UX Design Without Diversity Is Not UX

WordCamp US 2018

Transcript

1. IS NOT UX
   UX design
   (User eXperience)
   #WCUS
   

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2. @tapps
   /
   slides tweeted here
   #WCUS
   

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3. diversity
   #WCUS
   

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4. #WCUS
   

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5. di·ver·si·ty
   /dəˈvərsədē,dīˈvərsədē/
   the state of being diverse.
   #WCUS
   

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6. di·ver·si·ty
   /dəˈvərsədē,dīˈvərsədē/
   the state of being diverse.
   the state of being diverse.
   #WCUS
   

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7. di·ver·si·ty
   /dəˈvərsədē,dīˈvərsədē/
   the state of being diverse.
   yeah.. thanks a lot google
   the state of being diverse.
   #WCUS
   

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8. di·ver·si·ty
   /dəˈvərsədē,dīˈvərsədē/
   the inclusion of individuals representing
   
   more than one national origin, color,
   
   religion, sexual orientation, etc.
   #WCUS
   

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9. di·ver·si·ty
   /dəˈvərsədē,dīˈvərsədē/
   the inclusion of individuals representing
   
   more than one national origin, color,
   
   religion, sexual orientation, etc.
   #WCUS
   

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10. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    #WCUS
    

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11. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    xonecole.com
    #WCUS
    

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12. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    xonecole.com
    #WCUS
    

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13. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    xonecole.com
    #WCUS
    

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14. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    xonecole.com
    #WCUS
    

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15. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    xonecole.com
    #WCUS
    

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16. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    xonecole.com
    #WCUS
    

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17. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    #WCUS
    

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18. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    #WCUS
    gender
    

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19. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    #WCUS
    gender
    

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20. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    #WCUS
    gender, age/generation
    

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21. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    #WCUS
    gender, age/generation
    

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22. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    #WCUS
    gender, age/generation, various levels
    of physical and/or cognitive abilities
    

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23. di·ver·si·ty
    /dəˈvərsədē,dīˈvərsədē/
    the inclusion of individuals representing
    
    more than one national origin, color,
    
    religion, sexual orientation, etc.
    #WCUS
    gender, age/generation, various levels
    of physical and/or cognitive abilities,
    mental illness, emotional, sensory, &
    personality disorders
    

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24. Diversity is about
    inclusion & belonging
    #WCUS
    

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25. Diversity is about
    inclusion & belonging
    #WCUS
    WE ARE FAMILY
    

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26. 1. A,B,C
    Assumptions, Bias & Consequences
    #WCUS
    

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27. –Facebook
    “Hey, you need to use your
    real name”*
    *totally paraphrasing
    #WCUS
    

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28. #WCUS
    zehabesha.com
    globalnews.ca
    

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29. #WCUS
    Shane
    
    Creepingbear
    Dana Lone Hill
    lastrealindians.com
    twitter.com/Creepingbear
    

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30. –Facebook
    “Oops.”*
    *still totally paraphrasing
    #WCUS
    

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31. 2. A11y
    Usability & Accessibility
    #WCUS
    

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32. 2. Accessibility
    Usability & Accessibility
    #WCUS
    

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33. Disability
    #WCUS
    

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34. Disability
    #WCUS
    

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35. Different ability
    #WCUS
    Image by Leeds Grand Theatre
    

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36. Different ability
    #WCUS
    Image by Leeds Grand Theatre
    

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37. #WCUS
    

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38. #WCUS
    

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39. Usability
    #WCUS
    

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40. Usability
    so... can you have
    accessibility?
    without
    #WCUS
    

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41. Usability
    so... can you have
    accessibility?
    without
    giphy.com
    #WCUS
    

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42. Usability
    so... can you have
    accessibility?
    without
    giphy.com
    NO
    #WCUS
    

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43. Usability ===* Accessibility
    #WCUS
    *triple equal sign means strict equal
    

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44. 3. Cognitive bias
    It's all subjective
    #WCUS
    

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45. Cognitive bias
    Individuals create their own
    "subjective social reality" from
    their perception of the input.
    #WCUS
    

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46. Cognitive bias
    Individuals create their own
    "subjective social reality" from
    their perception of the input.
    #WCUS
    coglode.com
    

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47. Cognitive bias
    Individuals create their own
    "subjective social reality" from
    their perception of the input.
    #WCUS
    tapps.us/cognitive-bias
    

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48. Unconscious bias
    social stereotypes of groups or
    individuals
    
    organizing by categorizing things,
    people, groups
    #WCUS
    

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49. vox.com
    reuters.com
    twitter.com/nke_ise
    gizmodo.com
    

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50. refinery29.com
    

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51. emojipedia.org
    

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52. Here's where you come in
    #WCUS
    

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53. Show up
    #WCUS
    

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54. Show up, speak up
    #WCUS
    

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55. Show up, speak up & make room
    #WCUS
    

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56. "diversity only exists in
    cheesy stock photos"
    #WCUS
    rawpixel.com
    

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57. Diversity is hard
    #WCUS
    

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58. Diversity is hard
    Why?
    #WCUS
    

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59. Change
    #WCUS
    

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60. Change
    Environment
    #WCUS
    

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61. Change
    Environment
    Language
    #WCUS
    

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62. Change
    Environment
    Language
    Systems/Processes
    #WCUS
    

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63. Change
    Environment
    Language
    Systems/Processes
    Attitudes
    #WCUS
    

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64. It's a people problem
    Lack of diversity in tech is not a tech problem...
    #WCUS
    

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65. It's a people problem
    Lack of diversity in tech is not a tech problem...
    Environment Language Systems/Processes Attitudes
    #WCUS
    

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66. It's an empathy problem
    Lack of diversity in tech is not a tech problem...
    Environment Language Systems/Processes Attitudes
    #WCUS
    

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67. em·pa·thy
    /ˈempəTHē/
    the ability to understand and
    share the feelings of another
    #WCUS
    

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68. empathy is
    needed in
    UX
    diversity is
    important
    to UX
    empathy diversity
    #WCUS
    

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69. empathy is
    needed in
    UX
    diversity is
    important
    to UX
    empathy diversity
    #WCUS
    Life
    Life
    

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70. empathy is
    needed in
    UX
    diversity is
    important
    to UX
    empathy diversity
    #WCUS
    Life
    Life
    

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71. empathy diversity
    #WCUS
    

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72. empathy diversity
    #WCUS
    

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73. #WCUS
    Any questions?
    THESE SLIDES CAN BE FOUND AT
    SPEAKERDECK.COM/TAPPS
    @tapps
    @tapps
    @therealtapps
    tapps.design
    

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74. UX design
    IS NOT UX
    #WCUS
    Thank you!
    THESE SLIDES CAN BE FOUND AT
    SPEAKERDECK.COM/TAPPS
    @tapps
    @tapps
    @therealtapps
    tapps.design
    

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