Full Service Offerings

A review of the key markets and service offerings provided by MDnetSolutions.

Transcript

1. Strategic Talking Points July 18th, 2013
2. Objectives • Discuss present market focus • Define our Service offerings • Detail Services within those offerings • Sales process concepts • Review Potential Markets and Client Types • Discuss scenarios for sales team structure based on preferred markets • NEW FRONTIER: Compliance and Outcomes Management
3. Sales Process Concepts: Adoption by 8/1/13 • Full adoption of ―Pipeline CRM‖ • Complete audit and refresh of current ‗deal pipeline‘ • Establishment of Weekly/Monthly/Annual activity goals • Quotas • Dashboard build • Daily Review of Sales Activity • Weekly update meeting • Refresh of stages to accommodate simplicity and funnel management • 100% lead capture system • Begin to Define ―What good looks like‖ • Drive a WINNING culture • Monitor Administrative work so as not to interfere with sales output
4. Present Market Focus and Mix Bariatric space • 75% revenue mix • Within space, MDnet considered the market leader • Revenue growth remains – targeting needed at the hospital level (i.e. Mt. Sinai) Others: • Urology • Pharma—Drug ―adherence‖ space • Women‘s Health • Clinical Service/Galen • Hospitals-non bariatric lines
5. Define MDnet‘s Service Offerings Three Key Service Categories: 1) Drive Patient Engagement (Engagement) 2) Patient Management Flow (Management) 3) Outcomes Management(Outcomes)
6. Engagement Drive Patient Engagement • SaaS applications • Website Design • Branding • Collateral • E marketing • Social Media • SEO/PPC • Re-Engagement • Online Patient Education • Reporting/Data Analytics
7. Patient Management Manage Patient Flow • Patient Management SaaS Solution • Medical Call Center – Scheduling and Rescheduling – Reminders – live (future capability in automated) – Insurance Verification – Reengagement Campaigns • Concierge Level Services—i.e. pre-op clearances • Patient Registry Services • Clinical Trial Management • Reporting/Data Analytics
8. Outcomes Management Provide Patient Outcome Services • Patient Management SaaS Solution • Compliance • Medication Adherence • Data Reports for Outcomes Analysis and Segmentation • Nurse line • Care Coordination • Possibilities….!
9. Medical Verticals for Discussion • Bariatric- continued growth (Allergan example) • Women‘s Health- database is available and recent success; estimated 44K total OB/GYN docs in US (1300 in GA) • Urology- expertise exists, adjacent space; estimated 10K Urologists • Orthopedics- possible service line and good fit for Lead Tracker; consider hiring this expertise • Cardiology • Endocrinology/Diabetes mgmt • Pain Management
10. Client/Channel types for Discussion • Hospital • Clinic • Non-Acute: DME • Pharma • OEM • Employers – Medical Care and FMLA • Providers/Practices- preferred category with 3+ • Supply Chain Services (prime vendor)
11. Ideas around future sales team structure: Current Service Model
12. NEW FRONTIER—Expanded Future Model • Outcomes Management • ACO World • Pay for Performance • Management of Capitated cost • Medication Adherence • Telehealth
13. Examples: