Doing Everything with Nothing: Ephemeralization (in the Cloud)

Closing keynote presented at SymfonyLive London 2014

1. EPHEMERALIZATION (in our world and in the ☁️)
2. David Zuelke
5. dz@heroku.com
6. @dzuelke
7. EPHEM·ER·AL·I·ZA·TION (in our world and in the ☁️)
8. EPHEM·ER·AL adjective or noun \i-ˈfem-rəl, -ˈfēm-; -ˈfe-mə-, -ˈfē-\ lasting or existing only for a very short time
9. http://en.wikipedia.org/wiki/File:KatherineBigWalls.jpg
10. http://en.wikipedia.org/wiki/File:Pont_mycénien_de_Kazarma_2.jpg
11. http://en.wikipedia.org/wiki/File:Velia.jpg
12. http://en.wikipedia.org/wiki/File:Pont_du_Diable_2.JPG
13. http://en.wikipedia.org/wiki/File:AcueductoSegovia_edit1.jpg
14. http://en.wikipedia.org/wiki/File:Ironbridge_6.jpg
15. http://en.wikipedia.org/wiki/File:Garabit.jpg
16. http://en.wikipedia.org/wiki/File:Akashi_Bridge.JPG
17. R. BUCKMINSTER FULLER (his friends called him "Bucky")
18. http://en.wikipedia.org/wiki/File:BuckminsterFuller1.jpg
19. "do more and more with less and less, until eventually, you can do everything with nothing."
20. EPHEMERALIZATION!
21. nothing?
22. http://en.wikipedia.org/wiki/File:Oxford_-_Ultimate_Palace_Cinema_-_0084.jpg
23. http://en.wikipedia.org/wiki/File:VHS-cassette.jpg
25. http://en.wikipedia.org/wiki/File:LG_smart_TV.jpg
26. "but Netflix doesn't run on nothing!"
27. ☁️
28. http://de.wikipedia.org/wiki/Datei:CERN_Server_03.jpg
29. http://de.wikipedia.org/wiki/Datei:CERN_Server_03.jpg
30. but it runs on smaller parts, on IaaS, not on a supercomputer
31. http://de.wikipedia.org/wiki/Datei:IBM_Blue_Gene_P_supercomputer.jpg
32. on IaaS, the components are still visible, and resilience must be dealt with
33. PLATFORMS-AS-A-SERVICE more with less, once again
34. Ephemeralization is about minimal visibility of components, which should be as simple as possible, and which should be as resilient as possible.
35. Bucky called this the "kit of parts".
36. PaaS lets you plug components together (and you don't have to manage them yourself)
37. $  heroku  create   $   $  heroku  addons:add  heroku-­‐postgresql   $  heroku  addons:add  mongohq   $  heroku  addons:add  redistogo   $   $  heroku  addons:add  cloudamqp   $   $  heroku  addons:add  newrelic   $   $  heroku  addons:add  gemfury:hello   $   $  git  push  heroku  master
38. you just did more with less, almost like magic
39. except it's not magic - you just can't see the parts anymore!
40. you use them and your app becomes portable and reusable
41. and so, step by step, does all the infrastructure underneath
42. http://en.wikipedia.org/wiki/File:IBMPortableModularDataCenter.jpg
43. http://en.wikipedia.org/wiki/File:Mtl._Biosphere_in_Sept._2004.jpg
44. http://en.wikipedia.org/wiki/File:Epcot07.jpg
45. "There is one outstandingly important fact about Spaceship Earth, and that is that no instruction book came with it."
46. The End
47. I'm @dzuelke, thank you for listening :) rate my talk!