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Personalized Chatbot with Mautic

Personalized Chatbot with Mautic

Personalized Chatbot with Mautic - MautiCon 2020

Mohit Aghera

November 17, 2020
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  1. 2 axelerant.com Prateek Jain Director, Consulting & Acquia Services mr_prateekjain

    prateekjain prateekjain87 Mohit Aghera Technical Architect mohit_rocks mohit-rocks mohitaghera About Us
  2. 3 axelerant.com 9+ Years Of Growth 120+ Fully Distributed Team

    Members 100+ Enterprise Engagements Qualitative Open Source Contributor Global Collaboration With Agencies A Quick Axelerant Overview
  3. 4 axelerant.com Industrial Revolutions Artificial intelligence is transforming every experience

    1700s 1800s 1900s Today 1st Industrial Revolution Steam 2nd Industrial Revolution Electricity 3rd Industrial Revolution Computing 4th Industrial Revolution Intelligence
  4. 5 axelerant.com Digital Engagement Conversational service across every digital channel

    Mobile Messaging SMS, In-app Messaging Web Social Media Self-service Communities & Portals, Live Agent Web Chat Social Customer Service - Twitter, Facebook
  5. 6 axelerant.com Digital Engagement: The Customer Experience Business still fails

    to provide a engaging customer experience because - • Accessibility Issues and Slow Onboarding • Low Handling Capacity • Unsatisfied Customers • Navigation Challenges • Boring and time consuming
  6. 7 axelerant.com Key trends of digital engagement - real-time, connected,

    and personalized 71% of customers expect companies to interact with them in real-time 80% of customers expect consistency when interacting across multiple departments 73% of customers expect tailored experiences based on past interactions Source: https://www.salesforce.com/blog/customer-engagement-trends/
  7. 8 axelerant.com Digital Engagement: ChatBots Bots - Chat and Voice

    • Scalable • Faster Onboarding • Work Automation • Proactive and Predictable • Cost Effective • Accessible Anytime
  8. 9 axelerant.com Mautic and Personalization Mautic allows dynamic customization in

    emails, forms, and landing pages for specific customer segments or groups of leads and prospects.
  9. 18 axelerant.com Recommend Engage Repeat Understand Conversational Framework Image Source:

    https://instapage.com/blog/chatbot-personalization. https://chatbotsmagazine.com/amplifying-user-intelligence-with-chatbot-feedback-loops-b8e6ded391ec
  10. 19 axelerant.com Mautic Plugin Development using Integration Framework Time: 12:00pm

    UTC Track: 5 We will be discussing: • Leveraging integration framework to build complex data sync plugins that sync data between third-party systems and Mautic. • Setting up new plugins that can leverage integration Framework • Managing plugin data synchronization related configuration • Handling authentication with third party systems • Listening to webhooks and managing data storage in the Mautic
  11. 21 axelerant.com Prateek Jain Director, Consulting & Acquia Services mr_prateekjain

    prateekjain prateekjain87 Mohit Aghera Technical Architect mohit_rocks mohit-rocks mohitaghera Thank you!