How specific and seemingly minor design decisions influence UX and effectiveness
COVER SLIDE WUTSUBTITLE ALL THE THINGSDESIGNIS IN THEDETAILSHow Decisions Shape Communication
View Slide
@marktimemediaHI, I’M MICHELLE@marktimemediai do design forprint&web&wordpress
@marktimemediaLOTS OF WORK GOES INTOBUILDING AWEBSITE
@marktimemediaRESEARCHPERSONASBRANDINGCONTENTDEVELOPMENTSEODESIGN
@marktimemediaDON’T STUMBLE AT THEFINISH LINE
@marktimemediaHOW DO PEOPLEUSE THE WEB?
@marktimemediaA PAMPHLET?Flickr: bunchofpants
@marktimemediaIRL: A BILLBOARD @60MPHFlickr: moominsean
@marktimemediaCAREFUL CONSIDERATION?
@marktimemediaIRL: “SATISFICING”Flickr: CarbonNYC
@marktimemediaHOW CAN WEHELP?
@marktimemediaENABLE PEOPLETO MAKE GOODDECISIONS
@marktimemediaSELF-EVIDENTFlickr: boeke
@marktimemediaSELF-EXPLANATORYFlickr: ManWithAToyCamera
@marktimemediaELIMINATE QUESTION MARKSFlickr: Leo ReynoldsWait, what doesTHAT do?
@marktimemediaHOW CAN DESIGNDO THIS?
@marktimemediaGOOD DESIGN ISINVISIBLE.IT DOESN’T GET IN THE WAY.
@marktimemediaGETTING IN THE WAY
@marktimemediaTHE RESULTFlickr: quinn.anya*MandatoryWordCampCat Picture
@marktimemedia“MINOR” DECISIONS MAKE AHUGE IMPACT
@marktimemediaHOW CAN YOURDESIGN GET OUTOF THE WAY?
@marktimemediaVISUALHIERARCHY
@marktimemediaWRITE FOR SCANNING
@marktimemediaGROUPING TITLES
@marktimemediaPROXIMITY & HIERARCHY
@marktimemediaGROUPING &ASSOCIATION
@marktimemediaWHAT CONTROLS THIS?
@marktimemediaPROXIMITY
@marktimemediaCOLOR/SHAPE
@marktimemediaSIGNIFIERS
@marktimemediaCLICKABILITY
@marktimemediaTHE PROBLEM WITH FLAT DESIGN
@marktimemediaUSING COLOR WISELY
@marktimemediaUSINGDESIGNPATTERNS
@marktimemediaESTABLISHED PATTERNS
@marktimemedia
COVER SLIDE WUTSUBTITLE ALL THE THINGSQUESTIONS?Michelle Schulp[email protected]@marktimemediabit.ly/design-details