NISO Content Discovery and Open Access

Invited NISO webinar on content discovery in scholarly communication.

Transcript

1. Discovery and Re-use of
   Open Access Research
   William Gunn, Ph.D.
   Head of Academic Outreach
   Mendeley
   @mrgunn
   

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2. How do people discover
   research?
   

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3. If you’re a publisher, you may
   think this
   • Browsing the journal
   • Google Scholar
   • TOC alerts
   • RSS feeds
   • Library catalog referrals
   

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4. If you’re a librarian, you may
   think this
   • Google Scholar
   • Library catalog
   • Actually going to the library
   • TOC email alerts
   • RSS feeds
   J Med Libr Assoc. 2010 January; 98(1): 73–81.
   http://dx.doi.org/10.3163/1536-5050.98.1.019
   

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5. If you’re a scientist, you ask
   your colleagues and they tell you
   this
   • Google Scholar
   • Via email from PI/colleague
   • Library catalog
   • from web forum
   • #icanhazpdf
   

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6. There’s a lot of pent up demand
   • Pubmed Central downloads are
   about 50% from non-institutional
   domains.
   • Searches landing on Arxiv are often
   from non-institutional domains
   • Nurses
   • Small business
   • Interested public / lay scientists
   

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7. The difference in the two types
   of discovery is that one is social
   Not Social
   ∙ Search
   ∙ Email alerts
   ∙ RSS feeds
   ∙ Browsing
   journal
   websites
   ∙ Visiting the
   library
   Social
   ∙ Emails from
   colleagues
   ∙ links shared on
   social networks
   ∙ web forums
   ∙ shared servers
   

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8. Obviously, open access research
   has an advantage here
   http://www.asis.org/Bulletin/Apr-13/AprMay13_Lin_Fenner.html
   

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9. data from Mendeley readership
   data from a sample of 500k papers from Pubmed published in 2012
   

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10. altmetrics show broader impact
    a work
    http://arxiv.org/html/1203.4745v1
    

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11. An example of re-use
    Without open data, this wouldn’t be possible!
    

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12. www.mendeley.com
    

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