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よりよいプロダクトをつくるためのデザインプロセス / Design Process for M...
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Sadaaki Hirai
June 27, 2017
Design
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よりよいプロダクトをつくるためのデザインプロセス / Design Process for Making Better Products
Sadaaki Hirai
June 27, 2017
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Transcript
Goodpatch Inc. ࣥߦһ CTO ͻΒ͍͖ͩ͋͞ 2017/06/27 InnoCAFE #30 ΑΓΑ͍ϓϩμΫτΛͭ͘ΔͨΊͷσβΠϯϓϩηε
© 2017 Goodpatch Inc. All Right Reserved. 2 1SPGJMF ͡Ίʹ
4BEBBLJ)JSBJͻΒ͍͖ͩ͋͞ (PPEQBUDI *ODࣥߦһ$50 TBEBIHJUIVCJP!TBEB@IDPOTPMFCMPH TFMG IUNMK)5.-ͱ͔ษڧձ'POU-PWFST 3VCZ3BJMT)5.-+BWB4DSJQU+BWB
© 2017 Goodpatch Inc. All Right Reserved. 3 OUR VISION
ϋʔτΛ༳͞ͿΔσβΠϯͰ ੈքΛલਐͤ͞Δ Pushing the world forward with design that move people's hearts OUR MISSION σβΠϯͷྗΛূ໌͢Δ Proving the power of great design
© 2017 Goodpatch Inc. All Right Reserved. 4 ࣮ ͡Ίʹ
݄ΑΓɺ๏վਖ਼ʹͬͯݪଇࡀະຬͷશ ͯͷਓ͕ར༻Ͱ͖ΔΑ͏ʹͳͬͨJ%F$Pʢݸਓܕ֬ఆڌ ग़ۚʣɻJ%F$PΛͲ͜ΑΓΧϯλϯʹ͡ΊΒΕΔ αʔϏε͢ΔͨΊɺ69ઃܭɺ6*σβΠϯɺϑϩϯτΤϯ υ։ൃΛ͓ख͍͍͖ͤͯͨͩ͞·ͨ͠ɻ ϓϥϯχϯάɺ6*σβΠϯɺ։ൃ αʔϏε https://mydc.life/
© 2017 Goodpatch Inc. All Right Reserved. 5 ࣮ ͡Ίʹ
ूதྗΛՄࢹԽ͢Δ+*/4.&.&0''*$&ΞϓϦͷ 7FSͰ͢ɻʮॠؒʯͱʮྦྷੵʯͷूதσʔλ͕ͻͱ ͰΘ͔ΔΑ͏σβΠϯ͠ɺूதΛ͍͜ͳ͢ମݧΛ ٻ͠·ͨ͠ɻ 69ઃܭɺ6*σβΠϯɺ։ൃ J04XBUDI04 https://jins-meme.com/ja/office/
© 2017 Goodpatch Inc. All Right Reserved. 6 1SPUU ͡Ίʹ
1SPUUɺ୯७ʹϓϩτλΠϓΛͭ͘Δπʔ ϧͰͳ͘ɺϓϩτλΠϐϯάΛνʔϜʹΠ ϯετʔϧ͢ΔπʔϧͰ͢ɻ(PPEQBUDIͷ ࣗࣾαʔϏεͱ݄ͯ͠ʹਖ਼ࣜϦϦʔ εɻେखΣϒαʔϏεاۀʹͯ&OUFSQSJTF ϓϥϯͷ࠾༻࣮ଟʢ:BIPPɺ%F/"ɺ (3&&ɺ3FDSVJUɺָఱͳͲʣɻ ͷձٞΑΓɺͭͷϓϩτλΠϓ άουσβΠϯड
© 2017 Goodpatch Inc. All Right Reserved. 7 #BMUP ͡Ίʹ
#BMUP։ൃϑΣʔζͰΞϓϦʹϫϯΞΫγϣ ϯͰεΫϦʔϯγϣοτ͕औΕɺσόΠε ใͱڞʹίϝϯτ͕ૹΕΔϑΟʔυόοΫί ϛϡχέʔγϣϯπʔϧͰ͢ɻࢹ֮ใΛηο τͰ֬ೝͰ͖ɺΘΔ͜ͱͰɺཱ͕ҟͳΔ ΤϯδχΞͱσβΠφʔͷίϛϡχέʔγϣ ϯ͕׆ൃʹͳΓɺྑ͍͕ٞੜ·Εɺϓϩμ Ϋτͷ্࣭͕͕͍͖ͬͯ·͢ɻ άουσβΠϯड εΫϦʔϯγϣοτɾϜʔϏʔͰ ͔ΜͨΜϑΟʔυόοΫ IUUQCBMUPJP
© 2017 Goodpatch Inc. All Right Reserved. 8 ΞδΣϯμ ͡Ίʹ
(PPEQBUDIͷσβΠϯϓϩηε ϓϩτλΠϐϯά ·ͱΊ
© 2017 Goodpatch Inc. All Right Reserved. 9 ΞδΣϯμ ͡Ίʹ
(PPEQBUDIͷσβΠϯϓϩηε ϓϩτλΠϐϯά ·ͱΊ
© 2017 Goodpatch Inc. All Right Reserved. 10 (PPEQBUDIͷσβΠϯϓϩηε σβΠϯϓϩηε
(00%130505:1&4 ؿ؋٦أزٔٔ٦أתד (00%130#-&.4 周⟝㨣 (00%1&01-& 周⟝㨣湫䖓 (00%130%6$54 فٗتؙز״״ֻ׃גְֻ
© 2017 Goodpatch Inc. All Right Reserved. 11 (00%1&01-& σβΠϯϓϩηε
(00%130505:1&4 ؿ؋٦أزٔٔ٦أתד (00%130#-&.4 周⟝㨣 (00%1&01-& 周⟝㨣湫䖓 (00%130%6$54 فٗتؙز״״ֻ׃גְֻ lҒେͳϓϩμΫτҒେͳνʔϜ͔Βੜ·ΕΔz ϓϩμΫτͷΫΦϦςΟίϛϡχέʔγϣϯ ͷྲྀྔʹΑͬͯൺྫɻ ϝϯόʔ͕ҙݟΛ௨ΘͤɺΞΠσΞͷԽֶԠ ͕͓͖͍͢ঢ়گΛ࡞Δɻ
© 2017 Goodpatch Inc. All Right Reserved. 12 Ҋ݅։࢝ޙʹ(PPEQBUDIྲྀͷΩοΫΦϑΛ͠·͢ ϓϩδΣΫτϚοϓ࡞ʢϫʔΫγϣοϓܗࣜʣ
ϫʔΫγϣοϓͷ༷ࢠ▶ GOOD PROBLEMS GOOD PEOPLE GOOD PROTOTYPES GOOD PRODUCTS (00%1&01-& σβΠϯϓϩηε
© 2017 Goodpatch Inc. All Right Reserved. 13 (00%130505:1&4 σβΠϯϓϩηε
(00%130505:1&4 ؿ؋٦أزٔٔ٦أתד (00%130#-&.4 周⟝㨣 (00%1&01-& 周⟝㨣湫䖓 (00%130%6$54 فٗتؙز״״ֻ׃גְֻ ϓϩτλΠϐϯάจԽ ߹ݴ༿ʮ·ͣͬͯΈΔʂʯ ΞΠσΟΞΛૉૣ͘ܗʹ͢Δ͜ͱͰ νʔϜͷҙݟΛ௨ΘͤɺվળݕূΛ ૉૣ͘܁Γฦ͢ɻ
© 2017 Goodpatch Inc. All Right Reserved. 14 (00%130505:1&4 σβΠϯϓϩηε
ϢʔβʔΠϯλϏϡʔ˛ ʢϢʔβʔͷཧղʣɹ ΧελϚʔδϟʔχʔϚοϓ˝ ʢ࡞ۀͱମݧͷྲྀΕͷཧʣ ՝ͷՄࢹԽˠ՝ʹର͢ΔιϦϡʔγϣϯΛݕ౼ GOOD PROBLEMS GOOD PEOPLE GOOD PROTOTYPES GOOD PRODUCTS
© 2017 Goodpatch Inc. All Right Reserved. 15 (00%130505:1&4 σβΠϯϓϩηε
GOOD PROBLEMS GOOD PEOPLE GOOD PROTOTYPES GOOD PRODUCTS ϦʔϯΩϟϯόε ϖϧιφ Ϣʔβʔ͕ ๊͑Δ՝ ղܾࡦ ಠࣗͷՁఏҊ ڝ߹༏Ґੑ ސ٬ηάϝ ϯτ ओཁࢦඪ ސ٬ྲྀೖݩ ίετߏ ऩӹͷྲྀΕ
© 2017 Goodpatch Inc. All Right Reserved. 16 (00%130505:1&4 σβΠϯϓϩηε
GOOD PROBLEMS GOOD PEOPLE GOOD PROTOTYPES GOOD PRODUCTS ΠϯλϏϡʔάϥοϑΟοΫϨίʔυ ϖϧιφ
© 2017 Goodpatch Inc. All Right Reserved. 17 (00%130505:1&4 σβΠϯϓϩηε
GOOD PROBLEMS GOOD PEOPLE GOOD PROTOTYPES GOOD PRODUCTS ϫΠϠʔϑϨʔϜϓϩτλΠϓ
© 2017 Goodpatch Inc. All Right Reserved. 18 (00%130%6$5 σβΠϯϓϩηε
(00%130505:1&4 ؿ؋٦أزٔٔ٦أתד (00%130#-&.4 周⟝㨣 (00%1&01-& 周⟝㨣湫䖓 (00%130%6$54 فٗتؙز״״ֻ׃גְֻ ࠷ߴͷΫΦϦςΟΛٻΊͯ೪Δ Ϣʔβʔ͕৮ΕΔϓϩμΫτ ͷ࠷ߴ࣭ΛٻΊɺΪϦΪϦ ·ͰνʔϜશһͰ೪Δɻ ΫΦϦςΟʹଥڠ͠ͳ͍ɻ
© 2017 Goodpatch Inc. All Right Reserved. 19 (00%130%6$54 GOOD
PROBLEMS GOOD PEOPLE GOOD PROTOTYPES GOOD PRODUCTS αʔϏείϯηϓτ͔ΒԾઆΛཱͯɺఆྔɾఆੑσʔλ͔Β ՝Λੳ͠ɺվળҊΛ࣮ࢪ͍͖ͯ͠·͢ɻ σβΠϯϓϩηε
© 2017 Goodpatch Inc. All Right Reserved. 20 ΞδΣϯμ ͡Ίʹ
(PPEQBUDIͷσβΠϯϓϩηε ϓϩτλΠϐϯά ·ͱΊ
© 2017 Goodpatch Inc. All Right Reserved. 21 1SPUUͷϓϩτλΠϓ ϓϩτλΠϐϯά
© 2017 Goodpatch Inc. All Right Reserved. 22 1SPUUͰ1SPUUͷϓϩτλΠϓ ϓϩτλΠϐϯά
© 2017 Goodpatch Inc. All Right Reserved. 23 (PPEQBUDIͷσβΠϯϓϩηε ϓϩτλΠϐϯά
© 2017 Goodpatch Inc. All Right Reserved. 24 ͱ͍ͯεϚʔτϑΥϯαΠτ ϓϩτλΠϐϯά
© 2017 Goodpatch Inc. All Right Reserved. 25 ͱ͍ͯεϚʔτϑΥϯαΠτ ϓϩτλΠϐϯά
© 2017 Goodpatch Inc. All Right Reserved. 26 ը໘ભҠਤ ϓϩτλΠϐϯά
© 2017 Goodpatch Inc. All Right Reserved. 27 ը໘ભҠਤ ϓϩτλΠϐϯά
© 2017 Goodpatch Inc. All Right Reserved. 28 ΞδΣϯμ ͡Ίʹ
(PPEQBUDIͷσβΠϯϓϩηε ϓϩτλΠϐϯά ·ͱΊ
© 2017 Goodpatch Inc. All Right Reserved. 29 ڞ༗͍͢͠ڥΛͭ͘Γ ϑΟʔυόοΫΛΒ͏͜ͱͰ
ϓϩμΫτΛվળ͢Δ
© 2017 Goodpatch Inc. All Right Reserved. 30 ϓϩηεɺπʔϧɺख๏͍Ζ͍Ζ͋Δ͚Ͳ ·ͣͬͯΈΔ͜ͱ͕େࣄɻ
© 2017 Goodpatch Inc. All Right Reserved. 31 Thank you
for your attention