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Pitching Design Media
linyee
March 20, 2012
Design
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99
Pitching Design Media
Presentation for IDSA Chicago / IHHS 2012
linyee
March 20, 2012
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Transcript
Tuesday, March 20, 2012
Tuesday, March 20, 2012
Tuesday, March 20, 2012
Tuesday, March 20, 2012
Tuesday, March 20, 2012
Tuesday, March 20, 2012
7 Tuesday, March 20, 2012
8 Tuesday, March 20, 2012
9 WHAT’S THE SECRET? Tuesday, March 20, 2012
10 Tuesday, March 20, 2012
11 PRESS RELEASE and the MEDIA ASSETS Tuesday, March 20,
2012
12 FIVE QUESTIONS BEFORE YOU START TYPING 1. Why should
anyone care? 2. What sets my product apart? 3. What is the problem? 4. Where’s the story? 5. What are the innovations? Tuesday, March 20, 2012
13 Tuesday, March 20, 2012
14 IT’S HERE! Tuesday, March 20, 2012
15 IT’S HERE! IT’S AWESOME! Tuesday, March 20, 2012
16 IT’S HERE! IT’S AWESOME! WE’RE AWESOME! Tuesday, March 20,
2012
17 ...AND HERE’S WHERE TO GO FOR MORE INFO. Tuesday,
March 20, 2012
18 Tuesday, March 20, 2012
19 Tuesday, March 20, 2012
20 Tuesday, March 20, 2012
21 Tuesday, March 20, 2012
22 Tuesday, March 20, 2012
23 Tuesday, March 20, 2012
24 Tuesday, March 20, 2012
25 1. LABEL - SuperProduct_view_color.jpg 2. LESS IS MORE -
> 1000px wide at 72dpi 3. FILE TRANSFER SERVICES Tuesday, March 20, 2012
26 Tuesday, March 20, 2012
27 Tuesday, March 20, 2012
28 Tuesday, March 20, 2012
29 Tuesday, March 20, 2012
30 Tuesday, March 20, 2012
31 BUT THERE IS ANOTHER WAY... Tuesday, March 20, 2012
32 Tuesday, March 20, 2012
Tuesday, March 20, 2012
Tuesday, March 20, 2012
35 BEAUTY OF THE DESIGN PROCESS 1. The Nutshell 2.
The Brief 3. The Intent 4. The Process 5. The Value Tuesday, March 20, 2012
Tuesday, March 20, 2012
Tuesday, March 20, 2012
Tuesday, March 20, 2012
Tuesday, March 20, 2012
40 Tuesday, March 20, 2012
41 Thanks. www.core77.com www.core77designawards.com linyee@core77.com twitter: @core77 facebook.com/core77 Tuesday, March
20, 2012