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Creating a Brand in Magnum Steps
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Ravi Mahfunda
April 17, 2019
Design
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Creating a Brand in Magnum Steps
Ravi Mahfunda
April 17, 2019
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Transcript
Creating a Brand in Magnum Steps
Hi, I’m Ravi a college student who passionate at design
but work in a game company as a backend developer and decide to work independently as UI Engineer on a small team called MQLabz
Why you should to communicate your idea making a Brand?
1. making your design stand-out 2. making you design recogizable 3. enhance your efficiency with consistency what do you think? 4. 5.
behold .... How we gonna do it? The Magnum Step
create your brand Logo 1.
create your brand Logo define your value a brand should
be represent your vision 1.
create your brand Logo brainstorm keywords write down all keywords
that able to describe your brand, literally everything 1.
create your brand Logo sketch several logo out of it
try to sketch your idea and use variant of style like negative space, line art, geometri, etc. 1.
create your brand Logo present it to your friends gather
all the feedbacks is your logos already communicate your idea just by its shape? 1.
create your brand Logo revise fix the holes and polish
the skin 1.
theme your brand properly 2.
theme your brand properly pick a color a color represents
your impressions 2.
theme your brand properly build your shape each shape builds
your brand’s feel 2.
theme your brand properly pick some fonts typography is the
great way to talk 2.
theme your brand properly plan your images wanna great impact?
use great images try to plan your images feels saturation, lighting, theme, angle, etc. 2.
speak loud the brand voice 3.
speak loud the brand voice understand the principle clear, concise,
and helpful 3.
speak loud the brand voice personaficate what if your brand
is a person, how does it sounds? 3.
speak loud the brand voice breakdown all the guides guides
make your words sound consistent it belongs to your brand 3.
ultimately, paint it to you design 4.