Sitecore 9.1 Keynote (Singapore)

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1. #SitecoreElevateExperience 1 1 © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. Our New Product - XP 9: Headless, ML and More! Rob Earlam Wai Kit Ho
3. #SitecoreElevateExperience The content lifecycle problem
4. #SitecoreElevateExperience A unified future— the possibility of a Sitecore Content Hub 4
5. #SitecoreElevateExperience Folding content into the Experience Cloud 5 © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. XM, XP, XC with DAM, MRM & PIM Sitecore Content Hub (SaaS) Sitecore Experience Platform (PaaS)
6. #SitecoreElevateExperience The content consistency problem
7. #SitecoreElevateExperience © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 7 Delivering individual experiences connected and disconnected to any platform with the full power of the Sitecore Experience Cloud Sitecore Omni
8. #SitecoreElevateExperience © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 8 SitecoreOmni™ Sitecore JSS Build Sitecore applications using modern JavaScript libraries Sitecore GraphQL Modern query language to the Sitecore API Universal Tracker Capture interactions online and offline on any device in any state Sitecore Experience Accelerator Reusable layouts, and components to get your websites up and running quickly Sitecore Services Use standard services to access Sitecore content directly
9. #SitecoreElevateExperience Sitecore Services Client Using standard services to access Sitecore content directly © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 9
10. #SitecoreElevateExperience 10 Sitecore Services Client was introduced in 7.5 (2015) Used by Sitecore for SPEAK Components and client-side JavaScript Used by developer to create SPEAK components or extracting data from Sitecore With Sitecore 9 a new service is introduced: OData ItemService Sitecore Services Client EntityService OData ItemService ItemService Sitecore Services
11. #SitecoreElevateExperience Build Sitecore applications using modern JavaScript libraries
12. #SitecoreElevateExperience 12 New Sitecore JavaScript Service (JSS) © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. + + + + + + + +
13. #SitecoreElevateExperience Modern query language to the Sitecore API © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 13
14. #SitecoreElevateExperience 14 Headless with Sitecore GraphQL Extremely popular Designed to support the frontend Offers amazing tooling Strongly typed, self-documenting Bandwidth efficient Easy real-time data Works great with JSS!
15. #SitecoreElevateExperience Sitecore Experience Accelerator A framework focusing on digital platform needs
16. #SitecoreElevateExperience 16 SXA 1.8 – Other new features © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
17. #SitecoreElevateExperience Capture interactions online and offline on any device in any state © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 17
18. #SitecoreElevateExperience 18 © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
19. #SitecoreElevateExperience 19 © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
20. #SitecoreElevateExperience Universal Tracker Client SDK © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
21. #SitecoreElevateExperience The data insights problem
22. #SitecoreElevateExperience © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 22 Harness your Experience Data with the power of Machine Learning to create individualized experiences across all your channels. Sitecore Cortex
23. #SitecoreElevateExperience 23 Content • One central location to manage content • Integrate with third-party content sources • Open to push content across all channels
24. #SitecoreElevateExperience 24 Analytics • Analyse and measure your content effectiveness • Test content and presentation across multiple segments • Data compliance (GDPR)
25. #SitecoreElevateExperience 25 Content & analytics Web Mobile eMail Social Advertising Interactions Conversions Test results Patterns Segments Analytics Content
26. #SitecoreElevateExperience 26 Content & analytics Web Mobile eMail Social Advertising Interactions Conversions Test results Patterns Segments Personalization Marketing automation Business intelligence A/B testing Analytics Content
27. #SitecoreElevateExperience 27 Sitecore Cortex Web Mobile eMail Social Advertising Interactions Conversions Test results Patterns Segments Suggested personalization Predictive outcomes Analytics Content
28. #SitecoreElevateExperience 28 Predictive Outcomes © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. Personalize based on likelihood of user taking action
29. #SitecoreElevateExperience 29 Suggestion Personalization © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
30. #SitecoreElevateExperience 30 9.1 Sitecore Cortex™ technical foundation features © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. Distributed processing of Sitecore xConnect™ Data Process samples or full sets of xConnect data across many nodes • Customers can bring their own algorithms into Sitecore Cortex™ • Microsoft Machine Learning Server supports industry standard ML model languages Direct Integration with Microsoft Machine Learning Server Background model training Models can be retrained and distributed in the background to ensure your predictions are up to date and most accurate Integrated Message Bus Receive / send messages to kickoff model training, scoring, or notify subsystems of new insights / trends discovered. Built-In Storage for Results Store results in SQL or xConnect, or export to your own preferred data format
31. #SitecoreElevateExperience The communication cycle problem 31
32. #SitecoreElevateExperience © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 32
33. #SitecoreElevateExperience 33 Marketing automation + Commerce Key business themes Conversion Account development Retention Win back Acquisition
34. #SitecoreElevateExperience 34 Campaign topics © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. Welcome Purchaser Welcome Gated Content Product Nurture Content Nurture Browser Abandonment 2nd Purchase Upsell Cross sell Product Area Updates Content Area Updates Loyalty Pre Flight Welcome Home Anniversary Newsletter Renewal Acquisition Conversion Retention Win back Account Development Recommended Products Low Engagement Seasonal Timings Overdue to Purchase Review your purchase Recommended Content 1st Purchase Search Term Zero Results Cart Abandonment Search Term Follow Up
35. #SitecoreElevateExperience © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 35 Day 1 Day 3 Day 7
36. #SitecoreElevateExperience 36 Enhancing the existing–Sitecore Forms Forms has some exciting new features such as conditions and pre-filling of fields. Pre-filling allows to set a data-provider for a field and pre-fill that field with data. Conditions allows to build forms that respond to user input and only show relevant questions.
37. #SitecoreElevateExperience Platform Innovation
38. 38 • 3rd party updates • Content Search improvements • Core architectural changes • Scalability & infrastructure improvements 9.0.2 XM 9.1 XM only Cold start of CM to Launch Pad 31.63 16.63 Number of files in bin 529 296 Content Editor opened first time 24.01 4.21 Experience Editor opened first time 4.82 3.01 Core platform enhancements
39. #SitecoreElevateExperience © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 39 • Lean common runtime for Sitecore NET Core instances • Can host web/console apps and windows services • Facilitates crosscutting concerns (e.g. logging configuration) • Functionality added via plugin mechanism (built-in or dynamically using Nuget) • Powering Apps and Services in 9.1 – Horizon, Universal Trracker and Sitecore Identity
40. #SitecoreElevateExperience © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 40 • Responsible for handling the authentication of users • Provides Single Sign On using standard federated authentication protocols • Based on Identity Server4 • Compatible with old Membership • Already used as the authentication mechanism for Commerce • From 9.1 it is the default login mechanism across the platform
41. #SitecoreElevateExperience © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. Our new UI Targeting the individual with a personalized and contextual experience. Facilitating easy adoption and utilizing the full potential of our services. A user interface as powerful and innovative as the engine behind it.
42. #SitecoreElevateExperience 42 Many options, but Cloud is the Goal © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
43. #SitecoreElevateExperience 43 What’s in the cloud © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
44. #SitecoreElevateExperience 44 © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
45. #SitecoreElevateExperience 46 There’s more in store © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners.
46. #SitecoreElevateExperience © 2001-2018 Sitecore Corporation A/S. All rights reserved. Sitecore® and Own the Experience® are registered trademarks of Sitecore Corporation A/S. All other brand and product names are the property of their respective owners. 47 Sitecore Experience Cloud
47. Sitecore Experience Cloud
48. Sitecore Experience Cloud
49. Sitecore Experience Cloud