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UX design without diversity is NOT UX (v2)
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tapps
August 25, 2019
Design
3
120
UX design without diversity is NOT UX (v2)
v.2 - given at WordCamp Ann Arbor 2019
tapps
August 25, 2019
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Transcript
IS NOT UX UX design (User eXperience) #DiverseUX
diversity #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the state of being diverse. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the state of being diverse. yeah.. thanks a
lot google the state of being diverse. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. xonecole.com #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. xonecole.com #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender, age/generation #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender, age/generation #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender, age/generation, various levels of physical and/or cognitive abilities #DiverseUX
di·ver·si·ty /dəˈvərsədē,dīˈvərsədē/ the inclusion of individuals representing more than one
national origin, color, religion, sexual orientation, etc. gender, age/generation, various levels of physical and/or cognitive abilities, mental illness, emotional, sensory, & personality disorders #DiverseUX
Diversity is about inclusion & belonging WE ARE FAMILY #DiverseUX
1. A,B,C Assumptions, Bias & Consequences #DiverseUX
–Facebook “Hey, you need to use your real name”* *totally
paraphrasing #DiverseUX
zehabesha.com globalnews.ca #DiverseUX
Shane Creepingbear Dana Lone Hill lastrealindians.com twitter.com/Creepingbear #DiverseUX
–Facebook “Oops.”* *still totally paraphrasing #DiverseUX
2. A11y Usability & Accessibility #DiverseUX
2. Accessibility Usability & Accessibility #DiverseUX
Disability #DiverseUX
Different ability Image by Leeds Grand Theatre #DiverseUX
#DiverseUX
Usability so... can you have accessibility? without NO #DiverseUX
Usability ===* Accessibility *triple equal sign means strict equal #DiverseUX
3. Cognitive bias It's all subjective #DiverseUX
Cognitive bias Individuals create their own "subjective social reality" from
their perception of the input. #DiverseUX
Cognitive bias Individuals create their own "subjective social reality" from
their perception of the input. coglode.com #DiverseUX
Cognitive bias Individuals create their own "subjective social reality" from
their perception of the input. #WCUS tapps.us/cognitive-bias
Unconscious bias social stereotypes of groups or individuals organizing by
categorizing things, people, groups #DiverseUX
vox.com reuters.com twitter.com/nke_ise gizmodo.com
refinery29.com #DiverseUX
emojipedia.org #DiverseUX
3.5Facial Recognition, Machine Learning, AI... Oh my! #DiverseUX
None
Joy Buolamwini Researcher M.I.T. Media Lab #DiverseUX
% Error Lighter-skinned males 1% Subject #DiverseUX
% Error Lighter-skinned males 1% Subject Lighter-skinned females 7% #DiverseUX
% Error Lighter-skinned males 1% Subject Lighter-skinned females 7% 12%
Darker-skinned males #DiverseUX
% Error Lighter-skinned males 1% Subject Lighter-skinned females 7% 12%
Darker-skinned males Darker-skinned females 35% #DiverseUX
% Error Lighter-skinned males 1% Subject Lighter-skinned females 7% 12%
Darker-skinned males Darker-skinned females 35% And this is just errors in identifying the subject's GENDER #DiverseUX
% Error Lighter-skinned males 1% Subject Lighter-skinned females 7% 12%
Darker-skinned males Darker-skinned females 35% And this is just errors in identifying the subject's GENDER THAT'S A PROBLEM! #DiverseUX
Just because we CAN do something, doesn't mean we SHOULD
do it. #DiverseUX
Here's where you come in #DiverseUX
Show up #DiverseUX
Show up, speak up #DiverseUX
Show up, speak up & make room #DiverseUX
"diversity only exists in cheesy stock photos" rawpixel.com #DiverseUX
Diversity is hard #DiverseUX
Diversity is hard Why? #DiverseUX
Change #DiverseUX
Change Environment #DiverseUX
Change Environment Language #DiverseUX
Change Environment Language Systems/Processes #DiverseUX
Change Environment Language Systems/Processes Attitudes #DiverseUX
It's a people problem Lack of diversity in tech is
not a tech problem... #DiverseUX
It's a people problem Lack of diversity in tech is
not a tech problem... Environment Language Systems/Processes Attitudes #DiverseUX
It's an empathy problem Lack of diversity in tech is
not a tech problem... Environment Language Systems/Processes Attitudes #DiverseUX
em·pa·thy /ˈempəTHē/ the ability to understand and share the feelings
of another #DiverseUX
empathy is needed in UX diversity is important to UX
empathy diversity #DiverseUX
empathy is needed in UX diversity is important to UX
empathy diversity Life Life #DiverseUX
empathy is needed in UX diversity is important to UX
empathy diversity Life Life #DiverseUX
empathy diversity #DiverseUX
Any questions? THESE SLIDES CAN BE FOUND AT SPEAKERDECK.COM/TAPPS @tapps
@tapps @therealtapps tapps.design
UX design IS NOT UX THESE SLIDES CAN BE FOUND
AT SPEAKERDECK.COM/TAPPS @tapps @tapps @therealtapps tapps.design
UX design IS NOT UX Thank you! THESE SLIDES CAN
BE FOUND AT SPEAKERDECK.COM/TAPPS @tapps @tapps @therealtapps tapps.design