Mastering Email with Ruby

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October 08, 2015

Mastering Email with Ruby

E-Mail persists after many decades and will also survive the next hyped communication technology. Despite being a pest, E-Mail is also an effective marketing channel and one of the most personal communications you have with your users and customers. 

Responsive E-Mail HTML is not as difficult as many think. We'll look at some common problems with solutions for developing bulletproof E-Mails. But most importantly we'll look at how programming workflow is just as important and how I use Ruby to do that.


Notes: This online PDF has a few more slides than the presented version, to explain a screenshot or some code.



October 08, 2015