いまさらだけど「良い通知」について考えてみた

「ROPPONGI.swift 第1回」で使った資料です。
https://visits.connpass.com/event/78975/

Transcript

1. ͍·͞Β͚ͩͲ ʮྑ͍௨஌ʯʹ͍ͭͯߟ͑ͯΈͨ Hiroki Matsue Housmart Inc. Feb 23, 2018 ROPPONGI.swift ୈ1ճ
2. Hiroki Matsue (@macs_6) Swift/Ruby/Docker !
4. ͜Μͳ͜ͱ͋Γ·ͤΜ͔
5. ΞϓϦϢʔβʔʰ௨஌ΛࢭΊ͍ͨΜͰ͕͢ʱ
6. Ͳ͏ͨ͠Βʮྑ͍௨஌ʯʹͰ͖Δͷ
7. ྑ͘ͳ͍௨஌ʁ ! • རݾతʁ • ԡ͠ചΓʁ
8. ڵຯͷແ͍΋ͷ͕සൟʹདྷͨΒݏ
9. Ϣʔβʔ͸ʮ˓˓͍ͨ͠ʯ͔Β ΞϓϦΛೖΕͯ͘ΕͯΔ
10. ʮ঎඼Λങ͍͍ͨʯ =>ʮൃചͨ͠Β஌Γ͍ͨʯ ͱ͔ ʮμΠΤοτ͍ͨ͠ʯ =>ʮه࿥Λ๨Εͳ͍Α͏ʹ͍ͨ͠ʯ
11. ڵຯͷ͋ΔਓʹૹΔ
12. ڵຯ͕͋ͬͨͷ͔֬ೝ͢Δ ܭଌ΋େࣄ
13. ௨஌ɺܭଌͷ࣮૷͸஍ຯ
14. ϓογϡ௨஌ΛૹΔϢʔβʔΛߜΔ + ܭଌ SDKΛೖΕͯɺϢʔβʔ৘ใΛΠϯϙʔτͯ͠ɺ ͳΔ΂ָ͘ʹղܾ !
15. ΋͠σεΫτοϓͰ΋࢖͑ΔαʔϏεͩͱʁ
16. [࣭໰] ୲౰͍ͯ͠ΔαʔϏε͕WebͱωΠ ςΟϒΞϓϦʹରԠ͍ͯ͠Δํʁ
17. Ϣʔβʔ͕ΫϩεσόΠεͰ࢖͏ ʮ௨஌ʯ͸2ͭ
18. • ϓογϡ௨஌ • ϝʔϧ (͋ͱWebϓογϡ)
19. PMʰϝʔϧ͔Β΋ΞϓϦΛ։͚ΔΑ͏ʹ σΟʔϓϦϯΫͷ࣮૷Λ͓ئ͍͠·͢ʱ
20. σΟʔϓϦϯΫ
21. iOSͷ2ͭͷσΟʔϓϦϯΫ • Custom URL Scheme example:// • Universal Links https://example.com/
22. ϝʔϧʹexample://Λ࢖͏ͱ σεΫτοϓ͔Β։͚ͳ͍
23. ͳͷͰUniversal LinksΛ࢖͏
24. ৼΓฦΓ • ʮྑ͍௨஌ʯ͸ૹΔର৅͕ߜΒΕ͍ͯΔ • ʮྑ͍௨஌ʯ͸ܭଌʹΑΓࢧ͑ΒΕ͍ͯΔ
25. ʮྑ͍௨஌ʯͷͨΊʹ ͪΌΜͱܭଌͯ͠PDCAճ͍ͨ͠
26. ࠓ·ͰͷWeb։ൃͳΒ • Mailgun • Sendgrid πʔϧΛೖΕͯΫϦοΫܭଌΛ༗ޮʹͯ͠׬ྃ
27. ͱࢥ͍͖΍ɾɾ ΫϦοΫܭଌʹผυϝΠϯΛ࢖͏ͱ Universal Links͕ൃಈ͠ͳ͍
28. ࢓ํͳ͍ͷͰ ΍ͬͺΓCustom URL Scheme?
29. ྫ͑͹ɺϝϧΧϦͷݕࡧ৚݅อଘͨ࣌͠ͷϝʔϧ WebΛ։͍ͯɺ௚ޙʹ Custom URL SchemeͰΞϓϦʹભҠ
30. Custom URL Scheme + ܭଌ Pros • طଘͷWebܭଌͰղܾग़དྷΔ Cons • WebϖʔδΛҰ౓։͘ඞཁ͕͋Δ • ભҠલʹ֬ೝΞϥʔτ͕ग़ΔͷͰλοϓ͕૿͑Δ • ϝʔϧʹ໭ΔͱWebը໘͕࢒ͬͯΔ
32. ΞϓϦΛ։͘εςοϓ͕গͳ͍ํ͕ʮྑ͍௨஌ʯ
33. • ʮྑ͍௨஌ʯ͸ૹΔର৅͕ߜΒΕ͍ͯΔ • ʮྑ͍௨஌ʯ͸ܭଌʹΑΓࢧ͑ΒΕ͍ͯΔ • ʮྑ͍௨஌ʯ͸ͳΊΒ͔ʹΞϓϦʹભҠͰ͖Δ
34. ʮྑ͍௨஌ʯͷͨΊʹ ΍ͬͺΓUniversal LinksΛ࢖͍͍ͨ
35. Universal Links + ܭଌ Pros • Ϣʔβʔ͸ϫϯλοϓͰର৅ΞϓϦΛ։͚Δ • Կ͔͸։͚Δ(Πϯετʔϧ͞Ε͍ͯͳ͚Ε͹Web൛΁) Cons • ୹ॖURL౳ͰυϝΠϯ͕ҟͳΔͱൃಈ͠ͳ͍ • ܭଌ͢Δʹ͸ࣗ෼ͷυϝΠϯ಺ͰରԠ͕ඞཁ
36. ϝʔϧ௨஌͕ඞཁͳ৔߹ͷΫϦοΫܭଌ • αʔόʔαΠυ: URLʹύϥϝʔλΛ෇༩ • iOSΞϓϦ: URLʹؚ·ΕΔύϥϝʔλΛղऍͯ͠ه࿥ • AndroidΞϓϦ: URLʹؚ·ΕΔύϥϝʔλΛղऍͯ͠ه࿥ ΋͠σʔλͷอଘઌ͕·ͩແ͍ͳΒKeen IO΋Φεεϝ
37. iOSͰܭଌ͢Δ৔߹ func trackEmailClick(url: URL) -> URL { var properties = [String: Any]() properties["url"] = url.absoluteString properties["category"] = category properties["position"] = position properties = appendGlobalProperties(properties: properties) // Send to somewhere return removeTrackingParameters(url: url) }
38. RailsͰϝʔϧૹΔ৔߹ class ApplicationMailer < ActionMailer::Base include MailClickTracker end module MailClickTracker def mail(*args, &block) mail = super category = category(mail) new_body_source = '' position = 0 mail.body.raw_source.each_line do |line| url_match = line.match(/href\s*=\s*["|'](#{Settings.site_url}[^"^']*)["|']/) new_body_source << line and next if url_match.blank? url_str = url_match[1].to_s new_url_str = set_params(url_str, category) new_body_source << line.sub(url_str, new_url_str) end mail.body.raw_source.replace(new_body_source) mail end end
39. σʔλͷεΩʔϚྫ { "category": "string", "position": "string", "url": "string", "app_version": "string", "device_name": "string", "created_at": "datetime", "os_version": "string", "platform": "string", "user_id": "num" }
40. Universal Linksͷॲཧ࣌ʹ ه࿥͢Δ͚ͩͳͷͰγϯϓϧ
41. ʮྑ͍௨஌ʯͷͨΊͷܭଌͱભҠ
42. ϚʔέλʔɺΞϓϦɺαʔόʔαΠυͰڠྗ͢Δ ͱʮྑ͍௨஌ʯʹۙͮ͘ (·ͨ͸৭ʑ΍ΔϚϯ) https://speakerdeck.com/jumbo_ken/liang-osyarumantoiuxuan-ze
43. ·ͱΊ
44. ·ͱΊ • ʮྑ͍௨஌ʯ͸ૹΔର৅͕ߜΒΕ͍ͯΔ • ʮྑ͍௨஌ʯ͸ܭଌʹΑΓࢧ͑ΒΕ͍ͯΔ • ʮྑ͍௨஌ʯ͸ͳΊΒ͔ʹΞϓϦʹભҠͰ͖Δ ܭଌͯ͠ɺUniversal LinksΛద੾ʹ࢖͓͏
45. Custom URL Scheme Universal Links ΞϓϦભҠ࣌ͷ֬ೝ Ξϥʔτ͕ෆཁ × ◦ URL୹ॖͰͷܭଌ - × <=ରԠͰ͖Δ ΞϓϦ͕ͳͯ͘΋ಈ ࡞͢Δ × ◦
46. Thanks