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チーム新卒向け_ビジネスモデル・キャンバスのトレーニング(抜粋公開用)

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Avatar for Nozomi Ito Nozomi Ito
July 01, 2020
Business
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 チーム新卒向け_ビジネスモデル・キャンバスのトレーニング(抜粋公開用)

チームの新卒に向けてビジネスモデルキャンバスがどのようなものか、それをどうやって書くかをかんたんに説明する資料をつくりました。

Avatar for Nozomi Ito

Nozomi Ito

July 01, 2020

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Transcript

  1. ೥౓99νʔϜ ۤखॳΊͯͷਓͰ΋Θ͔Δ ϏδωεϞσϧΩϟϯόε ͷτϨʔχϯά ϏδωεϞσϧͷجૅతͳ࡞੒ͷϑϩʔΛཧղͯ͠ɺ ୭Ͱ΋࡞Γํ͕Ͱ͖ΔΑ͏ʹͳΔ͜ͱΛΊ͟͢

  2. */%&9  ϏδωεϞσϧΩϟϯόεͱ͸ͳʹ͔ʁ  ֤ཁૉͷ໾ׂ  ࣮ࡍͷࣄྫΛ΋ͱʹֶͿ  ࿅श໰୊

  3. */%&9  ϏδωεϞσϧΩϟϯόεͱ͸ͳʹ͔ʁ  ֤ཁૉͷ໾ׂ  ࣮ࡍͷࣄྫΛ΋ͱʹֶͿ  ࿅श໰୊

  4. ϏδωεϞσϧΩϟϯόεͱ͸ͳʹ͔ʁ ͘͢͝୺తʹݴ͏ͱɺ  ͜ΕຕͰ ϏδωεΞΠσΞ͕ ॻ͚ͪΌ͏ ͍͢͝ϫʔΫγʔτ Business Model Canvas

    ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT

  5. Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ ք❫⡁օ

    ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT

  6. ϏδωεϞσϧΩϟϯόεͱ͸ͳʹ͔ʁ ϏδωεϞσϧΩϟϯόεͱ͸ɺϏ δωεͷߏ଄ΛՄࢹԽͨ͠ϑϨʔϜ ϫʔΫɻᶃϏδωεΞΠσΞΛఆٛ ͢ΔͷʹඞཁͳجૅతͳཁૉΛ࿙Ε ͳ͘μϒΓͳ͘هड़Ͱ͖Δɻ ৽نࣄۀΛ্ཱͪ͛΍طଘࣄۀͷ෼ ੳʹ͓͍ͯɺᶄ૊৫಺Ͱڞ௨ೝࣝΛ ࣋ͭͨΊͷઃܭਤͱͯ͠ػೳ͢Δɻ Business

    Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT

  7. ϏδωεϞσϧΩϟϯόεͱ͸ͳʹ͔ʁ ͪΐ͏ͬ͘͟Γ͍͏ͱɺҎԼͷ΋ͷ ΛݴޠԽఆٛͰ͖Δ  ऩӹߏ଄ʢͲ͏΍͓ͬͯۚΛੜ ΈɺͲΜͳίετ͕ൃੜ͢Δͷ ͔ʁʣ  ސ٬ͱɺఏڙ͢ΔՁ஋ɺͦΕΛ ಧ͚Δํ๏

     ސ٬ʹՁ஋Λಧ͚ΔͨΊʹඞཁ ͳϦιʔε Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT

  8. ௨ৗ͸ͲΜͳྲྀΕͰ࢖ΘΕΔͷ͔ʁ ·ͣΞΠσΞΛੜΈग़͢ɻͦΕΛ ݴޠԽ͍ͯ͘͠ͱ͖ʹ༻͍Δͷ͕ɹ ϏδωεϞσϧΩϟϯόεɻ ໘౗ͳͷͰ͜Ε͔Β#.$͍ͬͯ ͍·͢Ͷɻ ˝3FTFBSDIސ٬ͱސ٬ͷ՝୊Λௐ΂Δ ˝4ZOUIFTJTϦαʔν݁ՌΛ౷߹͠ɺސ٬ͱ՝୊Λఆٛ͢Δ ˝*EFBUJPO՝୊͔ΒղܾࡦͷΞΠσΞΛൃࢄ͠ɺܾఆ͢Δ ˝1SPUPUZQJOHܾఆͨ͠ΞΠσΞΛ۩ମԽ͍ͯ͘͠

    ˝6TFS5FTU૝ఆސ٬ʹϓϩτλΠϓΛମݧͯ͠΋Β͍ϑΟʔυόοΫΛಘΔ

  9. ϦʔϯελʔτΞοϓతʹߟ͑ͯΈΔ #.$ͷࢥ૝తഎܠʹ͸ɺ ʰԾઆΛߏஙͯͦ͠ΕΛ΋ͱʹ࣮ ݧΛ௨ͯ͡ݕূΛߦ͍ɺϧʔϓ Λ܁Γฦ͢͜ͱͰɺΑΓΑ͍ΞΠ σΞΛੜΈग़͢ʱ ͱ͍͏ϦʔϯελʔτΞοϓͷ ߟ͑ํ͕͋Γ·͢ɻ -FBSO #VJME

    .FBTVSF

  10. Α͋͘ΔྲྀΕ Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ

    ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT ΞΠσΞγʔτͷ࡞੒ ը૾IUUQTGBCDBGFDPNKQFWFOUTLZPUP@JEFB TLFUDIJOHXPSLTIPQΑΓ ϏδωεϞσϧΩϟϯόε ݕূͷͨΊͷώΞϦϯά αʔϏεࣄۀΞΠσΞΛ࡞੒ͨ͋͠ͱɺͦΕΛϏδωεϞσϧΩϟϯόεΛ௨ͯ͡ڞ௨ཧղͱͳΔԾ ઃΛܗ੒͠ɺͦΕΛεςΠΫϗϧμʔ΍༗ࣝऀ΁ͷώΞϦϯάΛ௨ͯ͡ਫ਼៛Խ͍͖ͯ͠·͢ɻ

  11. ϏδωεϞσϧΩϟϯόεͷऑ఺ ͱ͍ͬͯ΋#.$ʹ΋ऑ఺͸͋Γ ·͢ɻ  ݟʹ͍͘ جຊతʹ͸จࣈͷཏ ྻ   ཝ͕খ͍͞

    ͍΍͜ͷཝʹ͸ॻ ͖͖Ε·ͤΜΑ Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT

  12. ͋͘·ͰαϚϦʔɺৄࡉ͸ผπʔϧͰ ͳͷͰɺඞཁʹԠͯ͡ଞͷπʔ ϧΛ߹Θͤͯ࢖͍ͬͯ͘͜ͱ ͰɺϏδωεϞσϧΩϟϯόε ͸ແఢʹͳΓ·͢ɻ ˞ӈ͸Ұྫ ϏδωεϞσϧਤղɿ ऩӹߏ଄ͷՄࢹԽ ετʔϦʔϘʔυɿ ސ٬ମݧͷՄࢹԽ

  13. ৽ଔϝϯόʔֶ͕Ϳҙຯ Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ

    ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT ᶃ ৽نࣄۀ։ൃܥͷҊ݅ʹؔΘΓ ͍ͨͱࢥͬͨͱ͖ʹ໾ཱͭΞ αΠϯ͞Ε΍͘͢ͳΔ ᶄ Կ͔ͷҊ݅ʹΞαΠϯ͞Εͨͱ ͖ʹΫϥΠΞϯτͷࣄۀ෼ੳ͕ Ͱ͖ΔΑ͏ʹͳΓɺ༩݅ͷഎܠ ΛಡΊΔΑ͏ʹͳΔ

  14. ᶃ৽نࣄۀ։ൃܥҊ݅ʹؔΘΓ͍ͨͳΒ Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ

    ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT ࠷௿ݶɺϏδωεΞΠσΞΛఆ ٛ͢ΔͷʹԿ͕ඞཁͳͷ͔Λ஌ ͓͔ͬͯͳ͍ͱ͓࿩ʹͳΒͳ͍

  15. ᶄΫϥΠΞϯτͷࣄۀཧղʹ໾ཱͭ Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ

    ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT ΫϥΠΞϯτ͔Βདྷ͓ͨ୊ͷղऍ͕ ೉͍͠ͱ͖ʹɺϏδωεϞσϧΩϟ ϯόεΛ಄ͷதͰॻ͍ͯΈΔͱཧղ Ͱ͖Δ͜ͱ΋ɻ ɾͳͥɺͦ͏͍͏͓୊Λݴ͖ͬͯͯ ͍Δͷ͔ ɾͦͷ͓୊Λݴ͏എܠʹ͸ͲΜͳࣄ ৘͕͋Δͷ͔ʁ

  16. ͳΜ͔ͩ৭ʑ೉ͦ͠͏ͳ͜ͱΛݴ͍·͕ͨ͠ɺ ͍͔͍֮ͬ͑ͯ͠·͑͹ɺ௒؆୯ɾ ௒ศརͳͷͰɺࠓճͰ֮͑ͯΈΜͳ ΋#.$Λॻ͍ͯΈΑ͏

  17. */%&9  ϏδωεϞσϧΩϟϯόεͱ͸ͳʹ͔ʁ  ֤ཁૉͷ໾ׂ  ࣮ࡍͷࣄྫΛ΋ͱʹֶͿ  ࿅श໰୊

  18. ϏδωεϞσϧΩϟϯόε͸ͭͷཁૉ͔Β੒Γཱͭ  ސ٬ηάϝϯτʢ$4ɿ$VTUPNFS 4FHNFOUTʣ  Ձ஋ఏҊʢ71ɿ7BMVF1SPQPTJUJPOTʣ  νϟωϧʢ$)ɿ$IBOOFMTʣ  ސ٬ͱͷؔ܎ʢ$3ɿ$VTUPNFS

    3FMBUJPOTIJQTʣ  ऩӹͷྲྀΕʢ34ɿ3FWFOVF4USFBNTʣ  Ϧιʔεʢ,3ɿ,FZ3FTPVSDFTʣ  ओཁ׆ಈʢ,"ɿ,FZ"DUJWJUJFTʣ  ύʔτφʔʢ,1ɿ,FZ1BSUOFSTʣ  ίετߏ଄ʢ$4ɿ$PTU4USVDUVSFʣ Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT

  19. ϏδωεϞσϧΩϟϯόεͷ͍͢͝ͱ͜Ζ Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ

    ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT ྡΓ߹͏ཁૉ͕ɺ࣮͸࿈ܞ͍ͯ͠Δ

  20. Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ ք❫⡁օ

    ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT ϏδωεϞσϧΩϟϯόεͷେ͖ͳߏ଄ ӈଆ͕ސ٬ʹؔ͢Δ͜ͱɺ ࠨଆ͕اۀʹؔ͢Δ͜ͱɺ Λॻ͘ धཁଆͰ͋Δ ސ٬ͷ͜ͱ ڙڅଆͰ͋Δ اۀͷ͜ͱ

  21. Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ ք❫⡁օ

    ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT ϏδωεϞσϧΩϟϯόεͷେ͖ͳߏ଄ ͍͍ͩͨɺ ᶃᶄᶅͷॱ൪Ͱॻ͍͍ͯ͘ͱɺ ݸਓతʹ͸ॻ͖΍͍͔͢ͳ ᶃ ·ͣސ٬ʹରͯ͠ ͲΜͳՁ஋Λಧ͚Δͷ͔Λઌʹߟ͑Δ ᶄ ͦΕΛಧ͚ΔͨΊʹ͸ Կ͕ඞཁͳͷ͔Λهࡌ͢Δ ᶅ ࠷ޙʹސ٬ʹͦͷՁ஋Λಧ͚ΔͱͲΕ͚ͩՔ͛Δͷ͔ ಧ͚ΔͨΊʹ͸ͲΕ͘Β͍ίετ͕͔͔Δͷ͔͕Θ͔Δ

  22. Business Model Canvas ق٭عػ٭,FZ1BSUOFST ╚釐ם孨Ⳃ,FZ"DUJUJUJFT ❫⡁䬠勅7BMVF1SPQPTJUJPOT 걘㲘暠䐂٬禴䧏䡵樋1SPNPUJPO 걘㲘$VTUPNFS4FHNFOUT ք邮⿁٬ئ٭لتօ ք❫⡁օ

    ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT ͦͷϏδωε͕ͲΕ͘Β͍Ṷ͔Δ͔ʁ ऩӹ͔ΒίετΛҾ͚͹ɺ ͦͷϏδωε͕͍͍ͩͨͲΕ͘Β͍ Ṷ͔Δ͔͕Θ͔Δ ར५ʹऩӹίετ

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    ք❫⡁օ ք鐍מօ քة٘هօ ٛخ٭ت,FZ3FTPVSDFT زٔؾٜ$IBOOFMT ؤتع啶鵰$PTU4USVDUVSF ⹜沟啶鵰3FWFOVF4USFBNT ݸผͷ߲໨ʹ͍ͭͯ͸ɺ ࣮ࡍʹϏδωεϞσϧΩϟ ϯόεΛॻ͍͍͖ͯͳ͕Β આ໌͍ͯ͘͠Α