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Lightning talk on Information Architecture
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Monique Dubbelman
June 15, 2017
Design
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Lightning talk on Information Architecture
My lightning talk on Information Architecture on WordCamp Europe in Paris, 16 June 2017
Monique Dubbelman
June 15, 2017
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Transcript
THE IMPORTANCE OF INFORMATION ARCHITECTURE MONIQUE DUBBELMAN //@BOEMEDIA
MONIQUE DUBBELMAN @BOEMEDIA 1971 2007 2011
WHAT IS IT?
None
Because you don’t see it DOESN’T MEAN IT ISN’T IMPORTANT
Because you don’t see it DOESN’T MEAN IT ISN’T IMPORTANT
Because you don’t see it DOESN’T MEAN IT ISN’T IMPORTANT
None
None
WHAT ARE YOU BUILDING?
Information architecture makes INFORMATION FINDABLE & UNDERSTANDABLE
Basic concepts of IA Image: Ursus Wehrli
INFORMATION STRUCTURING ORGANISING LABELING
INFORMATION STRUCTURING ORGANISING LABELING
INFORMATION STRUCTURING ORGANISING LABELING
INFORMATION STRUCTURING ORGANISING LABELING
FINDING & MANAGING
WHY IS IT IMPORTANT?
The information GAP
AI context content users IA
AI context content users IA
AI context content users business goals, funding, politics, culture, technology,
resources and constraints IA
AI context content users business goals, funding, politics, culture, technology,
resources and constraints IA
AI context content users business goals, funding, politics, culture, technology,
resources and constraints audience, tasks, needs, information seeking behaviour, experience IA
AI context content users business goals, funding, politics, culture, technology,
resources and constraints audience, tasks, needs, information seeking behaviour, experience IA
AI context content users business goals, funding, politics, culture, technology,
resources and constraints documents, data types, content objects, volume, existing structure audience, tasks, needs, information seeking behaviour, experience IA
Context Mission, Vision Strategy
Content Ownership Format Structure Metadata Volume Dynamism
Users
You are NOT your user
GOOD IA
AI context content users IA
Users: the ultimate judge
Users: the ultimate judge
https://www.optimalworkshop.com
Navigation Stress Test http://instone.org/navstress
RESISTANCE
STRATEGY
RESOURCES WordPress TV search information architecture More on www.boemedia.nl/resources Twitter
@boemedia
None