Making Sweet Music To Your Email Campaign 🎶📬

Email Like The Best: 5 Types of Mailings You Must Send Today

For many organizations, email is one of those things that’s often an afterthought. So again and again, marketers are left scrambling to get the message together, leaving their correspondence disjointed and their readers anticipating yet another "salesy," irrelevant email. Let’s change that. In this presentation, Mike Nelson of Really Good Emails (https://twitter.com/reallygoodemail) will walk you through 5 proven mailings to help keep your list more engaged and your customers happy. You'll leave with everything you need to revamp your tired email program and banish bad emails once and for all.

Besides his 60 seconds of fame as a Clay Aiken back-up singer, Mike Nelson co-founded an unnaturally popular site called http://reallygoodemails.com which showcases the best email designs and tactics. His boring professional life has been in online strategy for international CPG companies including an INC 500 & IR 500 company.

Follow him at https://twitter.com/mevlow

Transcript

2. mike@reallygoodemails.com @reallygoodemail (no ‘s’)
3. mike@reallygoodemails.com @reallygoodemail (no ‘s’)
4. mike@reallygoodemails.com @reallygoodemail (no ‘s’) CIRCLE OF FIFTHS
5. mike@reallygoodemails.com @reallygoodemail (no ‘s’) A B C D E F G A
6. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 2 3 4 5
7. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 2 3 4 5
8. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 2 3 4 5 INAUGURAL
9. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 2 3 4 5 INAUGURAL TRANSACTIONAL
10. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 1 2 3 4 5 INAUGURAL TRANSACTIONAL BEHAVIORAL
11. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 2 3 4 5 INAUGURAL TRANSACTIONAL BEHAVIORAL PROMOTIONAL
12. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 2 3 4 5 INAUGURAL TRANSACTIONAL BEHAVIORAL PROMOTIONAL PUNCTUAL
13. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL
14. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL INAUGURAL
15. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL INAUGURAL SUB-IN CONFIRMATION
16. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL INAUGURAL SUB-IN CONFIRMATION GENERIC WELCOME CONNECT ON SOCIAL MEDIA
17. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL INAUGURAL SUB-IN CONFIRMATION GENERIC WELCOME CONNECT ON SOCIAL MEDIA It’s all about that bass
18. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL
19. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL SUB-IN CONFIRMATION
20. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL GENERAL WELCOME
21. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL GENERAL WELCOME (cont.)
22. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL GENERAL WELCOME (cont.)
23. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL SUGGESTED CONTENT
24. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL COMPLETE YOUR PROFILE
25. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 INAUGURAL END OF TRIAL
26. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 TRANSACTIONAL 2
27. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 TRANSACTIONAL ORDER CONFIRMATION 2
28. mike@reallygoodemails.com @reallygoodemail (no ‘s’) 1 TRANSACTIONAL ORDER CONFIRMATION (cont.) 2