Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Make Your API Irresistible
Search
Sponsored
·
Ship Features Fearlessly
Turn features on and off without deploys. Used by thousands of Ruby developers.
→
API Strategy & Practice Conference
October 25, 2013
Technology
240
1
Share
Embed
Copy iframe code
Copy JS code
Copy link
Start on current slide
Make Your API Irresistible
By Adam DuVander @ API Strategy & Practice Conference
San Francisco, October 23-24-25, 2013
API Strategy & Practice Conference
October 25, 2013
More Decks by API Strategy & Practice Conference
See All by API Strategy & Practice Conference
APIStrat 2016 | The end of polling: why and how to transform a REST API into a Data Streaming API (Audrey Neveu)
apistrat
12
340
APIStrat 2016 | OpenAPI Trek: Beyond API Documentation (Arnaud Lauret)
apistrat
5
250
APIStrat 2016 | Flying Dreams: Real-Time Communication from the Edge of Space (Jonathan Barton, Neha Abrol)
apistrat
1
180
APIStrat 2016 | On-prem support? That was so 1982 (Charlie Ozinga)
apistrat
0
150
APIStrat 2016 | Effortless microservices in production with Kubernetes (Ken Wronkiewicz)
apistrat
0
190
Song by Tony Blank
apistrat
0
220
API Lifecycle Manager by Steve Fonseca
apistrat
2
280
APIs In The Enterprise: How Walgreens Formed It's Digital Business by Drew Schweinfurth
apistrat
1
420
Developers Are Difficult by Andrew Noonan
apistrat
0
160
Other Decks in Technology
See All in Technology
Goでデータパイプラインを作ろう
sansantech
PRO
1
450
Genie Codeハンズオン基礎編
taka_aki
1
120
【CEDEC2026】Creative Approaches to Localizing the Dialects and Unique Speech of Umamusume: Pretty Derby Characters in English
cygames
PRO
3
22k
Forza Horizon 6 のテレメトリ機能で 自動運転に使えそうな学習データを集める話
henjin0
0
180
Data Hubグループ 紹介資料
sansan33
PRO
0
3.2k
AWS ネットワーク構築でハマった(ハマりかけた) 5選とそこから得た教訓
nagisa53
4
220
Contract One Engineering Unit 紹介資料
sansan33
PRO
0
19k
猫付きpingコマンドを自作
uyuki234
0
240
Software Supply Chain Attackからクラウド環境を守るためにできること
lhazy
2
260
ホームラボ紹介
y_sera15
0
180
【CEDEC2026】『ウマ娘 プリティーダービー』 英語版のキャラクターの方言や口調をローカライズするための創造的アプローチ
cygames
PRO
2
960
JavaScript 研修 (2026)
recruitengineers
PRO
2
550
Featured
See All Featured
Responsive Adventures: Dirty Tricks From The Dark Corners of Front-End
smashingmag
254
22k
Lightning Talk: Beautiful Slides for Beginners
inesmontani
PRO
2
630
Mozcon NYC 2025: Stop Losing SEO Traffic
samtorres
1
490
Helping Users Find Their Own Way: Creating Modern Search Experiences
danielanewman
31
3.3k
Raft: Consensus for Rubyists
vanstee
141
7.6k
How Fast Is Fast Enough? [PerfNow 2025]
tammyeverts
3
760
We Have a Design System, Now What?
morganepeng
55
8.3k
The Language of Interfaces
destraynor
162
27k
Save Time (by Creating Custom Rails Generators)
garrettdimon
PRO
32
4.3k
BBQ
matthewcrist
89
10k
Kristin Tynski - Automating Marketing Tasks With AI
techseoconnect
PRO
0
470
Public Speaking Without Barfing On Your Shoes - THAT 2023
reverentgeek
1
530
Transcript
Make Your API Irresis/ble Adam DuVander
@adamd Developer Communica/ons Director
None
None
The Three Cs Clarity, Cost and Community
Clarity Developers can find the portal
Good Even beDer
Clarity Developers can review a complete API reference
None
Clarity Developers can explore the API
None
Clarity Developers can use their preferred language through
libraries
None
Clarity Developers can find extensive sample calls and
example code
None
Clarity Developers can use industry best prac/ces to
authen/cate
None
Cost Developers know how much (if any) it
costs to use the service
None
Cost Developers can clearly understand the rate limits
None
Cost Developers can find API-‐specific terms of use
None
Cost Developers can par/cipate in an affiliate program
None
Community Developers can become cer/fied and be promoted
None
Community Developers can ask ques/ons (and receive answers)
in an API forum
None
Community Developers can read frequent blog posts on
the API blog
None
Community Developers can follow the API on TwiDer
and other social media
None
Community Developers can see other examples and be
featured in an app gallery
None
Community Developers know who within the company to
talk to
None
Community Developers can meet advocates at developer events
None
The Three Cs Clarity, Cost and Community