@benholliday #govdesign Design is everything that your product does. It’s also the service around your product. How it’s sold, distributed and supported
@benholliday #govdesign Making things digital is employing the culture, mindset, practices, processes, skills and technologies of the internet era Tom Loosemore (adapted)
@benholliday #govdesign Everything we do is about changing lives by providing security, extending opportunity and giving people in our society the support they need
@benholliday #govdesign …creativity isn’t about making additions; it’s about making subtractions. Ideas need honing, simplifying and focussing Will Gompertz
@benholliday #govdesign 1. Make sure everyone can talk to each other 2. Give everyone the opportunity to meet face-to-face 3. Encourage everyone to work in the open
@benholliday #govdesign Everyone should be able to talk about their work. This gives visibility to everything that we’re working on, and encourages collaboration benholliday.com/building-a-design-community
@benholliday #govdesign Design leadership, the secret to getting things done: being pragmatic (you can’t win every battle today), and optimistic (everything is worth fighting for)
@benholliday #govdesign The goal should be to remove anything, including language, that creates barriers when working on a public service benholliday.com/the-problem-with-customer
@benholliday #govdesign We call it user research not user testing. We test our design, our words and our ideas. We don’t test our users Leisa Reichelt userresearch.blog.gov.uk/its-user-research- not-user-testing
@benholliday #govdesign If we’re not communicating well with each other, it’s unlikely we’re communicating well with people using our services Melanie Cannon
@benholliday #govdesign …move from ‘everyone wants to solve the problem’ to ‘everyone wants the problem to be solved’ benholliday.com/everyone-wants-to- solve-the-problem
@benholliday #govdesign …the more seriously we take things the more ridged or unimaginative our work can become benholliday.com/learning-to-enjoy-the- size-of-the-problem
@benholliday #govdesign We do our best work when we have something to lose (even if it’s just our reputation). This means accountability for outcomes and learning to work through failure