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Lightning talk on Information Architecture

Lightning talk on Information Architecture

My lightning talk on Information Architecture on WordCamp Europe in Paris, 16 June 2017

Monique Dubbelman

June 15, 2017
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  1. THE IMPORTANCE OF
    INFORMATION
    ARCHITECTURE
    MONIQUE DUBBELMAN //@BOEMEDIA

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  2. MONIQUE DUBBELMAN
    @BOEMEDIA
    1971 2007 2011

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  3. WHAT
    IS IT?

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  5. Because you don’t see it
    DOESN’T MEAN IT ISN’T IMPORTANT

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  6. Because you don’t see it
    DOESN’T MEAN IT ISN’T IMPORTANT

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  7. Because you don’t see it
    DOESN’T MEAN IT ISN’T IMPORTANT

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  10. WHAT ARE
    YOU BUILDING?

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  11. Information architecture makes
    INFORMATION
    FINDABLE
    &
    UNDERSTANDABLE

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  12. Basic concepts of IA
    Image: Ursus Wehrli

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  13. INFORMATION STRUCTURING
    ORGANISING LABELING

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  14. INFORMATION STRUCTURING
    ORGANISING LABELING

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  15. INFORMATION STRUCTURING
    ORGANISING LABELING

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  16. INFORMATION STRUCTURING
    ORGANISING LABELING

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  17. FINDING

    &
    MANAGING

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  18. WHY IS IT
    IMPORTANT?

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  19. The
    information
    GAP

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  20. AI
    context
    content users
    IA

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  21. AI
    context
    content users
    IA

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  22. AI
    context
    content users
    business goals, funding,
    politics, culture,
    technology, resources
    and constraints
    IA

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  23. AI
    context
    content users
    business goals, funding,
    politics, culture,
    technology, resources
    and constraints
    IA

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  24. AI
    context
    content users
    business goals, funding,
    politics, culture,
    technology, resources
    and constraints
    audience, tasks, needs,
    information seeking
    behaviour, experience
    IA

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  25. AI
    context
    content users
    business goals, funding,
    politics, culture,
    technology, resources
    and constraints
    audience, tasks, needs,
    information seeking
    behaviour, experience
    IA

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  26. AI
    context
    content users
    business goals, funding,
    politics, culture,
    technology, resources
    and constraints
    documents, data types,
    content objects, volume,
    existing structure
    audience, tasks, needs,
    information seeking
    behaviour, experience
    IA

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  27. Context
    Mission, Vision
    Strategy

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  28. Content
    Ownership
    Format
    Structure
    Metadata
    Volume
    Dynamism

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  29. Users

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  30. You are
    NOT
    your user

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  31. GOOD
    IA

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  32. AI
    context
    content users
    IA

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  33. Users: the ultimate judge

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  34. Users: the ultimate judge

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  35. https://www.optimalworkshop.com

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  36. Navigation Stress Test
    http://instone.org/navstress

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  37. RESISTANCE

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  38. STRATEGY

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  39. RESOURCES
    WordPress TV
    search information architecture
    More on www.boemedia.nl/resources
    Twitter
    @boemedia

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