20160302_デザインのためのまなざし

Transcript

1. 1.

   σβΠϯͷͨΊͷ·ͳ͟͠ (PPEQBUDI
   *OD
   4BUPSV
   .63",04)* 
   !
   5&$)
   -"#
   1"", 4FSWJDF
   %FTJHO
   /JHIU ࢢ৔؀ڥ͔Βߟ͑ΔσβΠφʔͷՁ஋

2. 2.

   ଜӽɹޛ גࣜձࣾάουύον
   औక໾
   %FTJHO
   %JWJTJPO
   θωϥϧϚωʔδϟʔ )$%OFUೝఆਓؒத৺ઃܭઐ໳Ո
   ಛఆඇӦར׆ಈ๏ਓ
   ਓؒத৺ઃܭਪਐػߏ
   ධٞҕһ
 ೥ਆಸ઒ݝੜ·Εɻ೥੒᪟େֶ๏ֶ෦੓ֶ࣏ՊΛଔۀޙɺγες ϜΤϯδχΞͱͯ͠๭େखੜ໋อݥձࣾͷܖ໿؅ཧγεςϜͷӡ༻อकɺੜอ ౷߹Ҋ݅ʹܞΘΔɻ
   ͦͷޙɺ8FCۀքʹస͡ɺ8FCσΟϨΫλʔΠϯϑΥϝʔγϣϯΞʔΩς

   Ϋτͱͯ͠ɺେखاۀͷίʔϙϨʔταΠτͷߏஙҊ݅ͷίϯαϧςΟϯάɺ ߏஙσΟϨΫγϣϯΛख͕͚Δɻ೥άϦʔגࣜձࣾʹೖࣾɺࣾ௕ࣨΛܦ ͯɺϞόΠϧήʔϜ։ൃ෦໳ͷ69σβΠϯνʔϜ
   ϚωʔδϟʔΛܦͯɺ ೥݄ΑΓݱ৬ɻडୗࣄۀͷ౷ׅɻ
   )$%OFU
   ೝఆਓؒத৺ઃܭઐ໳Ոɻ
   ಛఆඇӦར׆ಈ๏ਓ
   ਓؒத৺ઃܭਪਐػߏ
   ධٞҕһɻ
3. 3.

   ϋʔτʹڹ͘6*Λ௥ٻ͢Δ
   άϩʔόϧͳ6*σβΠϯΧϯύχʔɻ (PPEQBUDIʢגࣜձࣾάουύονʣ͸౦ژͱϕϧϦϯʹ͋Δ8FC
   
   J04
   
   "OESPJEͳͲϚϧνσόΠεΞϓϦέʔγϣϯͷ6*σβΠϯձࣾ Ͱ͢ɻαʔϏε΍ϓϩμΫτͷاըઃܭ͔ΒؔΘΓίϯηϓτϝΠΩϯάɺ 69ઃܭɺϓϩτλΠϐϯάɺ࣮૷·ͰϫϯετοϓͰఏڙ͍ͯ͠·͢ɻ ઃཱɹɿ೥݄೔
   ॅॴɹɿ౦ژ౎ौ୩۠᳉୩ொ
   α΢εήʔτौ୩Ϗϧ'
   ࢿຊۚɿԯສԁ

4. 4.

   डୗࣄۀ ࣗࣾࣄۀ ౦ژΦϑΟεͰ͸ओʹ೔ຊࠃ಺اۀΛத৺ʹɺ ϕϧϦϯΦϑΟεͰ͸ϕϧϦϯࢢ಺ɺϤʔϩο ύݍͷΫϥΠΞϯτΛத৺ʹαʔϏεɺΞϓ Ϧέʔγϣϯͷ69ઃܭɺ6*ઃܭ͔Β։ൃ· ͰΛߦ͍ͬͯ·͢ɻ ϓϩτλΠϐϯάπʔϧʮ1SPUUʯΛத৺ʹɺ σβΠϯΛΑΓޮ཰తʹߦ͑Δπʔϧ܈Λ։ ൃɺϦϦʔε͍͖ͯ͠·͢ɻ

5. 5.

   None
6. 6.

   None
7. 7.

   None
8. 8.

   ϋʔτΛ༳͞ͿΔσβΠϯͰɺ
   ੈքΛલਐͤ͞Δ 0VS
   7JTJPO

9. 9.

   σβΠϯͷྗΛূ໌͢Δ 0VS
   .JTTJPO

10. 10.

    ೔ຊͰͷσβΠϯͷଊ͑ΒΕํΛม͑ɺ
    σβΠφʔͷ஍ҐΛ޲্ͤ͞Δ 
    ୅දऔక໾$&0
    ౔԰
    ঘ࢙

11. 11.

    Ϗδωεͷ੒௕ʹ͓͚Δ
    σβΠφʔͷ໾ׂͱ͸ ηογϣϯςʔϚ

12. 12.

    τϐοΫ اۀ͸ͳͥσβΠϯΛඞཁͱ͢Δͷ͔ σβΠϯΤʔδΣϯγʔͷϚʔέοτϙδγϣϯ  

13. 13.

    τϐοΫ اۀ͸ͳͥσβΠϯΛඞཁͱ͢Δͷ͔ σβΠϯΤʔδΣϯγʔͷϚʔέοτϙδγϣϯ  

14. 14.

    ܦӦ͸σβΠϯΛத৺ʹਾ͑ͯ
    ߦΘΕΔ΂͖ͩɻ ాࢠ
    ላ

15. 15.

    IUUQDPEF[JOFKQBSUJDMFEFUBJM

16. 16.

    None
17. 17.

    %FMPJUUF
    %JHJUBM
    BOOPVODFT
    BDRVJTJUJPO
    PG
    BXBSEXJOOJOH
    BEWFSUJTJOH
    BHFODZ
    )FBU

18. 18.

    (&Ͱ͸ɺΠϯμετϦΞϧΠϯλʔωοτͱ͍͏৽͍͠ߟ͑ํʹ૊৫తʹऔΓ૊ΜͰ ͍ͨ͘Ίɺࣾ಺ͷ͋ΒΏΔεςʔΫϗϧμʔͱσβΠφʔ͕઀఺Λ࣋ͭΑ͏ʹ͍ͯ͠ Δɻࣾ֎తʹ΋ɺސ٬΋ؚΊ֤ͨछͷεςʔΫϗϧμʔͱͱ΋ʹ࡞ۀ͢Δɻ
    ɹ(&Ͱ͸ɺίɾΫϦΤΠγϣϯΛʮଟ༷ͳεςʔΫϗϧμʔΛूΊɺըظతͳ໰୊ղ ܾ๏Λಋͨ͘Ίͷϓϩηεʯͱఆ͍ٛͯ͠Δɻ (&ͷγχΞ69Ϧαʔνϟʔ͕ޠΔɺσβΠϯΛϦʔμʔγοϓϨϕϧͰ؅ཧ͢Δͭͷݪଇ IUUQCJ[[JOFKQBSUJDMFEFUBJM Q

19. 19.

    *#.͸ԯυϧҎ্Λ౤ͯ͡ੈքதͷίϯαϧςΟϯάɾαʔϏεΛ֦ு͢ ΔܭըΛൃද͠·ͨ͠ɻͦͷҰ؀ͱͯ͠ɺੈքΧॴʹ*#.
    *OUFSBDUJWF
    &YQFSJFODF
    -BCʢ*#.ΠϯλϥΫςΟϒɾΤΫεϖϦΤϯεɾϥϘʣΛ։ ઃ͠·͢ɻ·ͨɺσʔλ׆༻΍σβΠϯΛ௨͡ɺύʔιφϥΠζ͞Εͨ৽͠ ͍ΤϯήʔδϝϯτͷϞσϧΛ૑଄͢Δʹ͋ͨΓɺ ਓͷࣾһΛ࠾༻͢ Δ༧ఆͰ͢ɻ *#.ϓϨεϦϦʔεɿԯυϧΛ౤ࢿ͠ɺઓུɺσʔλɺσβΠϯ༥߹ͷίϯαϧςΟϯά IUUQXXXJCNDPNQSFTTKQKBQSFTTSFMFBTFXTT

20. 20.

    ָ

21. 21.

    തใಊੜ׆૯ݚɿ೥ੜ׆ؾ෼ௐࠪ
    
    IUUQTFJLBUTVTPLFOKQSFQPSU

22. 22.

    ి௨૯ݚɿফඅϚΠϯυௐࠪɿIUUQEJJEFOUTVKQQSPKFDUGFFM

23. 23.

    ෺࣭తՁ஋ΑΓ΋
    ৘ॹతՁ஋ʹॏ఺Λஔ͘ੜ׆ऀͱରቂ͢Δ

24. 24.

    ๛͔͞ɺςΫϊϩδʔɺάϩʔόϦθʔγϣϯ ੈل ੈل ੈل ੈل ೶ۀͷ࣌୅
    ʢ೶෉ʣ ޻ۀͷ࣌୅
    ʢ޻৔࿑ಇऀʣ ৘ใͷ࣌୅
    

    ʢφϨοδϫʔΧʔʣ ίϯηϓτͷ࣌୅
    ʢ૑଄ɺڞײʣ ੜ׆ऀͷؾ෼͸ʮӈ೴తʯʹͳ͖͍ͬͯͯΔʢୈ̐ͷ೾ɿϋΠίϯηϓτʣ
25. 25.

    ίϯηϓτͷ࣌୅ʹॏཁͳʮ4JY
    4FODFʯ ʮػೳʯΑΓ΋ʮσβΠϯʯ  ʮ࿦ཧʯΑΓ΋ʮڞײʯ  ʮٞ࿦ʯΑΓ΋ʮ෺ޠʯ  ʮݸผʯΑΓ΋ʮશମͷௐ࿨ʯ  ʮ·͡ΊʯΑΓ΋ʮ༡ͼ৺ʯ

     ʮϞϊʯΑΓ΋ʮੜ͖͕͍ʯ 
26. 26.

    ༧ଌՄೳੑ͕௿͘ɺࣾձͷมಈੑ͕ߴ͍
    ෺࣭తՁ஋ΑΓ΋৘ॹతՁ஋͕ॏཁ

27. 27.

    اۀ͕σβΠϯʹٻΊΔྗ ༧ଌՄೳੑ͕௿͘ɺࣾձͷมಈੑ͕ߴ͍
    ෺࣭తՁ஋ΑΓ΋৘ॹతՁ஋͕ॏཁ

28. 28.

    Ϗδωε Ձ஋ͷఏڙ Ϣʔβ Ձ஋ͷڗड

29. 29.

    ෆ࣮֬ੑͷߴ͍࣌୅ʹ͓͚Δ
    اۀͱσβΠφʔͷ໾ׂͱ͸

30. 30.

    اۀʢܦӦऀʣ ʮاۀͷՁ஋͕ະདྷʹΘͨͬͯ࣋ଓ͢ΔϏδϣϯʯ
    Λඳ͘ଘࡏ σβΠφʔ Ϗδϣϯ΍ܦӦ্ͷ՝୊Λฉ͖ɺࢢ৔ͦͷଞͷ৘ใΛཧղ͠ɺ
    اۀͷϏδϣϯΛϢʔβͱڞ༗Ͱ͖Δܗʹ຋༁͠ɺݴޠԽ͢Δଘࡏ

31. 31.

    ϏδωεͷϏδϣϯͷຊ࣭Λ௫ΉཧղྗΛ࣋ͬͨଘࡏ      ϏδωεΞΠσΞΛ࣮ߦՄೳͳϓϩηεʹઃܭ͢Δଘࡏ ϏδωεଆɺϢʔβଆʹରͯ͠ɺਖ਼͍͠ʮ໰͍ʯΛཱͯΔଘࡏ Ϣʔβʹ఻ΘΔܗͰϏδϣϯΛ۩ݱԽ͢ΔΞ΢τϓοτ͕Ͱ͖Δଘࡏ ཱͯͨ໰͍ʹରͯ͠ɺ࠷దղΛࢪࡦͱͯ͠ఏࣔͰ͖Δଘࡏ

    ྑ͖ࢀ๳Ͱ͋Γɺྑ͖຋༁Ոͱͯ͠ͷσβΠφʔ
32. 32.

    ؍
    ݟ
    ೋ
    ؟

33. 33.

    ؟ͷ෇͚༷͸ɺେ͖ʹ޿͘෇ΔͳΓɻ
    ؍ݟͷೋͭ͋Γɺ؍ͷ໨ͭΑ͘ɺݟͷ໨ΑΘ͘ɺ
    ԕ͖ॴΛۙ͘ݟɺ͖ۙॴΛԕ͘ݟΔ͜ͱɺฌ๏ͷઐͳΓɻ ٶຊ෢ଂʮޒྠॻʯ

34. 34.

    ؍ ର৅ͷຊ࣭ͷશମΛ؍Δ·ͳ͟͠

35. 35.

    ݟ ର৅ͷݱ৅ͷ෦෼ΛݟΔ·ͳ͟͠

36. 36.

    νʔϜϏϧσΟϯάͱ৔ͷϑΝγϦςʔγϣϯ ΩοΫΦϑͰɺ͍͔ʹϓϩδΣΫτϝϯόʔͱͷؔ܎஋Λங͚Δ͔ɺ ϓϩδΣΫτʹର͢Δݱঢ়ೝࣝͱ໨ࢦ͢ํ޲Λ͢Δ͔ɺͦͷͨΊͷ ख๏ͱͯ͠ϫʔΫγϣοϓΛؚΉΩοΫΦϑΛ࣮ࢪɻ

37. 37.

    ର࿩ͱ؍࡯Λ௨ͯ͡ϏδωεͱϢʔβΛཧղ͢Δ ݕ౼ͨ͠ԾઆϕʔεͰͷίϯηϓτͷड༰౓ɺ
    ϓϩτλΠϓ͕ݱঢ়ͷར༻γʔϯʹଈ͍ͯ͠Δ͔Λ
    ਫ਼៛ʹ஌ΔͨΊʹPOͷσϓεΠϯλϏϡʔܗࣜͷௐࠪΛසൟʹߦ͏ɻ

38. 38.

    σβΠϯϓϩηεͷ૊৫΁ͷΠϯετʔϧͱਁಁͷࢧԉ άουύονͷσβΠϯϓϩηεΛ
    ૊৫Ͱମݧͯ͠΋Β͑ΔΑ͏ʹɺ
    EBZܗࣜͷ1SPUUΛ׆༻ͨ͠ϫʔΫγϣοϓΛاۀ͞·޲͚ʹఏڙ

39. 39.

    σβΠϯ͸୯ʹ࡞Δٕज़Ͱ͸ͳ͍ɻ
    ࣖΛ੅·͠ɺ໨ΛڽΒͯ͠ɺੜ׆ͷத͔Β
    ৽͍͠໰͍Λൃݟ͍ͯ͘͠ӦΈ͕σβΠϯͰ͋Δɻ ݪ
    ݚ࠸

40. 40.

    τϐοΫ اۀ͸ͳͥσβΠϯΛඞཁͱ͢Δͷ͔ σβΠϯΤʔδΣϯγʔͷϚʔέοτϙδγϣϯ  

41. 41.

    None
42. 42.

    That’s a design problem — one that requires new rules of engagement

    with a broad set of collaborators. We’re excited to have found those collaborators in a few like-minded design firms. Now we’re joining forces to form a creative collective called kyu. - Tim Brown “The Next Big Things in Design” Medium IUUQXXXEFTJHOUIJOLJOHNPWJFDPNCMPHXQDPOUFOUVQMPBET@@@@@PKQH
43. 43.

    ϦχϡʔΞϧ
    ʢ࠶ੜʣ γΣʔϐϯά
    ʢڞ૑ʣ ϏδϣφϦʔ
    ʢ8JOOFS
    5BLFT
    "MMʣ ΫϥγΧϧ
    ʢਫ਼៛ͳܭըͱ࣮ߦʣ ΞμϓςΟϒ
    ʢมԽదԠʣ

    ༧
    ଌ
    Մ
    ೳ
    ੑ ௿ ߴ վมՄೳੑ ߴ ௿ աࠅ͞ ߴ ௿ ʠ#PTUPO
    $POTVMUJOH
    (SPVQ
    
    
    "QQSPBDI
    UP
    4USBUFHZʡ
44. 44.

    ʠ#PTUPO
    $POTVMUJOH
    (SPVQ
    
    IUUQXXXCDHDPKQEPDVNFOUTpMFQEGʡ

45. 45.

    ϦχϡʔΞϧ
    ʢ࠶ੜʣ γΣʔϐϯά
    ʢڞ૑ʣ ϏδϣφϦʔ
    ʢ8JOOFS
    5BLFT
    "MMʣ ΫϥγΧϧ
    ʢਫ਼៛ͳܭըͱ࣮ߦʣ ΞμϓςΟϒ
    ʢมԽదԠʣ

    ༧
    ଌ
    Մ
    ೳ
    ੑ ௿ ߴ վมՄೳੑ ߴ ௿ աࠅ͞ ߴ ௿ ʠ#PTUPO
    $POTVMUJOH
    (SPVQ
    
    
    "QQSPBDI
    UP
    4USBUFHZʡ
46. 46.

    γΣʔϐϯάΞϓϩʔν ෳ਺ͷεςʔΫϗϧμʔΛฤ੒͢Δ
    ʮΦʔέετϨʔλʔʯ

47. 47.

    σβΠϯྖҬͷ֦ுʹ൐͍ɺ
    ҰਓͰ͢΂ͯͷઐ໳ੑΛอ༗͢Δ͜ͱʹ
    ແཧ͕ੜ͍ͯ͡Δ

48. 48.

    5ܕ͔Β)ܕ΁

49. 49.

    )ࣈܕਓࡐͱ͸ɺڧ͍ઐ໳ੑ͕ͭ͋Γɺ
    ଞͷਓͷઐ໳ੑͱܨ͙ԣ๮Λ࣋ͪɺ
    ΄͔ͷਓͱͭͳ͕ͬͯ)ʹͳΔͱ͍͏
    ʠਓͱܨ͕Γ΍͍͢ʡਓࡐ

50. 50.

    ྑ͖ίϥϘϨʔλʔͱͷڠಇΛ௨ͨ͡ɺ
    σβΠϯͷΤίγεςϜΛ࡞Δ

51. 51.

    None
52. 52.

    ࣄۀଆɺΤʔδΣϯγʔଆ
    ૒ํͷσβΠφʔ͕ڠௐ͠߹͏ڠۀͷܗ

53. 53.

    None
54. 54.

    σβΠϯͷ੒ޭ೗Կ͸σβΠϯ͢Δϓϩηε೗ԿʹΑΔɻ
    σβΠϯ͸ҰਓͰ͢Δ΋ͷͰ͸ͳ͍ɻࡾਓدΕ͹จघͷஐܙͱ͍͏͕ɺ
    ༏लͳڠྗऀͰ͋Ε͹ɺԿਓ͍ͯ΋Α͍ɻ
    ೋਓدͬͯ΋਺ഒͷ໊Ҋ͕ग़Δ෺ͳͷͩɻ ϓϩμΫτσβΠφʔ
    ༄फཧ

55. 55.

    ҒେͳϓϩμΫτ͸ҒେͳνʔϜ͔Βੜ·ΕΔ

56. 56.

    ·ͱΊ اۀ͸ͳͥσβΠϯΛඞཁͱ͢Δͷ͔ σβΠϯΤʔδΣϯγʔͷϚʔέοτϙδγϣϯ  

57. 57.

    ·ͱΊ اۀ͸ͳͥσβΠϯΛඞཁͱ͢Δͷ͔ σβΠϯΤʔδΣϯγʔͷϚʔέοτϙδγϣϯ  

58. 58.

    اۀ͕σβΠϯʹٻΊΔྗ ༧ଌՄೳੑ͕௿͘ɺࣾձͷมಈੑ͕ߴ͍
    ෺࣭తՁ஋ΑΓ΋৘ॹతՁ஋͕ॏཁ

59. 59.

    اۀʢܦӦऀʣ ʮاۀͷՁ஋͕ະདྷʹΘͨͬͯ࣋ଓ͢ΔϏδϣϯʯ
    Λඳ͘ σβΠφʔ Ϗδϣϯ΍ܦӦ্ͷ՝୊Λฉ͖ɺࢢ৔ͦͷଞͷ৘ใΛཧղ͠ɺ
    اۀͷϏδϣϯʹੜ׆ऀͱڞ༗Ͱ͖Δܗʹ຋༁͠ɺݴޠԽ͢Δଘࡏ

60. 60.

    τϐοΫ اۀ͸ͳͥσβΠϯΛඞཁͱ͢Δͷ͔ σβΠϯΤʔδΣϯγʔͷϚʔέοτϙδγϣϯ  

61. 61.

    ϦχϡʔΞϧ
    ʢ࠶ੜʣ γΣʔϐϯά
    ʢڞ૑ʣ ϏδϣφϦʔ
    ʢ8JOOFS
    5BLFT
    "MMʣ ΫϥγΧϧ
    ʢਫ਼៛ͳܭըͱ࣮ߦʣ ΞμϓςΟϒ
    ʢมԽదԠʣ

    ༧
    ଌ
    Մ
    ೳ
    ੑ ௿ ߴ վมՄೳੑ ߴ ௿ աࠅ͞ ߴ ௿ ʠ#PTUPO
    $POTVMUJOH
    (SPVQ
    
    
    "QQSPBDI
    UP
    4USBUFHZʡ
62. 62.

    γΣʔϐϯάΞϓϩʔν ෳ਺ͷεςʔΫϗϧμʔΛฤ੒͢Δ
    ʮΦʔέετϨʔλʔʯ

63. 63.

    ྑ͖ίϥϘϨʔλʔͱͷڠಇΛ௨ͨ͡ɺ
    σβΠϯͷΤίγεςϜΛ࡞Δ

64. 64.

    ࣄۀଆɺΤʔδΣϯγʔଆ
    ૒ํͷσβΠφʔ͕ڠௐ͠߹͏ڠۀͷܗ

65. 65.

    Ϗδωεͷ੒௕ʹ͓͚Δ
    σβΠφʔͷ໾ׂͱ͸ ηογϣϯςʔϚ

66. 66.

    5IBOLT
    GPS
    ZPVS
    "UUFOUJPO