The Library Interface and the Business of UX

Transcript

1. The  Library  Interface  and  the     Business  of  User  Experience Michael  Schofield  |  LibUX
2. Hi.  I’m  Michael! Good  to  meet  you.
3. —  Tom  Goodwin
4. —  Tom  Goodwin Uber,  the  world’s  largest  taxi  company,  owns  no  vehicles.
5. —  Tom  Goodwin Uber,  the  world’s  largest  taxi  company,  owns  no  vehicles.  Facebook,  the   world’s  most  popular  media  owner,  creates  no  content.
6. —  Tom  Goodwin Uber,  the  world’s  largest  taxi  company,  owns  no  vehicles.  Facebook,  the   world’s  most  popular  media  owner,  creates  no  content.  Alibaba,  the   most  valuable  retailer,  has  no  inventory.
7. —  Tom  Goodwin Uber,  the  world’s  largest  taxi  company,  owns  no  vehicles.  Facebook,  the   world’s  most  popular  media  owner,  creates  no  content.  Alibaba,  the   most  valuable  retailer,  has  no  inventory.  And  Airbnb,  the  world’s  largest   accommodation  provider,  owns  no  real  estate.
16. —  Ben  Thompson The  critical  differentiator  is  the  user  experience.
17. —  Ben  Thompson The  critical  differentiator  is  the  user  experience.  “Companies  that  win   the  user  experience  can  generate  a  virtuous  cycle  where  their   ownership  of  consumers/users  attracts  suppliers  which  improves  the   user  experience.”
22. Ben  Thompson  |  stratechery.com
23. Ben  Thompson  |  stratechery.com
32. Oops. Well, you get the idea.
33. Pretend!
37. WHAT IS THE ? USER EXPERIENCE Y
38. Business  that  invest  in  a  superior  customer  service   •  14.4%  more  customers  willing  to  purchase  the  product Adobe.com/enterprise/pdfs/Forrester_Best_Prac_In_User_Exp.pdf
39. Business  that  invest  in  a  superior  customer  service   •  14.4%  more  customers  willing  to  purchase  the  product   •  15.8%  fewer  customers  willing  to  consider  doing   business  with  a  competitor Adobe.com/enterprise/pdfs/Forrester_Best_Prac_In_User_Exp.pdf
40. Business  that  invest  in  a  superior  customer  service   •  14.4%  more  customers  willing  to  purchase  the  product   •  15.8%  fewer  customers  willing  to  consider  doing   business  with  a  competitor   •  16.6%  more  customers  likely  to  recommend  their   product  or  services Adobe.com/enterprise/pdfs/Forrester_Best_Prac_In_User_Exp.pdf
41. Ben  Thompson  |  stratechery.com
43. UX IS GOOD BUSINESS
44. —  and  that  is  especially  true  for  services  that  interface   between  the  customer  and  the  product.
45. —  and  that  is  especially  true  for  services  that  interface   between  the  customer  and  the  product. patron
46. Thank  you Michael  Schofield  |  LibUX