The Wantedly Story - Journey of 2012

東京大学 FoundX と本郷テックガレージを訪問して、スタートアップに興味のある東京大学の学生さんむけに、Wantedlyのサービスローンチ前後のお話をさせていただきました。

東京大学 FoundX https://foundx.jp/
FoundX: スタートアップ向けのシード “インセプション” プログラム
https://medium.com/@tumada/foundx-startup-inception-program-50724d180d5a
本郷テックガレージ https://www.hongotechgarage.com/about/

Transcript

1. ©2019 Wantedly, Inc.
   The Wantedly Story
   Journey of 2012
   ౦ژେֶ'PVOE9ຊڷςοΫΨϨʔδ
   Mar 12, 2019 - Yoshinori Kawasaki
   

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2. ©2019 Wantedly, Inc.
   Yoshinori Kawasaki
   CTO at Wantedly, Inc.
   ೥݄ΑΓϏδωε4/4ʮ8BOUFEMZʯͷ։ൃɾӡӦʹࢀըɻ։ൃɺ
   Ϛʔέɺ࠾༻ɾҭ੒ͳͲɺϓϩμΫτͱ૊৫ͮ͘Γʹ෯޿͘ܞΘΔɻ࠷
   ۙ͸ΤϯδχΞɺσβΠφʔɺฤूऀɺਓࣄͷνʔϜΛ୲౰ɻ
   github.com/luvtechno
   twitter.com/kawasy
   

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3. ©2019 Wantedly, Inc.
   ձࣾ঺հ
   Ϗδωε4/4ʮ8BOUFEMZʯ
   ձࣾͱಇ͘ਓɺ·ͨ͸ಇ͘ਓಉ࢜Λͭͳ͛Δϓϥο
   τϑΥʔϜɻओཁαʔϏε͸ɺձࣾͱಇ͘ਓ͕ϛο
   γϣϯ΍Ϗδϣϯ΁ͷlڞײzͰϚονϯά͢Δ
   ʮ8BOUFEMZ7JTJUʯͱɺ໊͔ࢗΒಇ͘ਓಉ͕࢜ͭͳ
   ͕͍ͬͯ͘͜ͱΛ໨తͱͨ͠ʮ8BOUFEMZ
   1FPQMFʯɻొ࿥ձࣾ਺͸ ࣾɺ݄ؒΞΫςΟϒ
   Ϣʔβ͸ສਓɻ
   

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4. ©2019 Wantedly, Inc.
   ࠷ॳͷ೥ؒͷΤϐιʔυ
   ͜Ε͔ΒελʔτΞοϓΛ͸͡ΊΔਓ΁
   

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5. ©2019 Wantedly, Inc.
   ॳظίϯηϓτͷมભ
   Redefining Concept
   

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6. ϖʔδλΠτϧ ϖʔδαϒλΠτϧ
   ©2018 Wantedly, Inc.
   2011
   

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7. ©2019 Wantedly, Inc.
   ʮਓͷͭͳ͕ΓͰਓΛ୳ͦ͏ʯ
   ॳظίϯηϓτ͸ιʔγϟϧάϥϑॏࢹͩͬͨ
   

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8. 2011
   ग़ల: https://jp.techcrunch.com/2011/09/05/jp20110905wantedly-com/
   

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11. ©2019 Wantedly, Inc.
    Կ͕ग़དྷΔαʔϏεͳͷ͔Θ͔Βͳ͍
    ๚Εͨਓͷॳճମݧ
    

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12. ©2019 Wantedly, Inc.
    ˠاۀͷ࠾༻ʹྖҬΛߜΔ͜ͱͰղܾ
    ͪͳΈʹืू63-͕QSPKFDUTJEͳͷ͸͜ͷ࣌ͷ໊࢒
    

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13. ©2019 Wantedly, Inc.
    ࠓͰ΋ɺ
    

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14. ©2019 Wantedly, Inc.
    ֤اۀ͕ίϯόʔδϣϯʹ࠷దԽ
    w จࣈͷΈͰߏ੒ɺݪ৭Λଟ༻ͨ͠ɺա౓ʹ໨ΛҾ͘Χόʔը૾
    w Χοί΍ه߸౳ΛؚΜͩ޿ࠂͷΑ͏ͳλΠτϧจ
    ‣ ݸผ࠷దͨ݁͠ՌɺϢʔβΛࣦ๬ͤͯ͞͠·͏
    ϢʔβͷॳճମݧΛकΔ
    

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15. ©2019 Wantedly, Inc.
    ʮΘ͘Θ͘͢ΔΑ͏ͳืू͕ฒΜͰ͍Δ͔ʁʯ
    w ʮίϯςϯπɾΫΦϦςΟɾΨΠυϥΠϯʯΛ༻ҙ
    w γεςϜͱϚχϡΞϧͷ྆ํͰΧόʔը૾ͱ಺༰ΛνΣοΫ
    w αΠτɾΞϓϦ಺ͰͷݕࡧϥϯΫ͕Լ͕Δ৔߹΋
    w 'BDFCPPL޿ࠂɺ(PPHMFݕࡧɺ"JSCOCͷϨϏϡʔͳͲͱಉ͡ߟ͑ํ
    ‣ Ϣʔβͷظ଴ʹԠ͑Δ͜ͱͰɺશମ࠷దΛ࣮ݱ͢Δ
    ϢʔβͷॳճମݧΛकΔ
    

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19. ©2019 Wantedly, Inc.
    ͭͳ͕Γͷ͋Δׂ߹ະຬ
    ΤϯτϦʔ࣌఺Ͱͷࣾһͱͷ࣍ɾ࣍ͷͭͳ͕Γ
    

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20. ©2019 Wantedly, Inc.
    ͭͳ͕Γ͸ΩοΧέ
    w ͭͳ͕Γͷ͋Δืूͷਪન
    w ͭͳ͕Γ͕ʮԠԉʯ͍ͯ͠Δ͜ͱʹΑΔ৴པ
    େ੾ͳͷ͸Ϗδϣϯͩͬͨ
    w ਓ͸8IZʹڞײ
    w ҙٛʹΑΔಈػ͚ͮ
    w 8IZ)PX8IBUϑΥʔϚοτͷಋೖ
    ʮιʔγϟϧϦΫϧʔςΟϯάʯ͔Βʮڞײ࠾༻ʯ΁
    Simon Sinek, “How great leaders inspire action”
    https://startwithwhy.com/commit/the-golden-circle
    2012೥5݄ʹԠԉػೳ͸ʮൃݟʯ͞Εͨ
    

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21. ©2019 Wantedly, Inc.
    ʮγΰτͰίίϩΦυϧਓΛ;΍͢ʯ
    ݱࡏͷϛογϣϯ΁ͷચ࿅Խ
    

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22. ©2019 Wantedly, Inc.
    /VNCFSPG$MJFOUT
    3
    2012
    30,000
    companies
    

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23. ©2019 Wantedly, Inc.
    ౰࣌ͷ໊࢒
    

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24. ϖʔδλΠτϧ ϖʔδαϒλΠτϧ
    ©2018 Wantedly, Inc.
    2012
    

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26. ϖʔδλΠτϧ ϖʔδαϒλΠτϧ
    ©2018 Wantedly, Inc.
    2016
    

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27. ©2019 Wantedly, Inc.
    ΢ΥϯςουϦʔͷٯઆ
    Wantedly’s Paradox
    

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29. ©2019 Wantedly, Inc.
    ·ͩੈͷதͷଟ͘ͷਓ͸࢓ࣄʹωΨςΟϒ
    w ಇ͖ͨ͘ͳ͍
    w ָͯ͠Ք͍͗ͨ
    ೉͍͠՝୊ͷ΄͏͕؆୯ʁ
    

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30. ©2019 Wantedly, Inc.
    ࠾༻୲౰ऀ͔ΒͷϑΟʔυόοΫʹৼΓճ͞Εͳ͍
    w ࠷ॳͷ೥͸ϑϧλΠϜͷηʔϧεઐ೚ऀ͸͍ͳ͔ͬͨ
    w શһ͕ηʔϧεΛ΍ͬͯΈͯɺސ٬ͱ࿩Λ͢Δ
    w ҰํͰɺཁ๬ʹ͸௚઀Ԡ͑ͣɺૣ͗͢Δ࠷దԽΛආ͚Δ
    ‣ ΄Μͱ͏ͷՁ஋Ͱ͋Δʮ͍͍ग़ձ͍ͷ૿Ճʯʹؔ܎ͳ͍͜ͱ͸΍Βͳ͍
    ηʔϧεɾΧελϚʔαΫηεͷΈͳ͞Μͷڠྗͱཧղ͕͋ͬͯ͸͡Ί࣮ͯݱͰ͖Δ͜ͱͰ͢
    
    ސ٬ࣗ਎΋෼͔͍ͬͯͳ͍ʁ
    

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31. ©2019 Wantedly, Inc.
    ࠾༻ͷͨΊʹ࠾༻બߟɾ໘઀Λͯ͠͸͍͚ͳ͍
    w ·ͣ͸ग़ձ͓ͬͯ࿩͍ͯͩ͘͠͞ɻϓϩϙʔζͷલʹσʔτ͔Βɻ
    w ؤுͬͯӡ༻ʹ࣌ؒΛ͔͚ɺڞײͰϑΝϯܗ੒Λ͢ΔϓϥοτϑΥʔϜ Ϗδωε4/4
    ͩͬͨɻ
    ਓࡐܥେखاۀͩͱؾ͔ͮͳ͔ͬͨ
    w େاۀ͸࠾༻༧ࢉ͕͋ͬͯɺ޻਺Λ୹ॖ͍ͨ͠ͱࢥ͍ͬͯΔɻ
    w ౰࣌ελʔτΞοϓͷϚʔέοτ͸೔ຊͰ͸খ͔ͬͨ͞ɻ
    w ελʔτΞοϓ͸ັྗΛ఻͑Δखஈ͕ͳ͔ͬͨɻ
    w νʔϜʹਓࡐۀքग़਎ऀ͕͍ͳ͍͜ͱͰ࣮ߦͰ͖ͨɻ
    ෆ߹ཧͳΞΠσΞͷ΄͏͕߹ཧతʁ
    

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32. ©2019 Wantedly, Inc.
    ϦΫϧʔτϝϯτɾϚʔέςΟϯά͸
    ͍·΍ৗࣝʹͳΓͭͭ͋Δ
    

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33. ©2019 Wantedly, Inc.
    ੌ͘γϯϓϧͩͬͨ
    ैདྷͷ࠾༻
    Application
    = ΤϯτϦ
    Selection
    = ຊબߟ
    Hire = ࠾༻
    Recruiting
    બߟ͔Β಺ఆঝ୚·Ͱ
    

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34. ©2019 Wantedly, Inc.
    Consideration
    = ݕ౼
    Wantedly Admin ͸Lead Generation ͱNurturing ʹಛԽͨ͠αʔϏε
    Awareness = ೝ஌
    Interest = ڵຯ
    Engage
    Soft Selection
    = બߟ
    BlogɺSNSɺಈըɺ
    ΠϕϯτɺPRɺ޿ࠂ
    ΦϯϘʔσΟϯά͔Β
    ఆணɺ׆༂·Ͱ
    Lead
    Generation
    Lead
    Nurturing Recruiting
    ৄࡉ৘ใͷఏڙɺ
    ݸผͷϑΥϩʔΞοϓʢձ͏ɺݸผΠϕϯτʣ
    બߟ͔Β಺ఆঝ୚·Ͱ
    Application
    = ΤϯτϦ
    Selection
    = ຊબߟ
    Hire = ࠾༻
    Employee
    Success
    

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36. ©2019 Wantedly, Inc.
    ࠷ޙʹ
    Message
    

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37. ©2019 Wantedly, Inc.
    “When you grow up, you tend to get told that the world is the
    way it is and your life is just to live your life inside the world,
    try not to bash into the walls too much, try to have a nice
    family life, have fun, save a little money.
    That’s a very limited life. Life can be much broader, once
    you discover one simple fact, and that is everything around
    you that you call life was made up by people that were no
    smarter than you. And you can change it, you can influence
    it, you can build your own things that other people can use.
    Once you learn that, you’ll never be the same again.”
    From the Documentary Film “Steve Jobs: Secrets of Life”
    https://youtu.be/kYfNvmF0Bqw
    

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38. ©2019 Wantedly, Inc.
    2VFTUJPOT
    

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