Mandiri WTH | Milena

Transcript

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2. Jakata’s Millenials spend around
   
   
   
   JUST for the lifestyle needs
   
   in 2018
   3.2 million rupiah each month
   Source: moneysmart.id
   

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3. present
   because millenials
   
   live in
   

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4. Consumtive Lifestyle
   Good Future
   

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5. What if...
   this consumtive lifestyle could prepare their future
   
   instead of ruin it
   

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6. mandiri investment for millenials
   

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7. how it works
   First, millenials do their consumtive lifestyle
   but, in this case they use mandiri as the payment gateway
   but, this cashback is only able to use for certain thing
   Second, they could get cashback from their purchases
   And YES, the certain thing is investment
   that is how we trick millenials to do investment
   

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8. market size
   in 2018
   There are 90 MILLION population of millenials
   
   in Indonesia
   And mandiri has 17 MILLION of customer in Indonesia
   
   which 43% of it are millenials
   that was 7.3 MILLION POTENTIAL MARKET
   
   and will growing fast
   why? because we engage the culture of millenials
   Source: ekonomi.kompas.com, inews.id
   

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9. why this is so important?
   For mandiri and merchants
   
   Showing an awareness of millenials issues
   
   on consumtive lifestyle
   For us (millenials)
   
   A way to relieve from guilty pleasure of
   
   consumtive lifestyle and future worried
   fun way
   “investment the ”
   

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10. you can pay with mandiri
    
    via QR Code Scan
    Payment made easy
    add your saving goals
    
    for this investment
    A dream to reach
    how to use milena
    

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11. make sure your transaction
    
    detail is valid
    Pay the bill
    obtain various cashback
    
    from your purchase
    Get the cashback
    scan the provided QR Code
    
    to complete the transaction
    Scan the QR Code
    how to use milena
    

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12. gain every step in
    
    your transaction
    Collect your mountain
    choose your investment
    Invest NOW
    how to use milena
    

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13. next development
    adding variant investment type
    inflation prediction
    integration with fiestapoin
    

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14. thank you
    “let’s investing consumtively”
    

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