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Planning for a Post-Mobile World
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Jeff Eaton
June 06, 2012
Technology
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Planning for a Post-Mobile World
Jeff Eaton
June 06, 2012
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Transcript
the post mobile world planning for the future of your
content
hi. i’m eaton.
mobile is now “All people in the world are going
to get a smartphone, and for most of them it will be their first computer.” 10% us traffic 50% regional traffic
déjà vu again
déjà vu again
déjà vu again
déjà vu again
déjà vu again
déjà vu again ?
prepare for post mobile
enterprise
data.gov “Rather than thinking primarily about the final presentation —
publishing web pages, mobile applications or brochures — an information-centric approach focuses on ensuring our data and content are accurate, available, and secure.” 172 agencies 1500 apps
the media - Condé Nast built everything thrice - Financial
Times uses HTML5 + pay feeds - NPR used C.O.P.E to prepare
None
None
None
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None
40,000,000 X-Boxes online Dish TW Comcast DirecTV XBox
your content needs an api.
future proof - Understand your strategy - Decouple content from
design & markup - Sweat the model first, ignore acronyms - Treat your site like a client - Experiment to discover requirements
and… drupal? - Best of breed content modeling tools -
Services module & Drupal 8 - Malleable admin interface - Fear WYSIWYG, model carefully
so long, good luck, thank you! http://lb.cm/postmobile
related links Internet stats NPR API metrics Financial Times API
data.gov plans http://gs.statcounter.com/ http://blog.programmableweb.com/2010/09/15/metrics-for- content-apis-an-npr-case-study/ http://developer.pearson.com/apis http://www.onemanandhisblog.com/archives/2012/05/ http://www.whitehouse.gov/sites/default/files/omb/egov/ digital-government/digital-government-strategy.pdf http://arstechnica.com/business/2012/05/open-government- reboot-focuses-on-apis-instead-of-data/
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