Building Privacy into Systems from the Start: The Importance of Default Privacy Settings

Tired of privacy afterthoughts? Design it in!
Is user privacy an afterthought bolted onto your latest tech creation? Not anymore! This session dives deep into Privacy by Design and Default, the revolutionary approach that embeds privacy protections from the very first line of code.

Stop playing catch-up with privacy regulations! Learn how to build trust and user confidence by prioritizing privacy by default. We'll explore:

- Why do users crave control over their data.
- How to minimize data collection and maximize user choice.
- Real-world examples of successful privacy by design.
- Turning your next tech project into a privacy powerhouse.
- Don't wait for a privacy breach to act!

Transcript

1. Building Privacy into System from the Start The Importance of Default Privacy Settings
2. Lawrence Juma DPO, Cybersecurity (PenTester), Community Manager, Co-founder @Jumalaw98
3. Privacy is not an option, it shouldn’t be an afterthought. let’s see how to design it from start
4. Privacy by Design and Default
5. Privacy by design means, considering privacy throughout the development process, making it the default setting
6. Why does privacy matter?
7. • Control and Autonomy • Reduced risk • Transparency and trust • Enhanced user experience Importance to users
8. • Improved data quality • Reduced security costs • Competitive advantage • Compliance and risk mitigation Importance to business
9. “Privacy is not just a legal requirement, it’s fundamental human rights and key factor in building trust with users”
10. Marlon Brando Privacy is not something that I'm merely entitled to, it's an absolute prerequisite."
11. Minimizing Data collection
12. Strategies to minimize data collection • Offer granular privacy control • Conduct regular data audit • Foster the culture of Privacy Awareness • Identify and collect only essential data • Prioritise anonymization and pseudonymisation • Implement opt-in mechanism
13. Maximizing User choice
14. Strategies to maximize user choice • Respect user preferences • A/B testing for user preferences • Granular and accessible privacy controls • Offer user friendly data access and deletion • Clear and consisted data privacy policy • Transparency and communication
15. Building trust and user confidence The power of privacy by design
16. Why building trust matters: Reputation for strong data privacy practices attracts users and strengthen your brand image When user fill their privacy is respected, they’re more likely to stay and engage with your product Users who trust your privacy practice likely to actively engage with your services Breaches of trust, like data leaks or intrusive data collection practice often lead to churn Positive brand reputation Increases user engagement User loyalty and retention Reduces user churn
17. How privacy by design build trust Privacy by design empowers users with clear and accessible controls over their data. This gives users a sense of agency and fosters trust in your commitment to respecting their privacy choices. By embedding privacy safeguards into the core of your system, you demonstrate a commitment to user privacy from the outset. This transparency builds trust and fosters a sense of security for your users. Transparency from the start User Control Over Data
18. Cont ... Privacy-conscious users increasingly expect businesses to prioritize their data protection. By embracing privacy by design, you align your practices with user expectations, fostering trust and a positive user experience. Minimizing data collection and implementing strong security measures reduces the risk of data breaches. This not only protects users but also builds trust by demonstrating your commitment to data security Reduce Risk of Data breaches Align with user expectations
19. Real world examples: Google utilizes Differential Privacy, a technique that adds controlled noise to data sets. This allows researchers and developers to extract valuable insights for improving services without compromising the privacy of individual users. Apple introduced ATT, a framework that requires apps to obtain explicit user consent before tracking them across apps and websites. Signal prioritizes user privacy from the ground up. All messages are encrypted by default, meaning only the sender and recipient can read them Google differential Privacy Apple’s App Tracking Transparency The Encrypted messaging App
20. Future proofing Technology
21. Adaptability in a Changing Regulatory Landscape Enhanced Brand Reputation and Trust Reducing risk of data breaches Sustainable Business Growth Benefits of future proofing Technology with privacy by design Innovation and Competitive advantage
22. Conclusion User crave control over their data Building trust is essential key
23. Privacy and innovation go hand-in-hand. By prioritizing user privacy from the start, we can build a future where technology serves us, not the other way around. Let's embrace Privacy by Design and work towards a digital world built on trust, transparency, and user empowerment.
24. Thanks! Do you have any questions? Google “Jumalaw98” Follow on social: Jumalaw98