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The secret sauce of 3D printing design sales - 2014

Karla Lopez
September 05, 2014

The secret sauce of 3D printing design sales - 2014

Inside 3D Printing - Santa Clara

Karla Lopez

September 05, 2014
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  1. The Secret Karla Lopez Authentise of 3DP Design Sales https://flic.kr/p/8f2EVV

    CC
  2. 3DP Design Sales § Free x Paid § Price perception

    in 3DP § Monetization models § What sells § Pricing your models § Building a brand
  3. Free x Paid https://flic.kr/p/9VDBVU CC

  4. None
  5. None
  6. Price Perception

  7. Digital Product Development Deployment Taxes Physical Product Development Manufacturing Storing

    Shipping Taxes VS
  8. None
  9. 1. Need

  10. 2. Quality

  11. etsy.com/shop/Printmeneer

  12. 3. Originality scottfranksdesigns.co.uk

  13. 4. Work hours invested makershop.co

  14. 5. Brand bathsheba.com

  15. Monetization models https://flic.kr/p/chEwR9 CC

  16. 1. Donation

  17. 1. Donation Free Engagement Support Donation ratio is low Down

    side vs Upside
  18. 2. Printed products

  19. 2. Printed products Quality Material choices Color choices Price Shipping

    Customs Down side vs Upside
  20. 3. Digital files

  21. 3. Digital files Price Shipping Customs Quality Material choices Color

    choices Down side vs Upside
  22. Intelectual Property? https://flic.kr/p/2bMt9M CC

  23. Streaming vs Download

  24. Streaming vs Download Mutliple prints Customization Pay-per-print Data feedback Restrict

    printers
  25. What sells https://flic.kr/p/i6QSFJ CC

  26. 1. What people look for alan-nguyen.com

  27. What people look for Thanks to Gun 1032 Car 1025

    Star Wars 973 Lego 967 Ring 847 Skull 846 Gopro 775 Robot 713 iPhone 683 Gear 677 Gear 677 Dragon 673 Iron Man 661 Pokemon 661 League of Legends 613 Batman 591 Vase 589 Dildo 586 Warhammer 567 Halo 538
  28. What people look for Thanks to Gun 1032 Car 1025

    Star Wars 973 Lego 967 Ring 847 Skull 846 Gopro 775 Robot 713 iPhone 683 Gear 677 Gear 677 Dragon 673 Iron Man 661 Pokemon 661 League of Legends 613 Batman 591 Vase 589 Dildo 586 Warhammer 567 Halo 538
  29. 2. What people pay for

  30. What people pay for Thanks to Hobby & DIY Fashion

    Art Miniatures Gadgets House Jewelry Science Games & Toys 1 1.5 2 0 0.5
  31. Pricing your models https://flic.kr/p/5RB6PJ CC

  32. 1. Mental price barriers $2 $5 $10 $20 $50 https://flic.kr/p/6sCR5x

    CC
  33. 2. Sales price x Listing price Thanks to $20 $6

    $24 $20 $14 $9 $23 $61 $46 $35 $24 $16 $7 $20 Miniatures Science Art Gadgets House Hobby & DIY Jewelry Listing price
  34. Do the math work + % marketplace + taxes Royalty

  35. 3. Price & complexity $30 to $40 Complex models vs

    Below $10 Simple models Thanks to
  36. Building a brand https://flic.kr/p/5Eo8n6 CC

  37. 1. Do your research https://flic.kr/p/boFmCe CC

  38. 2.Find your niche

  39. 3. Build portfolio Thanks to 100-150 models https://flic.kr/p/6BjnWy CC

  40. vs EXPECTATIONS REALITY

  41. 4. Customers want to test-drive your work https://flic.kr/p/ CC Thanks

    to
  42. 5. Put real effort Preview images • 0-4 • 5-9

    • 35-39 Thanks to https://flic.kr/p/3e2ZZ4 CC
  43. 6. Market it https://flic.kr/p/9rK5KD CC

  44. Brand

  45. Brand

  46. Profit! https://flic.kr/piU2qFE CC Thanks! karla@authentise.com