Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
J480/580 Networked Publics + Comm Theory
Search
Kelli Matthews
January 13, 2020
Education
0
73
J480/580 Networked Publics + Comm Theory
January 13, 2020
Kelli Matthews
January 13, 2020
Tweet
Share
More Decks by Kelli Matthews
See All by Kelli Matthews
iPhone Photography 101 (2022)
kellimatthews
0
32
REAL Oregon Presentation: Strategic Communications
kellimatthews
0
27
Earned Media: Willamette Valley Wineries Association Training
kellimatthews
0
47
Farwest_Conference_2022_Social_Digital_Strategy.pdf
kellimatthews
0
41
Digital Dirt
kellimatthews
0
64
SOJCssm Spring 2021 Syllabus
kellimatthews
0
60
Sample Social Media Audit - Real Estate Company (Oregon)
kellimatthews
0
240
J480/580: Social Network Analysis
kellimatthews
1
180
Social Media Content Planning
kellimatthews
1
61
Other Decks in Education
See All in Education
GOVERNOR ADDRESS:2025年9月29日合同公式訪問例会:2720 Japan O.K. ロータリーEクラブ、2025年10月6日卓話:藤田 千克由 氏(国際ロータリー第2720地区 2025-2026年度 ガバナー・大分中央ロータリークラブ・大分トキハタクシー(株)顧問)
2720japanoke
0
260
Google Gemini (Gem) の育成方法
mickey_kubo
2
120
登壇未経験者のための登壇戦略~LTは設計が9割!!!~
masakiokuda
3
710
20250910_エンジニアの成長は自覚するところから_サポーターズ勉強会
ippei0923
0
280
社外コミュニティの歩き方
masakiokuda
2
200
フィードバックの伝え方、受け身のココロ / The Way of Feedback: Words and the Receiving Heart
spring_aki
1
160
Master of Applied Science & Engineering: Computer Science & Master of Science in Applied Informatics: Artificial Intelligence and Data Science
signer
PRO
0
820
中間活動報告会 人材育成WG・技術サブWG / 20250808-oidfj-eduWG-techSWG
oidfj
0
720
”育てる”から”育つ”仕組みへ!スクラムによる新入社員教育
arapon
0
160
Présentation_2nde_2025.pdf
bernhardsvt
0
240
今の私を形作る4つの要素と偶然の出会い(セレンディピティ)
mamohacy
2
100
ROSConJP 2025 発表スライド
f0reacharr
0
230
Featured
See All Featured
Music & Morning Musume
bryan
46
6.8k
Into the Great Unknown - MozCon
thekraken
40
2.1k
The Myth of the Modular Monolith - Day 2 Keynote - Rails World 2024
eileencodes
26
3.1k
Being A Developer After 40
akosma
91
590k
Refactoring Trust on Your Teams (GOTO; Chicago 2020)
rmw
35
3.2k
Embracing the Ebb and Flow
colly
88
4.8k
Save Time (by Creating Custom Rails Generators)
garrettdimon
PRO
32
1.6k
Designing Experiences People Love
moore
142
24k
Connecting the Dots Between Site Speed, User Experience & Your Business [WebExpo 2025]
tammyeverts
9
580
Six Lessons from altMBA
skipperchong
28
4k
Build your cross-platform service in a week with App Engine
jlugia
232
18k
Sharpening the Axe: The Primacy of Toolmaking
bcantrill
45
2.5k
Transcript
None
Properties of Networked Publics 1. Persistence 2. Replicability 3. Searchability
4. Scalability 5. (de)Locatability
Persistence
Replicability
Scalability
Delocatability
Three Dynamics Invisible Audiences Collapsed Context Blurring of Public &
Private http://www.danah.org/papers/talks/PennState2009.html
diffusion of innovation the process by which an innovation is
communicated through certain channels over time among the members of a social system
diffusion of innovation the process by which an innovation is
communicated through certain channels over time among the members of a social system
diffusion of innovation the process by which an innovation is
communicated through certain channels over time among the members of a social system
diffusion of innovation the process by which an innovation is
communicated through certain channels over time among the members of a social system
diffusion of innovation the process by which an innovation is
communicated through certain channels over time among the members of a social system
None
None
Innovators & Early Adopters Tend To Be… • Younger •
Better Educated • More Affluent • Better Connected • Extroverts • Willing to Take Risks
What innovations get adopted? • Advantage • Compatibility • Complexity
• Trialability • Observability
Advantage Compatibility Complexity Trialability Observability
Advantage Compatibility Complexity Trialability Observability
Advantage Compatibility Complexity Trialability Observability
uses & gratifications what are your Us and Gs?
uses & gratifications Social interaction Passing Time Information Habit Entertainment
traditional Inclusion Affection Relaxation Control interpersonal Time shifting Meeting other people new media Playfulness Choice Connectedness Information Collection Reciprocal Communication interactivity
interactivity, demassification, hypertextuality, asynchroneity, and interpersonal aspects of mediated communication
challenges for U&G