Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
UX design without diversity is NOT UX (v2)
Search
Sponsored
·
Ship Features Fearlessly
Turn features on and off without deploys. Used by thousands of Ruby developers.
→
tapps
August 25, 2019
Design
3
160
UX design without diversity is NOT UX (v2)
v.2 - given at WordCamp Ann Arbor 2019
tapps
August 25, 2019
Tweet
Share
More Decks by tapps
See All by tapps
Design in an AI World
tapps
0
160
Has 2020 Killed Your Spirit Too? SAME. want to know why?
tapps
0
96
Strategic Chaos: UX Design in the wild is messy. And beautiful - 2020
tapps
0
270
Are you designing for your user? All of them? (v2)
tapps
3
230
Is Something Not Very Usable or Accessible? Change it!
tapps
1
280
Are you designing for your user? ALL of them?
tapps
0
140
Strategic Chaos: UX Design in the wild is messy. And beautiful
tapps
3
150
UX Design Without Diversity Is Not UX
tapps
0
260
So, you want to UX?
tapps
0
350
Other Decks in Design
See All in Design
【pmconf2025】PdMの頭の中を見える化する体験構造図
kamechi7222222
1
2k
組織はみんなでつくる。デザイナーが仕掛ける急拡大する組織のカルチャーづくり
mkasumi
0
1.1k
大企業インハウスデザイン組織における DesignOps改革の現在地 / DesignOps at Scale: Navigating Transformation in Large Enterprises
nttcom
0
250
アンエシカルデザインの枠組みの提案 -HCD-Netダークパターン研究会活動報告-
securecat
0
210
「自分の仕事はどこまで?」と問い続けたら。デザイナーの「視座」を考える
mukai_takeru
0
310
30分でわかるインサイトマネジメント(2025年12月バージョン)
centou
1
430
Goodpatch Tour💙 / We are hiring!
goodpatch
31
1M
AI時代に求められるUXデザインのアプローチ
xtone
0
130
これからの「Webデザイン」の話をしよう~デザイナーの私が考えるブロックテーマへの対応で変わりゆくデザインの価値~
ds35mm
0
570
20260215独立行政法人科学技術振興機構(JST) 社会技術研究開発センター(RISTEX)ケアが根づく社会システム _公開シンポジウム
a2k
0
120
デザインコンテキストのバトンをつなぐ—AI時代のプロダクトマネジメント
kumanoayumi
6
940
情報を翻訳する-伝わる可視化3原則とオープンデータ活用-
hjmkth
1
170
Featured
See All Featured
The Success of Rails: Ensuring Growth for the Next 100 Years
eileencodes
47
8k
Six Lessons from altMBA
skipperchong
29
4.2k
Understanding Cognitive Biases in Performance Measurement
bluesmoon
32
2.8k
The Web Performance Landscape in 2024 [PerfNow 2024]
tammyeverts
12
1.1k
The Cult of Friendly URLs
andyhume
79
6.8k
How to build an LLM SEO readiness audit: a practical framework
nmsamuel
1
660
Art, The Web, and Tiny UX
lynnandtonic
304
21k
Beyond borders and beyond the search box: How to win the global "messy middle" with AI-driven SEO
davidcarrasco
3
65
Building Adaptive Systems
keathley
44
2.9k
Leo the Paperboy
mayatellez
4
1.5k
Designing Experiences People Love
moore
143
24k
We Are The Robots
honzajavorek
0
190
Transcript
IS NOT UX UX design (User eXperience) #DiverseUX
diversity #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the state of being diverse. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the state of being diverse. yeah.. thanks a
lot google the state of being diverse. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. xonecole.com #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. xonecole.com #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender, age/generation #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender, age/generation #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender, age/generation, various levels of physical and/or cognitive abilities #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender, age/generation, various levels of physical and/or cognitive abilities, mental illness, emotional, sensory, & personality disorders #DiverseUX
Diversity is about inclusion & belonging WE ARE FAMILY #DiverseUX
1. A,B,C Assumptions, Bias & Consequences #DiverseUX
–Facebook “Hey, you need to use your real name”* *totally
paraphrasing #DiverseUX
zehabesha.com globalnews.ca #DiverseUX
Shane Creepingbear Dana Lone Hill lastrealindians.com twitter.com/Creepingbear #DiverseUX
–Facebook “Oops.”* *still totally paraphrasing #DiverseUX
2. A11y Usability & Accessibility #DiverseUX
2. Accessibility Usability & Accessibility #DiverseUX
Disability #DiverseUX
Different ability Image by Leeds Grand Theatre #DiverseUX
#DiverseUX
Usability so... can you have accessibility? without NO #DiverseUX
Usability ===* Accessibility *triple equal sign means strict equal #DiverseUX
3. Cognitive bias It's all subjective #DiverseUX
Cognitive bias Individuals create their own "subjective social reality" from
their perception of the input. #DiverseUX
Cognitive bias Individuals create their own "subjective social reality" from
their perception of the input. coglode.com #DiverseUX
Cognitive bias Individuals create their own "subjective social reality" from
their perception of the input. #WCUS tapps.us/cognitive-bias
Unconscious bias social stereotypes of groups or individuals organizing by
categorizing things, people, groups #DiverseUX
vox.com reuters.com twitter.com/nke_ise gizmodo.com
refinery29.com #DiverseUX
emojipedia.org #DiverseUX
3.5Facial Recognition, Machine Learning, AI... Oh my! #DiverseUX
None
Joy Buolamwini Researcher M.I.T. Media Lab #DiverseUX
% Error Lighter-skinned males 1% Subject #DiverseUX
% Error Lighter-skinned males 1% Subject Lighter-skinned females 7% #DiverseUX
% Error Lighter-skinned males 1% Subject Lighter-skinned females 7% 12%
Darker-skinned males #DiverseUX
% Error Lighter-skinned males 1% Subject Lighter-skinned females 7% 12%
Darker-skinned males Darker-skinned females 35% #DiverseUX
% Error Lighter-skinned males 1% Subject Lighter-skinned females 7% 12%
Darker-skinned males Darker-skinned females 35% And this is just errors in identifying the subject's GENDER #DiverseUX
% Error Lighter-skinned males 1% Subject Lighter-skinned females 7% 12%
Darker-skinned males Darker-skinned females 35% And this is just errors in identifying the subject's GENDER THAT'S A PROBLEM! #DiverseUX
Just because we CAN do something, doesn't mean we SHOULD
do it. #DiverseUX
Here's where you come in #DiverseUX
Show up #DiverseUX
Show up, speak up #DiverseUX
Show up, speak up & make room #DiverseUX
"diversity only exists in cheesy stock photos" rawpixel.com #DiverseUX
Diversity is hard #DiverseUX
Diversity is hard Why? #DiverseUX
Change #DiverseUX
Change Environment #DiverseUX
Change Environment Language #DiverseUX
Change Environment Language Systems/Processes #DiverseUX
Change Environment Language Systems/Processes Attitudes #DiverseUX
It's a people problem Lack of diversity in tech is
not a tech problem... #DiverseUX
It's a people problem Lack of diversity in tech is
not a tech problem... Environment Language Systems/Processes Attitudes #DiverseUX
It's an empathy problem Lack of diversity in tech is
not a tech problem... Environment Language Systems/Processes Attitudes #DiverseUX
em·pa·thy /ˈempəTHē/ the ability to understand and share the feelings
of another #DiverseUX
empathy is needed in UX diversity is important to UX
empathy diversity #DiverseUX
empathy is needed in UX diversity is important to UX
empathy diversity Life Life #DiverseUX
empathy is needed in UX diversity is important to UX
empathy diversity Life Life #DiverseUX
empathy diversity #DiverseUX
Any questions? THESE SLIDES CAN BE FOUND AT SPEAKERDECK.COM/TAPPS @tapps
@tapps @therealtapps tapps.design
UX design IS NOT UX THESE SLIDES CAN BE FOUND
AT SPEAKERDECK.COM/TAPPS @tapps @tapps @therealtapps tapps.design
UX design IS NOT UX Thank you! THESE SLIDES CAN
BE FOUND AT SPEAKERDECK.COM/TAPPS @tapps @tapps @therealtapps tapps.design