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How to create Products People want

Blossom
May 16, 2014
Design
1
170

How to create Products People want

Creating products people want is incredibly hard. This is a brief presentation on a concept called "jobs to be done" by Clay Christensen.

Blossom

May 16, 2014
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Transcript

  1. How to create Products People want … Thomas Schranz CEO

    & Product at Blossom

  2. Who is this Guy?

  3. Rich Paret / Director of Engineering at Twitter “Blossom keeps

    it simple and lets us focus on the work. Great integration with Hipchat as well!” Agile Project Management

  4. Product Super Powers

  5. None

  6. People don’t want to buy a quarter inch drill. They

    want a quarter inch hole” ! —Theodore Levitt
  7. None
  8. None
  9. None
  10. None
  11. None
  12. None
  13. None

  14. Product Super Powers

  15. Lean Product Management @blossom_io [email protected] blossom.io/resources _ _tosh Get in

    touch …