Shadows of the emerging worlds: Designing for XR Trust [AWE2021]

Today we see advancement in practical applications of emerging technologies in our homes and at work. As these solutions grow towards ubiquity, so do the possible harms and obstacles towards the world in which we all want to live.

In this talk Noble Ackerson, talks about trust and ethics in XR specifically:
Dark patterns in XR - impact, example, opportunity;
AI fairness & bias - impact, example, opportunity;
Data privacy/trust and security - impact, example, opportunity.
He presents practical examples on principles to avoid wading in dark patterns within the shadows of the emerging world and how you optimize for trust through explainability, context, control, choice.

Transcript

1. SHADOWS OF THE EMERGING WORLD TRUST & ETHICS IN XR XR Safety & Security Track curated by XRSI
2. Hi,I’m Noble! Find me at the intersection of product leadership, data governance, and emergent technology.
3. QUICK STORY A glasshole’s journey to data privacy awareness
4. 404 user consent missing
6. The mixture of the real world and virtual worlds so that one understands the other. XR
7. Privacy? context choice control + Respect
8. Trust? data transparency + value delivery + consequence acceptance
9. XR a practice of systemizing, defending, and recommending right or wrong practices in extended reality, in effort to reduce experiential harm. XR Ethics
10. Image credit: NY Times Wirecutter | The State of Consumer Data Privacy Laws in the US
11. Disparate treatment Procedural fairness Disparate impact Distributive justice, minimize difference in outcomes
12. Building for people requires collaboration SDKs & Documentation Localization Internationalization, Safety, Security, Diversity, Privacy DEVICE MANUFACTURERS Context, Choice, Controls Ethics, Localization Internationalization, Safety, Security, Diversity, Privacy CONTENT DEVELOPERS Proactive Governance Data stewardship, Governance, Procedural Fairness, Distributive Justice REGULATORY BODIES Informed consumer/creator Feedback, consent, drive XR economy END USERS
13. RITY PRIVACY SAFETY LOCALIZATION DIV SECURITY SPONSIBILITY ETHICS DIVERSITY S PRIVACY SAFETY PRIVA ETHICS ACCESSIBILITY
14. RITY PRIVACY SAFETY LOCALIZATION DIV SECURITY ESPONSIBILITY ETHICS DIVERSITY S PRIVACY SAFETY PRIVA ETHICS ACCESSIBILITY
16. RITY PRIVACY SAFETY LOCALIZATION DIV SECURITY ESPONSIBILITY ETHICS DIVERSITY S PRIVACY SAFETY PRIVA ETHICS ACCESSIBILITY
17. “if your algorithm results in credit discrimination against a protected class, you could find yourself facing a complaint alleging violations of the FTC Act and ECOA.” Safety
18. RITY PRIVACY SAFETY LOCALIZATION ACCESSIBILITY DIV SECURITY ESPONSIBILITY ETHICS DIVERSITY S PRIVACY SAFETY PRIVA ETHICS
19. Keep people and data secure Security
20. RITY PRIVACY SAFETY LOCALIZATION ACCESSIBILITY DIV SECURITY ESPONSIBILITY ETHICS DIVERSITY S PRIVACY SAFETY PRIVA ETHICS
21. Success for XR experiences means understanding your demographics, and implementing solutions that are objectively inclusive for all users. Diversity
22. RITY PRIVACY SAFETY LOCALIZATION ACCESSIBILITY DIV SECURITY ESPONSIBILITY ETHICS DIVERSITY S PRIVACY SAFETY PRIVA ETHICS
23. Emergent classes of data to protect privacy Proprioception, Hearing, Sight, Touch, Preferences, and Interests Biometrically Inferred Data Place of birth Mother's maiden name Scanned people places or things, Race Sensitive Information Demographic info, Medical histories Lab results Insurance information Protected Health Info Names Email addresses Location data, In-world activity, Banking info Personally Identifiable Info
24. Emergent classes of data to protect privacy Proprioception, Hearing, Sight, Touch, Preferences, and Interests Biometrically Inferred Data Place of birth Mother's maiden name Scanned people places or things, Race Sensitive Information Demographic info, Medical histories Lab results Insurance information Protected Health Info Names Email addresses Location data, In-world activity, Banking info Personally Identifiable Info
25. “We shape our tools and thereafter our tools shape us” ~Father John Culkin (1964), SJ, Professor of Communication, Fordham University
26. Tools can be used for evil
27. ...they can also be used for good
28. 03. 02. 01. ACKNOWLEDGEMENTS Assets and Resources XRSI Privacy Framework Icons by Flaticon Adapted template from SlidesGo Standards and regulations 2002 EU ePrivacy Directive General Data Protection Regulation NIST Privacy Framework Individuals who inspire Dr. Ann Cavoukian Mike Alger - Google/Youtube Kent Bye - Voices Of VR Podcast Kavya Perlman, Marco Magnano, Alina Kadlubsky, and team!
29. THANKS! @nobleackerson @nobleackerson @stigsfoot /c/nobleackerson 3 C's for Privacy and Trust by Noble Ackerson is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.