How to succeed in API economy?

Transcript

1. Jarkko Moilanen – APItalist, PhD I help to ignite new digital services & platforms in API economy. PhD (3D printing Peer Production) Full-stack API Economy house – APInf Oy – apinf.com How to succeed in API economy?
2. Data is the new oil… currency… and so on.
3. API – Data – Platform Economy Data sets Function APIs Data APIs Partner APIs Internal APIs Markets Scalability DATA ECONOMY API ECONOMY PLATFORM ECONOMY App developer
5. Key elements of success API as product – mindset ➔ Company strategy & business models Understand customer needs ➔ App developer & managers Provide service development focused APIs + data ➔ Freetier 3x times more customers Manage data and APIs ➔ Ready-made open source solutions (APInf & CKAN)
6. API as product mindset
7. API as product ➔ Company strategy decision – Amazon as an example ➔ Business reasons first – business model ➔ Developer focused but remember managers as well ➔ Clear plans with freetier, 3x times more paying customers ➔ API has a lifecycle and management ➔ Polished easy to onboard and use API (SDKs as packages) ➔ Utilize cloud platforms in distribution (Amazon as primary)
8. APIOps® Cycles methodology ➔ CC licensed open material ➔ Development managed by APIOps community ➔ Cycles.apiops.net
9. Understand customer needs
10. Data - fuel for apps and services Data sets - Low barrier APIs – open or commercial (free-tier) ➔ Importance of API DX is not understood ➔ Data API ➔ Functional API
11. Functional API ➔ They provide much needed functionality for developers and integrators. ➔ Function APIs can save developers time when building their applications by providing needed functionality immediately, cost effectively, and with functionality that would otherwise be impossible without an API. More often another reason is not to give direct access to raw data for business reasons
12. Understand & support the whole package
13. To make money with APIs Understand and utilize developer scene Here’s a crash course to get you started
15. Full-stack API Economy house – APInf Oy Performance, API as product Majority Ruthless Ease of use, self-service €€€€€ ”The whale”
16. Full-stack API Economy house – APInf Oy Community driven (local) Early adopters Your beta testers – get ready for ”whales” Help you cross the chasm (APIOps)
17. Full-stack API Economy house – APInf Oy Forgiving Innovators Window to the future, strategy tool Participatory
18. Tampere Helsinki Budapest Copenhagen Atlanta (US) … APIops.net 400+ Technical API enthusiasts Growing fast!
19. Provide service development focused APIs + data
20. Opportunities Data Data API Dataset Data Function API 10% 10% 80% Provide functions over API, processed information, towards block programming Support application logic building – not just provide data Provide freetier (with APIs) – 3x more paying customers Use API management for outbound APIs - non-functional features Use standards based scalable practices
21. Manage data and APIs
22. API Management Do not build from scratch ➔ Lots of alternatives in the market, some open source, some partially oen source Saas vs on-premise – calculate costs ➔ SaaS – easy and fast, suitable for SMEs ➔ On-premise – for larger companies or high traffic APIs Non-Functional features ➔ API portal ➔ API key management ➔ User management ➔ Rate limiting ➔ Authentication ➔ Monitoring & dashboard ➔ Documentation
23. Key elements of success API as product – mindset ➔ Company strategy & business models Understand customer needs ➔ App developer & managers Provide service development focused APIs + data ➔ Freetier 3x times more customers Manage data and APIs ➔ Ready-made open source solutions (APInf & CKAN)
24. APInf Oy Open Source API management product – DX focus ➔ Multiproxy support - eMQ, API Umbrella, Proxy42 – in future more ➔ Multiprotocol (SOAP, REST, Websocket, Stomp, CoAP, TCP, MQTT) ➔ SaaS (freetier of 250 000 API calls / month), on-premise, firmware (raspberry) ➔ In Docker containers, 100% open source ➔ APIbot – 24/7 API Chatbot support Smart City platform - FIWARE APItalists – API strategy & smart city consultancy Standardized API value chain automation – APIOps community Full-stack API Economy house Finland (Tampere), India, Ukraine and Brazil Tampere, Helsinki, Budapest, Atlanta (GA), Copenhagen...