Pure Green Franchise Overview

An overview of Pure Green Franchise

Transcript

1. COMPANY OVERVIEW
2. OUR MISSION OUR MISSION IS TO BUILD HEALTHIER COMMUNITIES AROUND THE GLOBE BY CONNECTING PEOPLE WITH SUPERFOODS.
3. 200+ LOCATIONS OPEN & IN DEVELOPMENT
4. THE PROBLEM: OUR FOOD IS KILLING US 2 IN 3 U.S. ADULTS ARE OVERWEIGHT OR OBESE The obesity rate is up 300% since 1975 THE ROOT CAUSE: AN UNHEALTHY, NUTRIENT-POOR AMERICAN DIET 90% of Americans don’t eat enough fruits, 75% vegetables and healthy fats of American adults drink an artificially 49% sweetened beverage each day of Americans have a diet too high in sodium, refined sugar, saturated and trans fats PROCESSED FOODS ARE NOW THE #1 CAUSE OF DEATH AND DISABILITY IN AMERICA This has led to premature and preventable death, $250B in healthcare costs, and $6.3B in reduced productivity
5. THE OPPORTUNITY: CONSUMERS ARE SHIFTING TO HEALTHY HABITS BY THE MILLIONS $100B+ shift to all-natural products Within the next 10 years GOOD HEALTH IS NOW THE #1 PRIORITY for 85% of Americans (278M people) 68% OF AMERICANS CONSIDER ARTIFICIAL INGREDIENTS AS TOXIC and are willing to pay significantly more for anything that is 100% natural (222M people) $97.5B INDUSTRY FOR ALL-NATURAL FOODS growing at 13-15% per year
6. RETAIL RETAIL LOCATIONS: LOCATIONS: BORN IN BORN IN NEW YORK CITY NEW YORK CITY Pure Franchise the process of PureGreen Green Franchise is inis theinprocess of developing locations across all 50 states developing locations across all 50 states HISTORY HISTORY Pure Green opened the first location in October of 2014 and quickly grew into an omnichannel business now in over 30 states the US and growing. Pure Green opened the within first location in October of 2014 and quickly grew into an omnichannel business RETAIL SYNERGY WITH WHOLESALE now in over 30 states within the US and growing. Pure Green has locations in 25+ states and is quickly expanding new markets throughout RETAIL SYNERGYinto WITH WHOLESALE the United States. Pure Green´s wholesale presence helps to create consumer brand awareness. Pure Green has locations in õ÷ļŗ.// .ŗ)ŗ$.ŗquickly expandingŗ$)/*ŗ) 2ŗ(-& /. /#-*0"#*0/ŗ/# ŗ)$/ ŗ // .. Pure GreenĻ.ŗ2#*' .' ŗ+- . ) ŗhelps to create consumer brand awareness.
7. COLD PRESSED JUICE COLD PRESSED JUICE Since founding Pure Green in 2014, tens of thousands of people from professional athletes to everyday families have chosen our cold pressed Since founding Pure Green in 2014, tens of juice to fuel their from bodies. thousands of people professional athletes to everyday families have chosen our cold pressed 5x more than traditional options, juice to fuelnutrient-dense their bodies. Pure Green is the best way to stay naturally on-the-go.than traditional options, 5xenergized more nutrient-dense Pure Green is the best way to stay naturally energized on-the-go. !""# %&'( 100% PURE INGREDIENTS $ ./0. %'(--&'( %'*)(--(, 1*$2,,(, %'(-('3 425/4(- 60+ DAY SHELF LIFE )*+, %'(--(, Up to 5 lbs of pure fruits Cold pressed for optimal and in every bottle. Sourced 60+ nutrition. 60+LIFE day shelf life DAY SHELF 100% PURE INGREDIENTS from local + organic farms from date of HPP. No for taste that chemicals, additives, or Cold pressed for optimal Up to a5 natural lbs of pure fruits and can’t be ‘beet’. preservatives. vegetables nutrition. 60+ day shelf life in every bottle. Sourced from local + organic farms for a natural taste that can’t be ‘beet’. from date of HPP. No chemicals, additives, or preservatives.
8. COLD PRESSED JUICE BENEFITS Loaded with Superfood Key Ingredients 100% Cold-Pressed ! " Full of Vitamins, Minerals & Live Enzymes Nutrition as Nature Intended ! Up to 5 Pounds of Fresh Fruits & Veggies Per Bottle
9. COLDCOLD PRESSED JUICE PRESSED JUICE COLD PRESSED TASTE THAT CAN’T BE ‘BEET’ TASTE THAT CAN’T BE ‘BEET’ COLD PRESSED The Unparalleled taste of our cold pressed juice Theusing Unparalleled taste ofquality our cold ingredients pressed juice comes from the highest comes from using the highest quality ingredients and our cold press extraction method. and our cold press extraction method. VITAL FUEL, LIVING NUTRIENTS: VITAL FUEL, LIVING NUTRIENTS: 2-4X MORE NUTRITIOUS THAN ANYSALAD SALAD 2-4X MORE NUTRITIOUS THAN ANY Cold pressing is 4X nutrient-dense more nutrient-dense Cold pressing is 4X more and energizing than any other beverage. and energizing than any other beverage. 60+ DAY SHELF LIFE: 60+ DAY SHELF LIFE: NO CHEMICALS, ADDITIVES, NO CHEMICALS, ADDITIVES, OR PRESERVATIVES OR PRESERVATIVES We use water pressure (“HPP”) that preserves quality,(“HPP”) taste, andthat nutrients. We use water pressure preserves quality, taste, and nutrients.
10. NUTRITION FOR PERFORMANCE NUTRITION FOR PERFORMANCE PHYTONUTRIENTS Each bottle of cold pressed juice contains up to 5 pounds of fresh fruits PHYTONUTRIENTS and vegetables which flood the body with phytonutrients and live enzymes. Each bottle of cold pressed juice contains up to 5 pounds of fresh fruits and vegetables which flood the body with NO ADDED SWEETENER phytonutrients and live enzymes. Pure Green cold pressed juice is made with 100% fresh NO ADDED SWEETENER fruits and vegetables and contains no added sweetener. Pure Green cold pressed juice is made with 100% fresh fruits LOW SUGAR and vegetables and contains no added sweetener. Each bottle has the lowest possible amount of naturally LOW SUGAR occuring sugar which is in the form of fructose. Fructose is Each bottle has the lowest possible amount of naturally ocmetabolized di erently in the body compared to curing sugar which is in the form of fructose. Fructose is refined sugar which spikes the blood glucose levels. metabolized differently in the body compared to refined sugar which spikes the blood glucose levels. NUTRIENT RICH The high amount of vitamins, minerals and nutrients in the NUTRIENT RICH juice help to restore body optimum levels aidininthe The highthe amount ofto vitamins, minerals andwhich nutrients energy and performance. juice help to restore the body to optimum levels which aid in energy and performance.
11. WATERWATER PRESSURE PRESSURE TO PRESERVE TO PRESERVE FRESHNESS FRESHNESS To preserve freshness, Pure Green uses a cold To preserve freshness, Pure Green uses a cold pressure process called HPP to HPP locktoinlock thein the pressure process called nutrients after is ourcold juice pressed. is cold pressed. nutrients after our juice Pressure is applied to the cold pressed Pressure is applied to the cold pressed juice after it is already in the bottle. juice after it is already in the bottle. This technique uses pressure to eliminate harmful bacteria while keeping the nutrients This technique uses pressure to eliminate intact, giving our cold pressed juice a shelf harmful bacteria keeping the nutrients life ofwhile more than 60 days. intact, giving our cold pressed juice a shelf life of more than 60 days.
12. COLD PRESSED VERSUS CENTRIFUGAL Pure Green’s cold pressed juice is pressed on hydraulic presses that do notexpose the juice to any heat or additional oxygen which damages the nutrition of the juice. This process retains the highest concentration of nutrients, live enzymes and minerals from the fruits and vegetables. Other juices are made on centrifugal juicers that expose the juice to heat, foam and oxygen. This breaks down the nutrients and reduces the nutritional value substantially. Cold pressed juice contains five-times more nutritional value than centrifugal juice.
13. SUPERFOOD PRODUCTS Unrivalled taste and high performance nutrition.
14. SUPERFOOD SMOOTHIES HANDCRAFTED & MADE-TO-ORDER 12 DIFFERENT HANDCRAFTED SUPERFOOD SMOOTHIES Superfood smoothies made with the highest quality superfood ingredients Ingredients include: frozen fruit, nut butters, superfoods powders, protein powders, liquid base
15. ACAI & PITAYA BOWLS HANDCRAFTED & MADE-TO-ORDER 6 DIFFERENT ACAI & PITAYA BOWLS Acai is a Brazilian berry superfood loaded with antioxidants Pitaya a.k.a. dragon fruit is loaded with vitamin C and potent antioxidants
16. OUR CORE MENU SMOOTHIES HANDCRAFTED + MADE-TO-ORDER + NON-GMO CLEANSES SKINNY COCO PURE GREEN BEGINNER strawberries, banana, plant-based protein, coconut water PURE PINA COLADA kale, spinach, mango, banana, pineapple, coconut water pineapple, coconut butter, coconut water PURPLE HAZE PINK DRAGON blueberries, strawberries, banana, spirulina, plant-based protein, coconut water pitaya, pineapple, mango, coconut butter, coconut water ACAI BOWLS PURE HEALTH ACAI BASE: organic acai blended with banana & almond milk MIXED BERRY ACAI BASE: organic acai blended with JUICE ‘TIL DINNER 4 JUICES: up ‘til dinner EXPERIENCED strawberries & almond milk TOPPINGS: blueberries, strawberries & hemp granola COCONUT CHIA ACAI BASE: organic acai blended with mango, BLUE ROYALE CHOCOLATE MOUSSE raw cacao, avocado, banana, grass-fed whey protein, coconut butter, almond milk pineapple, banana & coconut water TOPPINGS: apple, blueberries, chia, shredded coconut & hemp granola BLUE BANANA BERRY BLAST PURE GREEN ACAI blueberries, almond butter, coconut butter, grass-fed whey protein, almond milk blue spirulina, açai, banana, grass-fed whey protein, cashew butter, coconut butter, almond milk BANANA NUT banana, cashew butter, coconut butter, grass-fed whey protein, almond milk PURE BERRY blueberries, strawberries, banana, grass-fed whey protein, coconut water strawberry, banana, cashew butter, coconut butter, grass-fed whey protein, almond milk MOCHA COLD BREW cold brew coee, raw cacao, almond butter, banana, grass-fed whey protein, almond milk FAIR TRADE + NON GMO TOPPINGS: sliced banana & hemp granola PURE POWER banana, almond butter, coconut butter, grass-fed whey protein, almond milk, cauliflower, cinnamon ONE TO THREE DAY OPTIONS BASE: organic acai blended with spirulina, banana PURE BASIC 6 JUICES: at least two green AGGRESSIVE & almond milk TOPPINGS: blueberries, sliced banana & hemp granola ALMOND BUTTER & HEMP ACAI BASE: organic acai blended with banana & almond milk TOPPINGS: almond butter & hemp granola PURE PITAYA TROPICAL BREEZE BASE: organic pitaya blended with mango, mango, pineapple, coconut butter, orange juice, almond milk pineapple & coconut water TOPPINGS: blueberries, strawberries & hemp granola PURE HARDCORE 6 JUICES: at least four green
17. OUR FOUNDER OUR FOUNDER ROSS FRANKLIN ROSS FRANKLIN FOUNDER & CEO OF FOUNDER & CEO OF PURE GREEN FRANCHISE PURE GREEN FRANCHISE Ranked as one of the top five wellness entrepreneurs by Thrive Global, Ranked as one of the top five wellness entrepreneurs by Thrive Global,ŗ Ross Franklin has two decades of experience building prestige brands Ross Franklin has two decades of experience building prestige brandsŗ within the health and wellness industry. within the health and wellness industry. Franklin has grown and developed high-end fitness brands, specialty Franklin has grown and developed high-end fitness brands, specialtyŗ boutique fitness brands and many wellness companies throughout his boutique fitness brands and many wellness companies throughout his His mission has always been centered on optimal health. career. career. His mission has always been centered on optimal health. Franklin founded Pure Green based on 80/20 rule that 80% of optimal is rooted nutrition while 20%rule impacted by fitness. Franklin Franklinhealth founded Purein Green based ononly 80/20 that 80ĸ ofŗoptimal made the in shift from thewhile fitness industry to build Pure with the health is rooted nutrition only 20% impacted by Green fitness. Franklin goal to more impacting people’s health. made the shift fromdeeply the fitness industry to build Pure Greenŗwith the goal /*ŗmore deeply impacting people’s health. Franklin was a featured speaker at the annual cold pressed juice JuiceCon, and isat a sought-after keynote speaker within the Franklinconference, was a featured speaker the annual cold pressed juiceŗ health and wellness community. conferenceĀŗJuiceConĀŗand is a sought-after keynote speakerŗwithin the health and wellness community.
18. STANDARD UNIT OPERATION STORE HOURS Monday To Friday - 7am To 9pm Saturday To Sunday - 8am To 8pm 5 TO 8 EMPLOYEES 1 General Manager 1 Team Lead 3 - 5 Line Staff
19. COLD PRESSED JUICE MADE EASY NO EXPENSIVE JUICING EQUIPMENT NO JUICE MANUFACTURING LABOR COST NO JUICE MANUFACTURING HASSELS STREAMLINED COLD PRESSED JUICE ORDERING FOR FRANCHISEES Pure Green Wholesale, an affliate of Pure Green Franchise, sells Pure Green franchisees the cold pressed juice and cold pressed shots at special pricing which helps franchisees avoid paying for expensive juicing equipment and to have to deal with juice manufacturing regulation.
20. REAL ESTATE PROCESS & STORE BUILD OUT Pure Green provides support with: TARGET SITE SELECTION LEASE NEGOTIATION ARCHITECT PROCESS GENERAL CONTRACTOR PROCESS EQUIPMENT PROCESS VENDOR PROCESS
21. TRAINING AND DEVELOPMENT PURE GREEN UNIVERSITY One week of intensive training at our company headquarters for all franchise partners. LEADERSHIP UNIVERSITY Training program for franchise owner and leadership team on all management tools including POS training, Inventory Management training, Scheduling, Reporting and Analytics. GRAND OPENING LAUNCH Pure Green provides on-site support during your opening week to support a strong opening. ON-GOING SUPPORT Pure Green provides on-going support with regular weekly conference calls and on-site visits. MICHAEL CECCHINI VP OF FRANCHISE Pure Green University is taught by VP of Franchise, Michael Cecchini
22. SUPPLY CHAIN MANAGEMENT Pure Green Corporate will match you up with a local distributor when you will get 80% of your raw materials from for our products and where you can get your Pure Green cold pressed juice from. They will also set you up directly with the manufacturer for our superfoods. Pure Green does not take any rebates or receive any 'kick-backs' from vendors.