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Giving Tuesday 2022| Strategy & Donation Page Set-up

Auctria
October 06, 2022

Giving Tuesday 2022| Strategy & Donation Page Set-up

Running a Giving Tuesday Campaign with Auctria
What is Giving Tuesday
Five steps to success
Set up #GT organization
Giving Tuesday resources
Q & A

Auctria

October 06, 2022
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Transcript

  1. GivingTuesday Donation Page Set-up

  2. GivingTuesday

  3. Sandy Rees Chief Encouragement Officer with AUCTRIA Laurie Hochman Marketing

    Director
  4. Agenda: Running a Giving Tuesday Campaign with Auctria 1. What

    is GivingTuesday 2. Five steps to success 3. Set up #GT organization 4. GivingTuesday resources 5. Q & A
  5. You’re in the right place… ► Need to raise BIG

    BUCKS during #GivingTuesday ► Aren’t sure how to do that ► Believe in planning and want to get yourself ready for success ► Want some ninja tips to blow past your goals!
  6. Holidays 2021 “We did it!” “We reached our goal early.

    What do we do now?” “Thank you, thank you!! “We’ve never raised that much during the holidays before!” “I can’t believe we did it!” “That was amazing!”
  7. Seriously…

  8. Let’s jump in!

  9. Giving Tuesday is best ► With a plan ► Right-sized,

    solvable problems ► Matching gift
  10. Before you can eat cake:

  11. Before you can eat cake: ► Choose a recipe ►

    Decide when you’ll bake ► Shop for ingredients ► Mix the ingredients ► Bake the cake ► Let it cool ► Grab a fork!!
  12. Same with GivingTuesday

  13. 5 steps for success: ► Specific funding need and goal

  14. 5 steps for success: ► Specific funding need and goal

    ► Graphic/image to use cross-platform
  15. 5 steps for success: ► Specific funding need and goal

    ► Graphic/image to use cross-platform ► Team of ambassadors to help promote the goal
  16. 5 steps for success: ► Specific funding need and goal

    ► Graphic/image to use cross-platform ► Team of ambassadors to help promote the goal ► A matching gift
  17. 5 steps for success: ► Specific funding need and goal

    ► Graphic/image to use cross-platform ► Team of ambassadors to help promote the goal ► A matching gift ► Special GivingTuesday donation page
  18. None
  19. None
  20. Ninja Tricks!

  21. Tip #1 WHEN YOU RAISE MORE MONEY, YOU CAN CHANGE

    MORE LIVES.
  22. Tip #1 WHEN YOU RAISE MORE MONEY, YOU CAN CHANGE

    MORE LIVES. FOCUS your campaign HERE!
  23. Tip #2 Ask more often than you normally would And

    be ok with unsubscribes!
  24. Tip #3 Use a Core Number

  25. GivingTuesday & Auctria The perfect partnership Easy to set up,

    easy to use* ❏ Past supporters & bidders are most likely future Giving Tuesday donors ❏ Website presence ❏ Ability to collect donations ❏ Provide a receipt for supporters *Because you will be accepting donations online, the #GT campaign page requires credit card integration to be set-up
  26. None
  27. Create Organization→ Special GT→ Create Event

  28. Out of the box and ready to go

  29. Edit Cash Donation Element: use your core number

  30. Edit Thermometer Goal

  31. Out of the box

  32. Text-2-Give

  33. None
  34. Note on Licenses • Unlimited number of events on all

    plans • Yes, even on the FREE Explorer plan you can run a GT event, although there is no texting on the Explorer plan • Income limits do still apply (Explorer, $10K, Emerald $50K, Diamond no limit)
  35. GivingTuesday.org NEW! Canva Templates Social media toolkit Logos png &

    (art file) eps GIF collection Canned messages Sample press release
  36. None
  37. Stay in Touch with Auctria @auctria Email: [email protected] FB Group:

    Auction Team Talk givingtuesday.org
  38. What others are saying Easy to use. Surprisingly affordable. Attractive,

    simple to use for the bidders. Michael Custom custom custom, no other auction software I have used has allowed for the level of customization as this one. Fits a variety of clients. Barry We like Auctria and have been using it for our auctions twice a year for almost 8 years. Auctria is very user friendly and intuitive. I love the ability to host a silent online auction with online bidding. Or the option to have the silent auction bidding done via text messaging. Sara