where your users are coming? ➔ Which browsers they use? ➔ What kind of devices they are using? ➔ How is your bounce rate vs dwell time across the site? ➔ Is there any bounce rate correlated to specific region, browser, or device? ➔ Are there specific pages / sections where user abandons an action? ➔ Site speed analytics
premium DNS ➔ Prefetch DNS / Preconnect ➔ Host near your target audience ➔ Use HTTP/2 with nginx ➔ Configure OCSP stapling for SSL ➔ Implement browser caching with gzip compression https://www.keycdn.com/blog/latency-optimization https://www.igvita.com/2015/08/17/eliminating-roundtrips-with-preconnect/ https://www.digitalocean.com/community/tutorials/how-to-configure-ocsp-stapling-on-apache-and-nginx
critical CSS ➔ Defer and lazy load additional CSS ➔ Use async Javascript ➔ Use only subset of font (Weight, Language, Variant) ➔ Optimize images and lazy load https://kinsta.com/blog/critical-rendering-path/ https://developers.google.com/web/fundamentals/performance/critical-rendering-path/analyzing-crp https://in.udacity.com/course/website-performance-optimization--ud884 https://in.udacity.com/course/browser-rendering-optimization--ud860