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Introduction to UX Optimizer
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Edward Fox
October 29, 2019
Technology
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69
Introduction to UX Optimizer
https://repro.connpass.com/event/149633/
での発表資料
Edward Fox
October 29, 2019
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Transcript
Introduction to “UX Optimizer” Edward Fox 2019/10/29 @UX Optimization NightʙٸΞϓϦʹฉ͘ʂUXվળɾPMFಥഁͷίπʙ
͜ͷτʔΫͰ͢͜ͱ 2/25
1. UX Optimizer֓ཁ 2. σϞ 3. Ͱ͖Δ͜ͱ 4. Ͱ͖ͳ͍͜ͱ 5.
UX Optimizerͷࠓޙ 3/25
͜ͷτʔΫͰ͞ͳ͍͜ͱ 4/25
- ڝ߹ͱͷൺֱ༏Ґੑ - ৄ͍͍͠ํ - ಋೖखॱ ͳͲ 5/25
ڵຯ͕͋Ε ࠙ձͰฉ͍͍ͯͩ͘͞ʂ 6/25
@edwardkenfox Edward Fox ɾΤϯδχΞ @ Reproגࣜձࣾ ɾWEBʗϒϥβٕज़શൠɺPWA ɾόεέɺϏʔϧ 7/25
1. UX Optimizer֓ཁ 8/25
ΞϓϦΛϦϦʔεͤͣͱ ΞϓϦͷݟͨಈ࡞Λ ม͑ΒΕΔػೳ ✨ 1. UX Optimizer֓ཁ 9/25
࣮θϩͰͳΜͰͰ͖Δ ຐ๏ͷΑ͏ͳػೳ & 1. UX Optimizer֓ཁ 10/25
࣮θϩͰͳΜͰͰ͖Δ ຐ๏ͷΑ͏ͳػೳ & 1. UX Optimizer֓ཁ 10/25
- ΞϓϦଆͷ࣮ඞਢ ✍ - 1࣮ͯ͠͠·͑ɺը໘Λ ϙνϙνΔ͚ͩͰ৭ʑͰ͖Δ 1. UX Optimizer֓ཁ 11/25
2. σϞ 12/25
= ϦϦʔεͳ͠ͰΞϓϦͷ ݟͨಈ࡞Λม͑ΒΕΔ UX OptimizerͷՁ 13/25
= ϦϦʔεͳ͠ͰΞϓϦͷ ݟͨಈ࡞Λม͑ΒΕΔ UX OptimizerͷՁ 13/25
UX OptimizerͷຊͷՁ 14/25
= Ϛʔέλʔ͚ͩͰࢪࡦͷ ઃܭʙ࣮ࢪʙৼΓฦΓ·Ͱͷ ՁݕূαΠΫϧΛ ߴʹճͤΔΑ͏ʹͳΔ UX OptimizerͷຊͷՁ 14/25
3. UX OptimizerͰͰ͖Δ͜ͱ 15/25
ΞϓϦͰͰ͖Δ͜ͱ جຊతʹͳΜͰͰ͖Δ 3. UX OptimizerͰͰ͖Δ͜ͱ 16/25
1. ઃఆมߋܥ ⚙ ◦ࠃࡍԽ ◦ήʔϜͷϨϕϧσβΠϯͷมߋ 2. ϚʔέςΟϯά༻్ ◦ΞϓϦͷϙοϓΞοϓ 3. UXͷຯ͚࠷దԽ
◦قઅʹԠͨ͡എܠը૾ͷมߋ ◦ϝχϡʔฒͼॱͷA/Bςετ 3. UX OptimizerͰͰ͖Δ͜ͱ 17/25
4. UX OptimizerͰͰ͖ͳ͍͜ͱ 18/25
1. ϓϥοτϑΥʔϜͰ੍ݶ͞Ε͍ͯΔ͜ͱ ◦ΞϓϦͷΞΠίϯΛಈతʹม͑Δ 2. ϓϥοτϑΥʔϜͷ੍ݶΛճආ͢Δ༻్ 3. ηΩϡΞͳσʔλΛѻ͏༻్ 4. UX OptimizerͰͰ͖ͳ͍͜ͱ
19/25
5. UX Optimizerͷࠓޙ 20/25
5. UX Optimizerͷࠓޙ Reproͷଞͷػೳͱͷ࿈ܞ ྫ) νϟʔϯͦ͠͏ͳϢʔβʔʹ͚ͩ ΫʔϙϯͷׂҾΛม͑Δ 21/25
5. UX Optimizerͷࠓޙ UX OptimizerࣗମͷUXʹ ৳ͼ͠Ζ͕ͨ͘͞Μ͋Γ·͢ ϕʔλར༻ʹ͝ڵຯ͋Ε ͥͻΛ͔͚͍ͯͩ͘͞ʂ 22/25
·ͱΊ 23/25
·ͱΊ - UX OpimizerϦϦʔεͳ͠ͰΞϓϦͷݟͨ ಈ࡞Λม͑ΒΕΔػೳ - ࣮ඞਢ -ʮϦϦʔεϨεʯਅՁʹ͋Βͣɺ PDCAߴԽ͕ͦ͜ਅ -
ϑΟʔυόοΫ͓ͪͯ͠·͢ʂ 24/25
͋Γ͕ͱ͏͍͟͝·ͨ͠ʂ 25/25