Sound marks Position marks* Movement marks** Hologram marks Color marks * Position mark is specified by the position in which they appear or are fixed on a particular product or service. **Movement mark is a sign which changes in the formation or status of its mark elements. 3
any character(s), figure(s), sign(s) or three-dimensional shape(s), or any combination thereof, or any combination thereof with colors which is: (i) used in connection with the goods of a person who produces, certifies or assigns the goods as a business; or (ii) used in connection with the services of a person who provides or certifies the services as a business (except those provided for in the preceding item). (new) … any character(s), figure(s), sign(s), three-dimensional shape(s), colors or any combination thereof, sounds, and others provided by Cabinet Order, all of which can be recognized by human perception, which is: { (i) and (ii) remain the same.} 4
-“Audio file” only for sound marks new • International Registration -Sound marks are clear. -Position, movement, hologram, or color marks are identified from the “Description of the mark” by words, such as “moving,” “hologram,” “positioning of the mark,” etc. -An audio file for a sound mark can be submitted before or after a provisional refusal. 5 3. How to File the New Types
of the mark” or “audio file,” it becomes grounds for refusal, and also opposition or invalidation. The description of the mark must be carefully written. 6
a specimen Musical score written with notes, rests, clefs, signatures, tempo, lyrics, and preferably musical instrument, voice type, etc. Description ex: Sound comprised of two hand claps and then cat’s mewing for a total of three seconds 8
images Description of the Mark (B) A trademark in the specimen is a movement mark described the state of change of the mark as time passes. It shows that a bird moves from lower left to upper right following the tracks of broken line. This motion lasts 3 seconds in total. Also the dashed arrow in the image represents the track along which the bird moves and is for an explanatory purpose, not part of the mark itself. or 9 A B
photos identifying the change of view by light intensity Description of the Mark A trademark in the specimen is a hologram mark, images of which show the appearance from several angles of view. The number assigned at the lower right corner in each image represents the order of the images and is not part of the mark. Image 1 is the view from left side, image 2 is from front, and image 3 is from right side. 10
of the Mark A trademark in the specimen is a position mark, which is identified by the position where a mark is affixed. It is composed of a red handle of a kitchen knife. The broken lines of the edge of the kitchen knife merely indicates an example of shape of the goods and is not part of the mark. 11
trademark in the specimen is a combination of colors. The combination is red (RGB: R255 G0 B0), blue (RGB: R0 G0 B255), yellow (RGB: R255 G255 B0), and green (RGB: R255 G128 B0). The proportion of each color in the mark is 50% for red, 25% for blue, 15% for yellow, and 10% for green. 12 A B
or without words~ A mark is distinctive if : a word element is distinctive, or : a music element is not commonplace ex: “Bubble sound” for “carbonated drinks” “Bottle open sound” for “sparkling wine” “Beep sound” for “alarm clocks” “Gong sound” for “boxing”
independent identifier, but a supplemental factor of determining distinctiveness. A position mark is distinctive if a mark itself is distinctive. If a word or device is not distinctive, a position mark is generally considered non- distinctive as a whole.
an independent identifier, but a supplemental factor of determining distinctiveness. Distinctiveness is determined based on a moving word or device. If a word or device is not distinctive, a movement mark is generally considered non-distinctive.
is a combination of colors. (i). Normally used on a product “Silver” color for “smart phones” (ii). For attention “Pink” color for “cucumbers” (iii). For background or decoration “stripe lines of yellow, green and red” for “cups”
rhythm, tempo, etc.) and word (i). Music without word vs. Music without word Compare each salient music part (ii). Music with word vs. music with word Compare music and word respectively (iii). Music with word vs. word mark