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Content Strategy in Brazil

Content Strategy in Brazil

My personal account of Content Strategy in Brazil and trends for the future. Presentation from the 2012 Content Strategy Forum in Capetown, South Africa.

Ibrahim Cesar

October 26, 2012
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  1. Ibrahim Cesar Rio Claro, São Paulo, Brasil +6 years of

    work in the field TEDx Organizer Bachelor in Social Communications #csbrazil
  2. 2 Source: IBOPE º Country in Facebook Social networking early

    adopters and heavy users 71h30 weekly hours - 42%!
  3. 88% 63% Music 46% TV 55% Web 26% Newspaper 18%

    Games 29% Movies 15% Books Source: IBOPE Use mobile with another devices
  4. author of Beyond Boundaries: The New Neuroscience of Connecting Brains

    with Machines---and How It Will Change Our Lives
  5. Types in this keynote Titles & Decorative: Multicolore by Neogrey

    Creative Text: FF Meta Pro by Erik Spiekermann Thank you all! [email protected] @ibrahimcesar Capetown - South Africa