Challenge Week: IE Business School

Introduction to IE Business School's Challenge week with BBVA

Transcript

1. Hi. @iamctodd Hola.
2. d e s i g n t h i n ki ng
3. SERious? WTFAWH? En serio? (como traducir “WTF?”)
4. ..increasing design activity such as design-related employee training boosted a company's revenue on average by 40% more than other companies over a five-year period.
5. ..increasing design activity such as design-related employee training boosted a company's revenue on average by 40% more than other companies over a five-year period.
6. For sale: Socks. Three. Different Colors. Se vende: Calcetines. Tres. colores variadas.
8. Don't turn it into an education program. Turn it into a problem- solving machine. Cynthia Tripp Global Design at P&G
9. 2 + 2 =
10. 2 + 2 = 4
11. 2 + 2 = 3+1
12. 2 + 2 = 22
13. 2 + 2 = 22
14. STOP LOOKING FOR THE RIGHT ANSWER ¡DejAlo!
15. THere isn’t one No Hay
16. THere are many Hay un monton
17. Naandi treatment center - outside Hyderabad, India
20. This is design esto es diseno
21. the goal Feasible Desirable viable
22. frameworks and frameworks
24. IDEO
25. IDEO XPLANE
26. IDEO XPLANE CHESKIN
27. IDEO XPLANE CHESKIN CONIFER
28. IDEO XPLANE CHESKIN CONIFER COOPER
29. IDEO XPLANE CHESKIN CONIFER COOPER FROG
30. IDEO XPLANE CHESKIN CONIFER COOPER FROG FITCH
31. IDEO XPLANE CHESKIN CONIFER COOPER FROG FITCH MELVILLE
32. IDEO XPLANE CHESKIN CONIFER COOPER FROG FITCH MELVILLE STANFORD Discovery Interpretation Ideation Experimentation Evolution
33. STANFORD Discovery Interpretation Ideation Experimentation Evolution
34. STANFORD Discovery Interpretation Ideation Experimentation Evolution
35. Monday Tuesday Wednesday Thursday Friday STANFORD Discovery Interpretation Ideation Experimentation Evolution
37. Your Challenge vuestro Reto
38. How might we help Quetsol electrify more families’ homes? ¿como podiriamos ayudar a quetsol que llena casas con luz?
39. Not every question needs an answer no es necessaro contestar cada pregunta
40. The week’s journey el viaje de la semana
41. Monday Tuesday Wednesday Thursday Friday
42. Monday Tuesday Wednesday Thursday Friday Intro to CIA Week Videos and Speeches
43. design thinking movie screenshot here
44. Monday Tuesday Wednesday Thursday Friday Intro to CIA Week Videos and Speeches Design Thinking: Movie
45. Monday Tuesday Wednesday Thursday Friday Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie
46. Monday Tuesday Wednesday Thursday Friday Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie
47. Monday Tuesday Wednesday Thursday Friday Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking
48. Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking
49. Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking
50. Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking
51. Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Work
52. Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Begin Freakout
53. Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Begin Freakout Work
54. Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Begin Freakout Work
55. Office Hours w / Andrew Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Begin Freakout Work
56. Office Hours w / Andrew Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Work Begin Freakout Work
57. Office Hours w / Andrew Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Presentations to Faculty Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Work Begin Freakout Work
58. Office Hours w / Andrew Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Presentations to Faculty Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Work Begin Freakout Stop Freakout Work
59. Office Hours w / Andrew Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Presentations to Faculty Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Work Begin Freakout Stop Freakout Work Finalists Announced
60. Office Hours w / Andrew Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Presentations to Faculty Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Wrap-up and Feedback Work Begin Freakout Stop Freakout Work Finalists Announced
61. Office Hours w / Andrew Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Presentations to Faculty Intro to CIA Week Videos and Speeches Design Thinking: Movie Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Wrap-up and Feedback Work Begin Freakout Stop Freakout Work Finalists Announced Finalists Rehearse and Refine
62. Office Hours w / Andrew Monday Tuesday Wednesday Thursday Friday Design Workshop Group 1 Design Workshop Group II On the Ground w / Juan Workshop: Intro to Design Thinking Presentations to Faculty Intro to CIA Week Videos and Speeches Finalists Presentations Design Thinking: Movie Design Thinking: Movie Design Thinking: Movie Workshop: Intro to Design Thinking Wrap-up and Feedback Work Begin Freakout Stop Freakout Drink Vino Work Finalists Announced Finalists Rehearse and Refine
63. 4 hour workshop
64. YOU’RE TOO DUMB TO FIGURE OUT IF YOUR IDEA IS ANY GOOD. --Andrew Mason, CEO Groupon eres tan estupido para evaluar tu idea.
65. Grades las notas
66. 50% 35% % 15% Design Thinking Workshop Presentation Peer Eval
67. 50% 35% % 15% Design Thinking Workshop Presentation Peer Eval Preparation Reframe User-Centered Iterate Diverge Converge Withhold Judging Contribute Process Teamwork Readings Videos
68. 50% 35% % 15% Design Thinking Workshop Presentation Peer Eval Design Thinking Clarity Quality Q&A Quality User-Centered Feasible Presentation Proposal Reframe Prototype Iterate Test & Feedback
69. 50% 35% % 15% Design Thinking Workshop Presentation Peer Eval Contribution Quality Awesomeness Teammates
70. C.Todd’s grading secrets Mis secretas de las notas
71. secret#1: Forget grades Olvida las notas
72. secret#2: IT’s OK to F**K Up Puedes meter la pata
73. secret#3: FOCUS. Build. Iterate. ENFOCAR. Generar. Iterar.
76. LAst Year’s Winners Campeones del ano pasado
80. Be a Designer. BE F***ing Good. Ser Un(a) designador(a). Ser La Puta Madre.