basic things in society* • Makes life predictable • Creates a sense of community • Makes it easier for people to work together *Barbara Misztal, Trust in Modern Societies: The Search for the Bases of Social Order, Polity Press,
to deal with uncertainty and risk • Trust deals with the tension between: • Confidence in what we know from everyday experience • Uncertainty of new possibilities
relationships • Trust needs scaling with tools, technology and process • Trust is fundamentally about how you manage risk to derive value • Does anyone trust me enough to lend me €50?