIPUPTCPMPOTLJ
IUUQXXXqJDLSDPNQIPUPTKVTUJOCBFEFS Only using One Tool
IUUQXXXqJDLSDPNQIPUPTQSPGFTTPSDPPQFS Poorly chosen Theme
IUUQXXXqJDLSDPNQIPUPTDVNJEBODJLJ A house built without a Blueprint
FAIL PLAN When you to , FAIL PLAN to you
IUUQXXXqJDLSDPNQIPUPTXTDVMMJO Let’s start with a Blueprint
With a plan we know... 8IBUBDUJPOUPUBLFOFYU 8IBUHPBMTXF`SFUSZJOHUPSFBDI )PXUPBEKVTUBTXFMFBSO IUUQXXXqJDLSDPNQIPUPTPPI@GPPE
?
why?
who?
what?
where?
when?
how?
IUUQXXXqJDLSDPNQIPUPTTFBUUMFNVOJDJQBMBSDIJWFT now we’re ready to do the hard work
IUUQXXXqJDLSDPNQIPUPTUBVSVTBpDJPOBEP sketch out a site map
portfolio home blog wordpress clients news events classes workshops meetups
branding services design dev wordpress about our staff
•Home •Blog w XPSEQSFTT w DMJFOUT w OFXT •Events w
DMBTTFT w XPSLTIPQT w NFFUVQT •Services w EFTJHO w EFWFMPQNFOU w CSBOEJOH w XPSEQSFTT •About w PVSTUB⒎ •Portfolio
IUUQXXXqJDLSDPNQIPUPTFSJOLPIMFOCFSHQIPUP produce your content
IUUQXXXqJDLSDPNQIPUPTSPCPU@TUBSSZ
IUUQXXXqJDLSDPNQIPUPTDSFBUF@KPZ WordPress & your content
portfolio home blog wordpress clients news events classes workshops meetups
branding services design dev wordpress about our staff
IUUQXXXqJDLSDPNQIPUPTTFFNJOHMFF A new frame of mind for choosing themes
Common Pitfalls IUUQXXXqJDLSDPNQIPUPTEPDQPQVMBS
Too obsessed with SEO
Misguided feedback IUUQXXXqJDLSDPNQIPUPTIBUT
Compromising on Quality IUUQXXXqJDLSDPNQIPUPTUBSBMFIUUQXXXqJDLSDPNQIPUPTXIFBUMBOE vs.
Falling for gorgeous demos
None
Meowbify!
None
Questions
Thank YOU!