Sitecore 9.1 Keynote (Hong Kong)

Transcript

1. #SitecoreSYM 1 1 © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. Our New Product - XP 9: Headless, ML and More! Rob Earlam Marco Fan
3. #SitecoreSYM The content lifecycle problem
4. #SitecoreSYM A unified future— the possibility of a Sitecore Content Hub 4
5. #SitecoreSYM Folding content into the Experience Cloud 5 © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. XM, XP, XC with DAM, MRM & PIM Sitecore Content Hub (SaaS) Sitecore Experience Platform (PaaS)
6. #SitecoreSYM The content consistency problem
7. #SitecoreSYM © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 7 Delivering individual experiences connected and disconnected to any platform with the full power of the Sitecore Experience Cloud Sitecore Omni
8. #SitecoreSYM 8 Sitecore & Headless © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. What is Headless? + + + + How does Sitecore support this? + + + + + +
9. #SitecoreSYM © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 9 SitecoreOmni™ Sitecore JSS Build Sitecore applications using modern JavaScript libraries Sitecore GraphQL Modern query language to the Sitecore API Universal Tracker Capture interactions online and offline on any device in any state Sitecore Experience Accelerator Reusable layouts, and components to get your websites up and running quickly Sitecore Services Use standard services to access Sitecore content directly
10. #SitecoreSYM Sitecore Services Client Using standard services to access Sitecore content directly © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 10
11. #SitecoreSYM Build Sitecore applications using modern JavaScript libraries
12. #SitecoreSYM 12 New Sitecore JavaScript Service (JSS) © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. + + + + + + + +
13. #SitecoreSYM Modern query language to the Sitecore API © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 13
14. #SitecoreSYM 14 Headless with Sitecore GraphQL Extremely popular Designed to support the frontend Offers amazing tooling Strongly typed, self-documenting Bandwidth efficient Easy real-time data Works great with JSS!
15. #SitecoreSYM Sitecore Experience Accelerator A framework focusing on digital platform needs
16. #SitecoreSYM 16 What is SXA? © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. Mobile first Flexible renderings • Rendering variants • Composite renderings • Meta renderings Layout elasticity • Responsive web • Grid based layout framework A framework focusing on digital platform needs. Brand consistency • Themes • Creative exchange Multi-tenant / Multi-site Faceted Search OOTB Separation of presentation from content Architected with Habitat best practices
17. #SitecoreSYM Accessibility Compliance - Phase 1 Ability to navigate complex components with keyboard (tabs and arrows) Focus trapping for overlays/lightboxes Tab order – skipping for content that is not visible on the page “Skip to navigation/content” meta component. Accessibility improvements are a continuous effort in SXA The effort will continue with future releases of SXA.
18. #SitecoreSYM Use other sites (including non-SXA sites) as link targets SXA handles link resolution including using the correct hostname Site administrator can define selectively if a site is “linkable” from other sites Allow users of each site to link to other sites in tenant or all “linkable” sites in the instance. Cross-site linking
19. #SitecoreSYM New wireframe theme Introducing View Mode (user setting) Horizon Compliant New Wireframe Theme and Wireframe Mode
20. #SitecoreSYM 20 SXA 1.8 – Other new features © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
21. #SitecoreSYM Capture interactions online and offline on any device in any state © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 21
22. #SitecoreSYM 22 © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
23. #SitecoreSYM 23 © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
24. #SitecoreSYM Universal Tracker Client SDK © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
25. #SitecoreSYM The data insights problem
26. #SitecoreSYM © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 26 Harness your Experience Data with the power of Machine Learning to create individualized experiences across all your channels. Sitecore Cortex
27. #SitecoreSYM 27 Content • One central location to manage content • Integrate with third-party content sources • Open to push content across all channels
28. #SitecoreSYM 28 Analytics • Analyse and measure your content effectiveness • Test content and presentation across multiple segments • Data compliance (GDPR)
29. #SitecoreSYM 29 Content & analytics Web Mobile eMail Social Advertising Interactions Conversions Test results Patterns Segments Analytics Content
30. #SitecoreSYM 30 Content & analytics Web Mobile eMail Social Advertising Interactions Conversions Test results Patterns Segments Personalization Marketing automation Business intelligence A/B testing Analytics Content
31. #SitecoreSYM 31 Sitecore Cortex Web Mobile eMail Social Advertising Interactions Conversions Test results Patterns Segments Suggested personalization Predictive outcomes Analytics Content
32. #SitecoreSYM 32 Predictive Outcomes © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. Personalize based on likelihood of user taking action
33. #SitecoreSYM 33 Suggestion Personalization © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
34. #SitecoreSYM 34 9.1 Sitecore Cortex™ technical foundation features © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. Distributed processing of Sitecore xConnect™ Data Process samples or full sets of xConnect data across many nodes • Customers can bring their own algorithms into Sitecore Cortex™ • Microsoft Machine Learning Server supports industry standard ML model languages Direct Integration with Microsoft Machine Learning Server Background model training Models can be retrained and distributed in the background to ensure your predictions are up to date and most accurate Integrated Message Bus Receive / send messages to kickoff model training, scoring, or notify subsystems of new insights / trends discovered. Built-In Storage for Results Store results in SQL or xConnect, or export to your own preferred data format
35. #SitecoreSYM The communication cycle problem 35
36. #SitecoreSYM © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 36
37. #SitecoreSYM 37 Marketing automation + Commerce Key business themes Conversion Account development Retention Win back Acquisition
38. #SitecoreSYM © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 38 Day 1 Day 3 Day 7
39. #SitecoreSYM 39 Enhancing the existing–Sitecore Forms Forms has some exciting new features such as conditions and pre-filling of fields. Pre-filling allows to set a data-provider for a field and pre-fill that field with data. Conditions allows to build forms that respond to user input and only show relevant questions.
40. #SitecoreSYM Platform Innovation
41. 41 • 3rd party updates • Content Search improvements • Core architectural changes • Scalability & infrastructure improvements 9.0.2 XM 9.1 XM only Cold start of CM to Launch Pad 31.63 16.63 Number of files in bin 529 296 Content Editor opened first time 24.01 4.21 Experience Editor opened first time 4.82 3.01 Core platform enhancements
42. #SitecoreSYM © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 42 • Lean common runtime for Sitecore NET Core instances • Can host web/console apps and windows services • Facilitates crosscutting concerns (e.g. logging configuration) • Functionality added via plugin mechanism (built-in or dynamically using Nuget) • Powering Apps and Services in 9.1 – Horizon, Universal Trracker and Sitecore Identity
43. #SitecoreSYM © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 43 • Responsible for handling the authentication of users • Provides Single Sign On using standard federated authentication protocols • Based on Identity Server4 • Compatible with old Membership • Already used as the authentication mechanism for Commerce • From 9.1 it is the default login mechanism across the platform
44. #SitecoreSYM © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. Our new UI Targeting the individual with a personalized and contextual experience. Facilitating easy adoption and utilizing the full potential of our services. A user interface as powerful and innovative as the engine behind it.
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69. #SitecoreSYM • Horizon is the next generation experience for content management • Reduces time to value significantly with focus on the need of tomorrows user profiles • Out of the box features for easy adoption and utilization of the full Sitecore potential • Providing a user interface that is just as powerful and innovative as the engine behind Horizon You first Man and machine Advanced simulations Full perspective Actionable insights Engaging interface Creating experiences powered by insights H O R I Z O N
70. #SitecoreSYM Making ease of use a Competitive Differentiator • Working with content an effective and intuitive interface showing exactly how it will appear in the hands of the audience. • Improving performance getting the insights you need to create better experiences no matter what you are working on. • The full perspective get an overview of the site and quickly go to the page that needs my attention based on insights.
71. #SitecoreSYM Giving you actionable insights on all levels Site dashboard Page insights & improvements Site perspective with insights
72. #SitecoreSYM © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 72 Sitecore Experience Cloud
73. Sitecore Experience Cloud
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